Coin Collecting
Ololade Morenike Alli
Abu Dhabi,Abu Dhabi
Summary
Creative director with 6+ years’ experience with team building, content creation, product development and brand performance. Skilled multitasker with superior work ethic and good teamwork, problem-solving and organizational skills. Willing to take on any task to help team. Reliable and dedicated team player with hardworking and resourceful approach.
Overview
6
6
years of professional experience
9
9
years of post-secondary education
2
2
Certifications
Work History
Marketing Intern
09.2017
- Developed ad campaigns for all social media platforms operated by Fashsouq online retail store resulting in website traffic increase and visibility to potential customers
- Created content for the social media platform with the use of customer data to create more personalized communications and customer experiences.
Usher/Guide
12.2014
- Potential, UAE, Registration of business owners and collection of business cards
- Providing business owners with programs and relevant materials
- Interaction with different company owners who attend workshop seminars hosted by Microsoft.
Creative Director
Jadespick, Abu Dhabi
01.2018 - Current
- Direct creative team members in charge of customer retention and market penetration
- Direct weekly campaigns to boost brand recognition and drive daily sales
- Initiated Flutterwave platform which helped to boost brand identity, creative strategy, and improved customers overall interaction with the brand
- Evaluate trends, assess new data, and keep up to date with the latest marketing techniques
- Shape brand standards and create procedures to ensure all products are brand appropriate
- Content creation and maintenance of brand theme to acquire uniform product display.
UX Designer
09.2020 - 08.2021
- Carried out user research through extensive usability testing on several prototype iterations and interviews on a target group of audience
- Created prototypes with the use of Adobe XD and Figma
- Presented lo-fi and mid-fi mockup to internal teams and key stakeholders
- Created sitemap, red routes, flow diagrams and hi fidelity interactive prototype.
Market Research Analyst Intern
Kaft CPA
03.2017 - 09.2017
- Developed questionnaires based on various construct to further identify consumer behavior, sales patterns and attitudes
- Change over complex data and discoveries into understandable tables with the use of SPSS and composed reports to present further findings.
Education
M.Sc. - Digital Experience Innovation
University Of Waterloo
01.2020 - 01.2021
Bachelor of Science - Business Information System
Middlesex University
01.2014 - 01.2017
Secondary School Certificate - undefined
Cayley College
01.2007 - 01.2012
Skills
Logo designAdobe Creative SuiteAdvertising expertiseUsability TestingInteraction designProject management abilities (scrum and agile methodologies)Wireframe ProductionHeuristic EvaluationPrototyping (Adobe XD, FIGMA)
Social media expertise
Social Media Management
Campaign management
Strategic planning
Digital marketing
Marketing background
Certification
Adams Academy March 2018
Interests
Resin Art
Timeline
UX Designer
09.2020 - 08.2021
M.Sc. - Digital Experience Innovation
University Of Waterloo
01.2020 - 01.2021
Creative Director
Jadespick, Abu Dhabi
01.2018 - Current
Marketing Intern
09.2017
Market Research Analyst Intern
Kaft CPA
03.2017 - 09.2017
Usher/Guide
12.2014
Bachelor of Science - Business Information System
Middlesex University
01.2014 - 01.2017
Secondary School Certificate - undefined
Cayley College
01.2007 - 01.2012