Aaliya Alam

• My Current profile includes:
  Reporting & Analysis,Content Strategy.
  Affirmative Action,Branding & Identity,Marketing Strategy,Social Media,Performance Marketing,Content Marketing,Affiliate Marketing,Team Management , Fashion, Management Influencer
  Marketing, Acquisitions,Digital Marketing
• Develop original concepts for influencer marketing campaigns for noon.com, sivvi.com and namshi.com for social channels, and execute them accordingly.
• Work together with other teams across the global communications department to develop influencers marketing
• Create concepts for social-first shoots talent.
• Identity trends and developments in the industry
  ordinate influencer content for multiple social channels at key events, including live content TOI
• Negotiate influencer contracts for all influencer collaborations, including annual partnerships, working together with the legal team and negotiating terms with external agencies.

• Understanding website site's SEO performance in terms of clicks, impressions, CTR, and average positions on an individualkeywordlevel-ultimately helping a plan for growth strategy
• Lead generationfor the marketing process to stimulate and capture interest inaproduct for the purpose of developing a salespipeline

Improved operations through consistent hard work and dedication.

Proved successful working within tight deadlines and fast-paced atmosphere.

An e-commerce specialist, expertise in online sales strategies and the various platforms used to conduct digital sales or conversions through the company website.
Identified and executed improvements for processes, content and lead generation.
Collaboration with content team to promote blog posts and guest posts.
Provide market research, forecasts, campaign results and consumer trends.
Implemented new competitive analysis and reports to increase quarterly
sales by 15%.
Suggested new SEO tools which increased copywriters output by 25%

Supervised daily operations and sales functions to maximize revenue, customer satisfaction and employee productivity.

Handled complaints, provided appropriate solutions and alternatives within appropriate timeframes and followed up to achieve resolution.

Accomplished Sales and Business Development targets with evident results.
 Successful CRM and team management.
 Responsibility executed as floor manager ensuring aesthetics according to company’s requirement.