Summary
Overview
Work History
Education
Skills
Timeline
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ABDEL RAHMAN ABUALFEILAT

Sharjah

Summary

Skilled and dedicated digital marketer with proven success maximizing campaign results to exceed targets. Communicative team player, committed to developing innovative strategies by collaborating with the marketing team.

Overview

5
5
years of professional experience

Work History

Events & Member Engagement Coordinator

Emirates Group Headquarters
06.2024 - Current
  • Created a successful business case for a partnership between Emirates Skywards and Coca-Cola Arena to vary the Skywards Exclusives offerings.
  • Developed a strategy for complimentary invitations for Skywards+ Members and increased response rate, engagement rate, attendance rate and utilization of tickets rate.
  • Enhanced Skywards Member engagement by increasing the number of first-time event attendees.
  • Coordinated events for promoting brand awareness and Member involvement.


Sales and marketing administrator

SBD Apparel UAE
11.2020 - 03.2024
  • Tracked event data through QR codes and engaged with potential customers through personalized email marketing in order to take them further through the customer marketing funnel.
  • Worked with a cross-functional team to develop and implement targeted sales strategies, which led to 60% revenue growth in 2022 and 7.6% B2C sales in 2023.
  • Devised and implemented a robust keyword and SEO strategy, increasing overall website traffic by 158% in 2022.
  • Monitored and reported on competitor activity, analyzing products, performance, and sales.
  • Leveraged existing client relationships to secure new clients, sales, and marketing opportunities.

Social media marketing intern

Desert Barbell Sports Club
11.2020 - 10.2022
  • Integrated automated email correspondence and FAQs to enable quick responses to 30+ queries each day.
  • Planned social media schedule on Later.com to leverage peak traffic and engagement times.
  • Brainstormed to generate original online campaign ideas, innovative social engagement strategies and compelling digital content.
  • Worked with design team to optimize digital storytelling, growing followers by 33.3% in 12 months.

Education

Bachelor of Business Administration - Marketing

Rochester Institute Of Technology

Skills

  • Wordpress
  • Mailchimp campaign segmentation
  • Administrative support
  • Social media marketing
  • Data analysis
  • Digital literacy
  • Microsoft Excel
  • Microsoft Powerpoint
  • Event planning
  • Project management
  • Team collaboration
  • Program implementation

Timeline

Events & Member Engagement Coordinator

Emirates Group Headquarters
06.2024 - Current

Sales and marketing administrator

SBD Apparel UAE
11.2020 - 03.2024

Social media marketing intern

Desert Barbell Sports Club
11.2020 - 10.2022

Bachelor of Business Administration - Marketing

Rochester Institute Of Technology

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ABDEL RAHMAN ABUALFEILAT