Afra Aboobacker
Senior Sales Manager
Dubai
Summary
Commercial minded and purpose driven sales manager with a strong commercial acumen and a commitment to purpose-driven strategies. Proficient in developing integrated client solutions, content creation, marketing strategy, and innovation. Track record of expanding audiences, capturing market share, and boosting revenue. Adept at shaping growth strategies and leading teams to achieve top-line revenue growth through creative solutions and effective account management. Proven ability to influence stakeholders and lead cross-functional teams across diverse business units. Exceptional communicator, focused on fostering professional & profitable relationship built on trust.
Overview
9
9
years of professional experience
Work History
SENIOR SALES MANAGER
Elevision
Dubai
10.2021 - Current
- Achieved over $4 million in new sales revenue within the first year
- Strategically identified and pursued new business opportunities, resulting in a expansion of the client base within the first year
- Established ambitious sales targets, managed deployment strategies, and developed go-to-market plans to capitalize on every revenue opportunity
- Achieved dramatic sales increase by skillfully managing relationships and proactive sales approaches
- Demonstrated expertise in influencing various stakeholders and effectively leading cross-functional teams across different business units
- Highly skilled in researching and pinpointing prospective clients, nurturing robust relationships to drive revenue growth and creating partner marketing strategies in UAE
- Specializes in catering to luxury, banking, financial, and retail clients, delivering valuable insights
- Collaborates effectively with Marketing and external agencies to craft customized strategies
- Takes lead in managing medium to large-scale campaigns, ensuring alignment with client objectives
- KEY CLIENTS
- Richemont's prestigious brands include Piaget, IWC, Vacheron, Jaeger-Lecoultre, Van
- Cleef & Arpels, Mont Blanc, Roger Dubuis, and many others
- MGI luxury featuring Concord and Ebel
- Roster in financial sector, featuring Mashreq, DIB, ADSS, Century Finance, Wio
- Notable names in automotive industry such as Audi and Bentley
- Significant clients include Aster, Marina Home, Landmark Group, among others.
ADVERTISING SALES MANAGER
Channel 4 Radio
Dubai
07.2014 - 09.2021
- Led campaigns resulting in over USD 10 million in annual radio product sales
- Managed sponsorships worth USD 5 million, achieving 10% Year on Year growth
- Pioneered multi-market, multi-platform campaigns for prestigious brands like Emirates
- IKEA, Cafu, Movado Group Britannia, Coca-Cola, McDonald's, and others
- Effectively conveying our talent's story to attract new business and drive revenue for compelling brand
- Innovatively present assets for growth and lead business presentations
- Expand revenue through proactive efforts, networking, and strategic planning
- Execute integrated campaigns, elevating advertising, social media, content, events, and more for impactful multi-platform advertising.
CONTENT WRITER, Freelancer
Dubai
06.2014 - Current
- Specializing in web content writing, editing, content project management, content quality assurance, B2B/B2C content creation, content team leadership, and blogging
- Edited content contributions across multiple projects for accuracy, readability, and consistent brand tonality
- Crafted targeted content for portfolio of over 4,000 items within Movado Group's collection of trendy and luxury watches on Amazon
- Generated originalweb content to enhance representationand online presenceof Oliva
- Burton and MVMT
- Watches, both part of Movado Group
- Authored series of articles as ghostwriter for various medical, lifestyle, and nutrition blogs.
Education
Bachelor Of Commerce -
University of Mangalore
Skills
- Contract Negotiation Expertise
- Account Development
- Promotions and Marketing Strategies
- Brand-Building Strategies
- Business Development
- Outreach Initiatives
- Performance Tracking and Evaluations
- Client Needs Assessment
- Sales and Prospect Management
- Advertising Campaigns
- Business Objective Analysis
- Sales Records Management
- Operating Procedures and Policies
Accomplishments
- SENIOR SALES & MARKETING PROFESSIONAL
Timeline
SENIOR SALES MANAGER
Elevision
10.2021 - Current
ADVERTISING SALES MANAGER
Channel 4 Radio
07.2014 - 09.2021
CONTENT WRITER, Freelancer
06.2014 - Current
Bachelor Of Commerce -
University of Mangalore
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