Hi, I’m
Afsana Salim
SHARJAH
Summary
Experienced digital marketing executive with a strong background in planning, developing, managing, and implementing digital marketing strategies in the IT hardware and networking industry.
Possessing 1 year and 4 months of hands-on experience, brings in-depth knowledge of SEO, CRM, and Google Analytics, complemented by a deep familiarity with various digital marketing channels.
Expertise lies in leveraging these tools to drive targeted traffic, enhance brand visibility, and maximize conversions.
Overview
1
year of professional experience
1
Certification
Work History
MAARGGA TECHNOLOGIES
Digital Marketing Executive
02.2023 - 06.2024
Job overview
- Planned and executed web, SEO, database marketing and social media advertising campaigns.
- Directed traffic growth strategies, SEO, content distribution, email marketing, and trackbacks.
- Analyzed web analytics data to identify trends, uncovering opportunities for growth and areas needing improvement.
- Increased website traffic by implementing search engine optimization strategies and keyword research.
- Increased customer retention rates with personalized email marketing campaigns tailored to individual preferences and behaviors.
- Developed and executed multiple print and digital marketing efforts to enhance brand visibility.
- Brainstormed content marketing strategies based around client's business goals, existing content and chosen key performance indicators.
Education
A.P.J Abdul Kalam Technological UniversityKerala
Bachelor's Degree (B TECH) in Electronics from Electronics And Instrumentation
06.2021
University Overview
GPA: 7.33/10
Jama'ath Higher Secondary School
Higher Secondary Education from Biology Science
02.2017
University Overview
Percentage: 75%
Skills
- Search Engine Optimization (SEO)
- Content Marketing Strategy
- Email marketing campaigns
- HTML and CSS Knowledge
- Keyword Research Analysis
- Google Campaign Setup and Management
- Social Media Marketing
- Backlink Building and Management
- Digital Advertising and Display Advertising
- Project Management
- Python
- Microsoft Office
- Advanced Excel
- Facebook Ads
Languages
English
Advanced (C1)
Hindi
Elementary (A2)
Malayalam
Bilingual or Proficient (C2)
Tamil
Intermediate (B1)
FREELANCE MARKETING - MY CLIENTS
Freelance Marketing Work
- Clients:
1. PalmTree Dry Fruits
2. Decade Furniture
3. Home Tech Appliances
4. Courier World
5. Sivavilas Insurance corp.
6. Nivado Technologies
7. Dream Wedding Creations
Hobbies and Interests
- Learning New Marketing Strategies
- Topic Elaboration
- Brain Storming
Certification
Course Completion Certificate - Digital Marketing - EduSense
Visa Type
Husband Visa
Timeline
Digital Marketing Executive
MAARGGA TECHNOLOGIES
02.2023 - 06.2024
A.P.J Abdul Kalam Technological University
Bachelor's Degree (B TECH) in Electronics from Electronics And Instrumentation
Jama'ath Higher Secondary School
Higher Secondary Education from Biology Science
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