Ahmad Abu Tarboush
Dubai,Jumeirah Village Triangle
Summary
Proactive and achievement-oriented content marketing manager with 9 years of marketing and leadership experience. Specializes in assisting information technology companies and startups. Skilled in maximizing ROI, expanding reach, and enhancing client digital profiles to propel companies forward and achieve sustained growth. Results-oriented and collaborative professional bringing expertise in brand management and social media engagement. Detail-oriented, attentive and decisive leader.
Overview
13
13
years of professional experience
Work History
CONTENT MARKETING MANAGER
Scienjoy Meta Technologies
02.2024 - Current
- Engineered and launched an integrated content marketing strategy for AI Technology product debuts, including blog posts, optimized landing pages, social media campaigns, and persuasive case studies
- Elevated 'AI solutions' SEO rankings through comprehensive webpage audits and strategic link building efforts
- Drove a 100% increase in product sales by developing captivating web copy and customized online experiences tailored to target audiences
- Expertise in creating dynamic brand identities, crafting engaging content, and leading SEO, SEM, and social media tactics
- Assisted sales team by crafting persuasive pitch decks highlighting unique selling points of products or services.
- Developed comprehensive content strategies for product launches, resulting in higher customer engagement and sales.
- Directed content of website by gathering information and integrating data from other departments.
- Streamlined functions by developing and implementing processes and task management ticket systems.
- Evaluated competitor strategies to identify gaps in the market, adjusting tactics for competitive differentiation.
- Coordinated with public relations department on press releases, ensuring consistent messaging and maximum coverage.
- Created and managed social media campaigns to increase brand engagement.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
CONTENT MARKETING MANAGER
ZIWO Cloud Solutions By Aswat
08.2021 - 02.2024
- Develop content strategy that aligns with marketing targets both long term and short term.
- Approved, reviewed and edited content flowing to website.
- Managed content distribution to online channels and social media platforms.
- Created visually engaging infographics and multimedia assets to support content distribution efforts on social platforms.
- Increased website traffic through the development and promotion of engaging blog posts, articles, and social media content.
- Evaluated competitor strategies to identify gaps in the market, adjusting tactics for competitive differentiation.
- Implemented email marketing campaigns that resulted in increased open rates and lead generation.
- Conducted market research to identify target audiences'' preferences, tailoring content to resonate with key demographics.
- Analyzed data to identify trends and adjust content strategy accordingly, maximizing marketing effectiveness.
- Created and managed social media campaigns to increase brand engagement.
- Launched successful digital marketing campaigns that achieved goals for increased website traffic.
- Managed budget allocation and resource utilization to maximize marketing ROI.
- Improved website visibility through development and implementation of SEO strategies.
CONTENT & TRANSLATION SPECIALIST
iDealz Enterprises
11.2018 - 08.2021
- Responsible for writing, editing, and developing content for digital marketing campaigns, Including digital and hardcopy documents, video transcripts, webpages, ios app, Android App, social platforms and creative collateral to ensure accuracy - including grammar, spelling, punctuation, style and tone.
- Analyzed sales data to identify trends and adjust marketing strategies accordingly.
- Improved customer satisfaction rates through proactive problem-solving and efficient complaint resolution.
- Increased efficiency by automating routine tasks with software solutions.
- Frequently inspected production area to verify proper equipment operation.
- Supported creation of detailed, technical financial models to value potential acquisition targets.
SENIOR TRANSLATOR
Amazon.com
11.2017 - 11.2018
- Translate documents and online data for Amazon and Amazon Subsidiaries from English to Arabic and vice versa
- Compile terminology and information to be used in translations
- Proofread, edit, and revise translated materials
- Inspecting and evaluating quality of products and content online
- Enforcing quality control standards and working with QA team to improve processes that are used in producing website content.
- Delivered high-quality localization services by understanding cultural nuances and adapting translations accordingly.
- Adapted quickly to new project requirements or changes in scope, demonstrating flexibility and adaptability under pressure.
- Streamlined translation workflows for increased efficiency and reduced project turnaround times.
CONTENT WRITER
Gracenote by Nielsen
05.2016 - 11.2017
- Crafting and translating engaging TV program descriptions and synopses spanning various genres such as Movies, TV shows, and Sports
- Proficient in online content research, my experience includes collaborations with major TV networks and operators like Arab Sat, Etisalat, DU, and Qtel, ensuring captivating content for diverse audiences.
- Improved content quality by conducting thorough research and incorporating industry trends.
- Developed comprehensive style guides outlining voice, tone, language usage guidelines which improved overall brand consistency throughout various forms of communication.
INTERPRETER
Jordanian Women's Union
01.2013 - 10.2013
- Providing the management and protection teams with interpretation during their meetings with the refugees
- Assisting psychiatric and medical teams in providing the patients with the support they need.
- Interpreted remotely through video conferencing or phone to facilitate communication between parties unable to meet in person.
- Improved patient outcomes in healthcare settings by facilitating clear communication between medical professionals and non-English speaking patients.
LEGAL TRANSLATOR
Dar Al Bashir for Translation
12.2011 - 01.2013
- Translating English and Arabic documents, and working on a wide variety of subjects, such as product descriptions, legal documents, contents for online webshops, brand stories for web-shops.
- Collaborated with legal professionals to ensure the accuracy of translated documents and compliance with industry standards.
- Developed a comprehensive glossary of legal terms in multiple languages, facilitating smoother translation processes and improved consistency across projects.
Education
BA IN ENGLISH TRANSLATION & INTERPRETATION -
Jerash University
Jordan01.2012
LEADERSHIP PRINCIPLES ELEARNING MODULE 1 & 2 -
Amazon Knet
Amazon07.2024
CONTENT MARKETING CERTIFIED -
Hubspot Academy
Hubspot 07.2024
BUSINESS WRITING FUNDAMENTALS: SENTENCE MECHANICS -
Amazon Knet
Amazon07.2024
WRITING AT AMAZON (WIKI - CORE SKILLS) -
Amazon Knet
Amazon07.2024
Skills
- Microsoft office
- CMS (WordPress, Webflow, Drupal, Joomla)
- Google Tools (Analytics G4, Ads, Business)
- SEO Tools Semrush & Ahrefs
- Content Editing
- Strategic content planning
- Paid Advertising
- Blogging
- Social Media administration
- Brand Messaging
- Web Content Management
- Multilingual Content Creation
- Analytical Thinking
- Digital Marketing
- Written Communication
Languages
Arabic
Bilingual or Proficient (C2)
English
Bilingual or Proficient (C2)
Personal Information
- Date of Birth: 02/23/88
- Nationality: Jordanian
- Marital Status: Single
Timeline
CONTENT MARKETING MANAGER
Scienjoy Meta Technologies
02.2024 - Current
CONTENT MARKETING MANAGER
ZIWO Cloud Solutions By Aswat
08.2021 - 02.2024
CONTENT & TRANSLATION SPECIALIST
iDealz Enterprises
11.2018 - 08.2021
SENIOR TRANSLATOR
Amazon.com
11.2017 - 11.2018
CONTENT WRITER
Gracenote by Nielsen
05.2016 - 11.2017
INTERPRETER
Jordanian Women's Union
01.2013 - 10.2013
LEGAL TRANSLATOR
Dar Al Bashir for Translation
12.2011 - 01.2013
BA IN ENGLISH TRANSLATION & INTERPRETATION -
Jerash University
LEADERSHIP PRINCIPLES ELEARNING MODULE 1 & 2 -
Amazon Knet
CONTENT MARKETING CERTIFIED -
Hubspot Academy
BUSINESS WRITING FUNDAMENTALS: SENTENCE MECHANICS -
Amazon Knet
WRITING AT AMAZON (WIKI - CORE SKILLS) -
Amazon Knet
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