Ahmad Jarrar

Responsible for Business turnover of 300 Million AED including 50+ premium consumer Brands (DUREX, SENSODYNE, Nexcare,AVENE & FILORGA & more) from leading multinational companies like GSK, Pierre Fabre,Reckitt Benckiser, Loreal, 3M, Unilever and Bayer

• Maintaining the relationship with Key Stakeholders within the pharmacy industry including Principals and Customers
• Control division P&L including brands, overheads, HR and financials ensuring positive profitability across and cost effectiveness
• Negotiate yearly contracts with customers, suppliers and principals on targets and benefits
• Manage trade marketing activities and expenses and ensure meeting brand and commercial objectives
• Monitor distribution and MSL compliance to meet execution KPIs
• Initiate and manage business development arm of the division including white spacing, negotiation, contract review and route market plan
• Manage sales and stock forecasting and lead supply and demand projects related to business effectiveness
• Directly reporting to COO & Managing the current team of 54 personnel through a structure of Salesmen, Supervisors and Marketeers

Key Achievements

• Growing the consumer division from 50M to 300M in 5 years through organic growth and new businesses
• Establish the joint venture between Nestle and AKI with a team of 11 members dedicated to the business
• Successfully launching 18+ brands in the market in skin care, supplements and food supplements

Managing a business of Million USD TMS and a team of 2 supervisors and 14 medical Reps

• In Charge of the promotional sales activities of the Primary Care Unit for:
• Respiratory Line: Klacid (Macrolide antibiotic)
• Pain Management Line: Brufen (Market Leader)
• Vaccines Line: Influvac (Flu Vaccine)
• CNS Line: Betaserc & Faverin (Market Leader Vertigo Management)
• Planning the annual & revised sales forecast, budget & best estimate of promoted products
• Monitoring healthy inventory status at distributor level & Governmental hospitals by monthly tracking the consumption and adjust the LBE accordingly
• Secure long term business through achieving long term contracts & partnership agreements with key accounts & Pharmacy Chains in spite of the generic threat
• Ensure all business activities comply with the relevant acts, legal demands and ethical standards
• Managing the ongoing KOL development & participation in international, regional & local congresses
• Coordinating between the agents, distributors and the internal team to ensure a smooth business flow of both stocks and finances

Key Achievements

• Sales Manager Best Achiever Gulf GM Award 2014 (Achieved 11% Above 2014 Plan)
• Brufen 1 Million Packs Award 2014
• Influvac Project Award 2014 (Achieved 367% Vs PY).