Goal-orientated Sales Representative with more than 10 years of experience in Gold and precious Metals Industry. Known professionally for coordinating and mentoring sales personnel to promote workplace morale and productivity. Highly skilled in account maintenance and customer service.
Overview
15
15
years of professional experience
4
4
years of post-secondary education
Work history
Operations director
Tradehouse Gold Trading LLC
Dubai , UAE
02.2024 - Current
Branch Manager responsible for overseeing the operations of a gold trade house branch in Bamako, Mali and UAE. Role includes procurement, compliance, logistics, and staff management, ensuring profitable and secure handling of precious metal transactions while maintaining regulatory standards and building strong local supplier networks.
Branch Operations: Manage the day-to-day operations of the gold branch office in Bamako.
Supervise and coordinate staff activities including buying, sales, storage, logistics, and export coordination.
Ensure smooth handling of gold transactions, including purchasing from artisanal miners and traders.
Sales & Procurement: Build relationships with local gold suppliers, miners, and aggregators.
Ensure accurate valuation, weighing, and documentation of gold purchases.
Identify business development opportunities to increase gold procurement volume.
Compliance & Security: Ensure adherence to local and international compliance laws related to gold trade (e.g., anti-money laundering, traceability).
Implement and enforce security protocols for handling and storing gold.
Maintain accurate records and reporting in line with company and legal standards.
Financial Management: Monitor branch cash flow, payments, and reconciliations.
Prepare regular reports on branch performance, including purchase volumes, margins, and operational costs.
Team Management: Recruit, train, and manage branch personnel.
Set targets and monitor performance metrics.
Promote a culture of integrity, transparency, and accountability.
SALES MANAGER
LAROSE JEWELLERY LLC
DUBAI and Bamako, UAE and Mali Republic
07.2020 - 01.2024
Responsible for managing and training staff members who work in Mali branch, ensuring that are meeting their goals and providing excellent customer service
Responsible for ensuring that business is compliant with all local laws and regulations related to gold industry in Mali
This includes keeping up-to-date with any changes in regulations and ensuring that business is following all necessary procedures to maintain compliance
Building and maintaining relationships with gold miners and gold traders in country, establishing trust and rapport with these suppliers to facilitate purchase of gold
This may involve attending industry events, networking with potential partners, and staying up-to-date on industry developments
Monitoring market trends and industry developments related to gold business, staying up-to-date on new technologies, best practices, and emerging opportunities
Buying gold and shipping it to main office in Dubai: managing logistics of purchasing gold from local suppliers and ensuring that it is transported securely to company's main office in Dubai
Testing gold in Mali office before proceeding with any payment: verifying authenticity and quality of gold before making any payments to suppliers, to ensure that company is getting what it paid for
Managing financial operations of branch, including managing cash flows, preparing financial reports, and ensuring that business is operating within its budget.
Increased year-on-year sales by 40%, implementing strategic business growth and retention initiatives.
Exceeded sales goals and improved profitability by developing sales strategies and business plans according to market trends.
Carried out sales visits to current and prospective customers.
Generated company growth through market expansion and sales.
Maintained regular contact and strong relationships with existing customers by providing comprehensive support.
CUSTOMER RELATIONSHIP MANAGER
KALOTI PRECIOUS METALS
DUBAI, UAE
08.2013 - 06.2020
Handling account opening for new gold bullion traders and gold miners: ensuring that all required information and documentation is provided and verifying that customers meet company's requirements for account opening.
Working with other departments within company to ensure that customer operations are completed smoothly and without any issues.
Managing logistics of gold and silver shipments and ensuring that are delivered to company's branches in timely and secure manner.
Assisting customers with KYC and required documents: working with customers to ensure that have provided all necessary documentation for their accounts and shipments, and submitting this documentation to company's compliance team for review.
Monitoring customer account activity on daily basis, to ensure that transactions are completed correctly and to identify any potential issues or concerns.
Working with customers whose accounts have been declined or suspended, to address any issues and work towards reactivating their accounts.
Meeting with customers in person to address any concerns or complaints may have, and working to find solutions to any issues.
Preparing reports for management that summarize customer account activity, as well as identifying any decline clients and finding ways to solve their problems.
Having deep understanding of gold bullion market, including pricing, availability, and competitors.
Managing customer relationship management team, ensuring that are completing their tasks effectively and efficiently.
Reporting to senior management on regular basis, providing updates on sales and purchase activity and other key metrics.
Successfully managed customer territories across diverse regions including UAE local market, KSA, North Sudan, West Africa, and South Africa.
Administrative Officer
TECHNO ARABIA SIGNS LLC
DUBAI, UAE
11.2010 - 05.2013
Recording financial transactions: responsible for maintaining accurate records of all financial transactions, including expenses and revenue
This involves creating and updating financial spreadsheets or software
Managing expenses and receivables: responsible for tracking and managing expenses and receivables
This may involve coordinating with other departments or suppliers to ensure timely payments and follow-up on outstanding balances
Reconciling accounts: must ensure that all accounts are properly reconciled, including supplier accounts, bank accounts, and petty cash
This involves verifying that all transactions are recorded correctly and addressing any discrepancies
Invoicing: may be responsible for creating and issuing invoices to customers or clients
Ensuring that all invoices are accurate and timely, and that any issues are addressed promptly
Stocktaking: responsible for conducting regular stocktakes or inventory audits to ensure accurate records of company's assets
Collaborating with other departments: work closely with other departments, such as procurement or administration, to ensure that financial information is accurate and up-to-date
Education
Financial Accounting, Managerial Accounting, Auditing, Training : AML and CFT certificate from DMCC - AML/CFT
DMCC
Dubai
Bachelor of Science - Accounting
Al-Zaytoonah University
Amman - Jordan
06.2006 - 02.2010
Skills
Client service
Company processes
Retention strategies
Self-motivated
Sales expertise
Customer relations
Customer service
Customer support
Additional Information
Visa Status : Employment Visa
Date of birth: 07/05/1988
Place of Birth: UAE
UAE DL / Car : available
Languages
English
Advanced
Arabic
Native
Softwares Knowledge
Microsoft Word/ Excel
NEO System
MT4 Platform
MT5 Platform
Orex Platform
Timeline
Operations director
Tradehouse Gold Trading LLC
02.2024 - Current
SALES MANAGER
LAROSE JEWELLERY LLC
07.2020 - 01.2024
CUSTOMER RELATIONSHIP MANAGER
KALOTI PRECIOUS METALS
08.2013 - 06.2020
Administrative Officer
TECHNO ARABIA SIGNS LLC
11.2010 - 05.2013
Bachelor of Science - Accounting
Al-Zaytoonah University
06.2006 - 02.2010
Financial Accounting, Managerial Accounting, Auditing, Training : AML and CFT certificate from DMCC - AML/CFT
Registered Pharmacist at Zahrat Al Shefa Medical Center – Aster DM HealthcareRegistered Pharmacist at Zahrat Al Shefa Medical Center – Aster DM Healthcare