AJU GEORGE ALEX

Achievements

• Top Sales Manager of the country for the year 2024.
• Top Sales Manager of the department for the year 2023.
• APAC & EMEA Champions' Forum Winner 2018 held at Seoul, South Korea.
• Country Business Manager Awardee for the year 2018 Quarter 2.
• Country Business Manager Awardee for the year 2017 Quarter 2.
• APAC & EMEA Champions' Forum contender of 2017.
• APAC & EMEA Champions' Forum Winner 2016 held at Phuket, Thailand.
• Country Business Manager Awardee for the year 2016 Quarter 2, 3 & 4.
• Country Business Manager Awardee for the year 2015 Quarter 4.

Key Accomplishments

• Managing a team of 15 to 20 senior sales officers in a target-based environment to onboard 250 to 300 clients monthly.
• Leading a sales team by providing continuous guidance, coaching & mentorship, so that team can achieve their sales goals in the given time period.
• Throughout my career ranked among the top sales managers in the UAE & received the best sales manager award for multiple months.
• Exceeded sales target by almost 150% in 2015, 200% in 2016, 190% in 2017 & 175% in 2018.
• Achieved the lowest CPA [cost per account] of 60 USD in the deployment Dubai channel for consecutive months.
• With the strategic planning & effective teamwork increased the cards productivity per staff from 15 to 21 units in deployment channel & 12 to 18 units in smart branch channel.
• Started deployment kiosk events in many primary locations of UAE [including Dubai & Sharjah Airport, Dubai Metro, DIFC, DAFZA, Expo, GITEX, Food Festival, Book Fair and all the major malls of Dubai, Sharjah, Ajman, RAK & Fujairah] to increase sales.
• Designing the opportunity calendar for the sales force & identifying new emerging markets while being fully aware of new products & competition status.
• Collaborating with multi-functional teams (Marketing, Product, Finance, Logistics, PR, among others) to develop sales strategy & plans to improve profitability.
• Played a very crucial role in launch & success of Ibn Battuta Mall Dubai, Mall of The emirates Dubai & Dubai Mall smart branches.
• Introduction of instant card embossing process at smart branches across Dubai.
• Acquired highest number of high net worth clients [CitiGold & Citi Private Clients] while working at smart branch including a client who invested USD 5 million.
• Maintained 100% client satisfaction index by having null escalations in customer service requests & null discrepancies in account openings at smart branches.
• Implemented proper set of controls & compliance, which took Mall of the Emirates Dubai smart branch to a highly-effective zone within 3 months as per audit requirements.
• To uplift the productivity also started using automation applications through iPad which reduced overall sales TAT & improved application decision process.
• Planning and implementing sales strategies through event management in corporate, referral program [member get member program] & company listing.

Sales Team Management

• Analyzed market trends in wealth & retail banking industry to implement appropriate marketing and sales methods.
• Developing, implementing, and evaluating business plans to exceed financial goals.
• Accountable for coaching, performance management & career development of sales force.
• Ensuring that team performance meets desired objectives and goals set by management.
• Responsible for meeting / exceeding KPIs for the channel.
• Conducting regular meetings and daily huddles for business updates and feedback.
• Building customer advocacy through managing best in class sales process in terms of customer communication and service.
• Observing and addressing any weakness in sales process including customer intercept, engagement and communication.
• Working towards building a sales culture which becomes a benchmark in terms of meritocracy, diversity and adhering to bank's policies.
• Performing leadership role and working with sales executives to deliver team target as agreed with the sales head.
• Working closely with sales support, operations and credit initiation teams for smooth functioning and flow of application processes.
• Handling customer queries and complaints on priority to build a client-centric culture.
• Keeping an eye on the competition and providing timely feedback to key stakeholders or decision makers.
• Building talent pipeline, identifying and grooming high potential sales staff.

Sales Control and Governance Management

• As a part of daily sales huddles with sales executives, updating and reinforcing credit policies, product proposition, bank's policies etc
• Adhering to all company policies, procedures and business ethic codes and ensuring that they are communicated and implemented within the team
• Timely and comprehensive communication of any issues or potential threats to senior management
• Achieving satisfactory audits and local regulatory audit results
• Driving compliance and control initiatives
• Ensuring full adherence to all internal policies, procedure, external legal and regulatory requirements.

Trainings attended

• Personal development training on leadership skills, time and stress management, strategic business thinking.
• Trained in banking financial compliance and control.
• Trained in anti-bribery and corruption.
• Trained in anti-money laundering.

• Top sales performer for the year 2014.
• Top sales performer for the year 2013.