Aakanksha (Aki) Mishra

Work History

Director - Strategic Global Alliances

SITECORE LTD

07.2022 - Current

Developing multi-year strategy on accelerated growth with named partners globally and exploring growth with potential strategic partners.
Working with SI's, Digital Agencies and Technology Partners around the world and co-creating opportunities based upon Sitecore’s Composable stack.
Develop and execute a strategic sales plan to achieve sales targets and expand the Sitecore customer base.
Identify and prioritize target accounts and market segments based on unique solutions/accelerators and industry wrappers.
Generate leads through various channels, including SDR's, digital campaigns, social media, and networking events.
Work with named partners on qualifying and nurturing leads to convert them from MQL's to SQL's
Help conduct product presentations and demonstrations to prospective clients, showcasing the value and benefits of Sitecore's Composable Stack.
Help tailor presentations to address specific client needs and pain points.
Prepare and deliver sales proposals, quotes, and contracts for re-sell/passthrough opportunities.

Partner Alliance Director UKI

SITECORE LTD

03.2021 - 06.2022

Managing the Partner team in UKI and responsible for partner numbers in the region
Developing and maintaining a practice growth plan with partners to support joint pipeline opportunity
Enabling partners to engage effectively with prospects, by driving technical enablement, training, sales enablement and joint marketing programs
Develop solid joint business plan and establish the cadence, processes and workflows for partner channels as well as driving business development through these channels
Drive pipeline and revenue working closely with these partnerships and the Sitecore sales organisation
Lead the vision and creation of new ideas and revenue streams for partners and customers
Collaborate closely with our solutioning teams to bring creative partner solutions to the market using the Sitecore product stack
Provide analysis of sales performance and pipeline to develop partner-specific insights and recommend initiatives to improve overall performance
Actively track joint sales pipeline to meet or exceed quarterly/annual Partner key metrics.

Associate Practice Engagement Manager - Digital Experience

INFOSYS LTD

08.2019 - 02.2021

Managing digital sales covering Digital Marketing, Digital Interactions and Digital Commerce
Business development - drive revenue within the assigned accounts across Europe by being the owner of the entire Opportunity Management Cycle
This involves identifying business opportunities, selling concepts to the client where required and influencing the client to give additional business based on demonstrated capability and past performance
Drive all pre-sales efforts within the portfolio which includes conducting research and competitor analysis, creating proposals/pitches, validate estimates/effort and deliver client presentations, negotiate with clients
Responsible for driving revenues from go-to-market solutions in conjunction with product vendors and working with delivery teams to build frameworks and accelerators around these products
Driving key digital alliances such as Adobe, Sitecore, SAP, Commerce tools and Live Person
This includes account planning and mapping, regular cadence on sourced and influenced pipeline
Drive go to market opportunities such as events, webinars, roundtables to generate pipeline within digital experience.

Business Unit Manager -Digital Marketing & Commerce

PORTALTECH REPLY

02.2016 - 08.2019

Part of a team that focuses on selling Consulting, eCommerce platform implementation & Integration, Marketing Automation and Infrastructure deals
Established new partnerships within the EMEA region with multiple product vendors such as Marketo, Selligent etc and contributed significantly to the growth of collaborative revenue
Engaged in consulting and Solutions Selling process which includes answering RFI's and RFP's
Led alliance with SAP and Adobe for Reply UK and drove account planning sessions with key strategic accounts
Started a business unit from ground up in Jan 2018 focused on Marketing Automation and brought 3 new logos within the first year, 2 of them with Marketo and one with Selligent Marketing cloud
Led partnership within the EMEA region with SAP and Adobe and contributed significantly to the growth of collaborative revenue
Was part of the team that won one of the biggest Retail projects for Reply in 2018
Utilised engagement skills and built trust with client which provided solutions to business problems
Engaged with a major Cruise customer in 2017 to understand their challenges, to identify Opportunities and design solutions that helped us secure the deal not only in UK but also in Italy and Germany around the SAP CX suite
Developed and maintained relationships with major clients in Retail, BFSI and Travel
Some of them include: Co-op, Berry Brothers and Rudd, BNP Paribas, Lyxor Asset Management, P&O Ferries, Carnival Cruises and easyJet.

Senior Consultant

SONIA SMITH ASSOCIATES

06.2014 - 01.2016

As an account manager, I was responsible for the P&L and relationship with a major banking client and a Tier 1 technology consultancy
Helped offshore the CV sourcing and admin work for the agency, which reduced our costs by 30%
Key Accounts: IGATE (Now Part of Capgemini) - Was the sole Account manager for the client
Dealt with 5 resourcing managers within IGATE EMEA unit
Filled positions across UK, Luxembourg and Budapest
Generated over £40k fees in the first quarter, successfully recruiting an entire Oracle project team in UK
Actively Engaged on weekly resource meetings and calls
Achieved KPI's set by the client for turnaround time as well as number of positions filled
Worked with the client during RFP stage
Sumitomo Mitsui Banking Corporation - I have contributed significantly to grow the banking clients account from £20k to £400k in just 8 months
Roles focused heavily within payments technology and BPM space
One of the top 2 preferred vendors on the technology PSL
Dealt with 4 different resourcing managers with different requirements, KPI's and style of working.

Sales and Marketing Manager

NUCSOFT LTD

11.2010 - 06.2014

Was responsible for the entire P&L of Nucsoft UK office
Managing 3 direct and 25 indirect reports in this set up
Managed 2 of their major clients from banking and retail vertical
Achieved Revenue of £500k by winning a major BPO outsourcing deal which involved installation of the CRM system and placing call center personnel on site
Attended client review meetings and resource management meetings with the project and program managers
Played a key role in tackling the clients and in building good relationships for future deals
Build and strengthen existing client accounts.

Marketing Coordinator

SANDA WELLBEING PVT LTD

01.2010 - 10.2010

Part Time Sales Consultant

T-MOBILE, UK

03.2008 - 01.2010

Senior Customer Service Advisor

3 GLOBAL SERVICES

04.2007 - 12.2007

Customer Service Advisor (Part Time)

3 GLOBAL SERVICES

04.2005 - 04.2007

Summary

Overview

Skills

Accomplishments

Work History

Director - Strategic Global Alliances

Partner Alliance Director UKI

Associate Practice Engagement Manager - Digital Experience

Business Unit Manager -Digital Marketing & Commerce

Senior Consultant

Sales and Marketing Manager

Marketing Coordinator

Part Time Sales Consultant

Senior Customer Service Advisor

Customer Service Advisor (Part Time)

Education

Masters of Business Administration - Marketing (Merit) -

Bachelors of Science -

Other Information

Languages

Timeline

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