Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic
Amro Asmael

Amro Asmael

Dubai

Summary

Proven track record of successfully managing multiple events/brands as freelance assignments concurrently, meeting deadlines and client satisfaction. Possessing excellent communication skills while interacting effectively with both technical and non-technical personnel at all levels.

Overview

18
18
years of professional experience
6
6
years of post-secondary education
8
8
Certificates
3
3
Language

Work History

Freelancer

Freelancer
11.2022 - Current
  • Demonstrated leadership skills in managing projects from concept to completion. specialized in G2G, B2B & B2C events and product launch

Director of unit

Index Exhibitions & Conferences
Dubai
10.2021 - 11.2022
  • In charge of planning & growing a number of events, working closely with each project team, Sales, Marketing Operation, PM’s teams etc, to develop and maintain current events and launch new projects such as (Index Total) – AWS, NSCF, IA, Waterfall

Group Events Director

Multi Bridge Events Company
Dubai
10.2016 - 03.2020

I was in charge of the four events performance, dedicated to (Investments in food Security, Animal farming, Agricultural & Trucks & Spare parts) which are Eurotier Me and Agriscape. My task was to connect specific investors, exhibitors & buyers with their target audience through exhibition platform, matchmaking program, workshops and numbers of round table desiccation.

Key Account Director

Comexposium, SIAL MIDDLE EAST
Abu Dhabi
03.2010 - 05.2016
  • I managed a team of 7 colleagues to deliver a fast-growing boutique event and to convert leads/prospect to actual sales
  • More important is to grow the exhibition floor, drive the marketing campaign & selling sponsorship packages, dedicated to the ME, Africa and Asian market
  • Main Responsibilities & Involvement:-
  • Managing all internal and external event communications, act as the primary contact for the event as well as the activities of the social media
  • Working closely with the internal teams (i.e
  • Operations, PR, Marketing & sales team to deliver international professional event)
  • Liaising with key industry investors, government departments and associations to promote the event
  • Developing new sponsorship and feature opportunities to create new revenue sources
  • Managing existing sales agents and identifying new sales agents to increase international participation
  • Travelling overseas to promote the event in various trade shows globally, to generate new prospects
  • Coordinating suppliers, handling client queries and troubleshooting on the day of the event to ensure the quality of the event
  • Review weekly & monthly performance and sales reports the show directors and stockholder.

Assistant Project Manager

Dubai World Trade Center, GITEX TECHNOLOGY WEEK
Dubai
06.2006 - 02.2010
  • Reporting to the Group Industry Manager, I was an integral part of the project team that organizes the third largest ICT event globally
  • Main Responsibilities & Involvement:-
  • Main point of contacts for all exhibition matters for GULFCOMMS, Network & Security (Sectors within GITEX TECHNOLOGY WEEK)
  • Managing a network of sales agents for the event
  • Travelling overseas to promote GITEX TECHNOLOGY WEEK in various trade shows globally
  • Organizing and conducting successful overseas press conferences in Cairo and Jeddah
  • Handling the sales for two sectors of the show
  • Handling on-site show operational and logistic issue including crisis and situation management
  • Key account management
  • Ensuring quality assurance of the event.

Project Assistant

CABSAT
10.2005 - 06.2006
  • Reporting directly to the project manager, I was assisting him in all matters relating to CABSAT2006 – The Middle East Leading Electronic Media and Satellite Communications Event
  • Main Responsibilities & Involvement:-
  • Telemarketing & Sales
  • Dealing with international clients of CABSAT to help ensure all their needs are met
  • Managing the event’s database through list research, telemarketing and data cleaning
  • Ensure contractual agreements with companies are fulfilled.

Education

Master of Business Administration - Marketing

Canterbury University
01.2009 - 01.2010

Diploma - Exhibition industry

UFI, Industry
01.2008 - 01.2009

Bachelor of Applied Science - Business Administration - International Business

National American University
01.2003 - 01.2005

Associate of Applied Science, Diploma - Business Administration

National American University
01.2001 - 01.2003

Skills

Presentation and Customer Service skillsundefined

Certification

Emirates Aviation College (23 June - 1 July 2004)

Timeline

Freelancer

Freelancer
11.2022 - Current

Director of unit

Index Exhibitions & Conferences
10.2021 - 11.2022

Group Events Director

Multi Bridge Events Company
10.2016 - 03.2020

Key Account Director

Comexposium, SIAL MIDDLE EAST
03.2010 - 05.2016

Master of Business Administration - Marketing

Canterbury University
01.2009 - 01.2010

Diploma - Exhibition industry

UFI, Industry
01.2008 - 01.2009

Assistant Project Manager

Dubai World Trade Center, GITEX TECHNOLOGY WEEK
06.2006 - 02.2010

Project Assistant

CABSAT
10.2005 - 06.2006

Bachelor of Applied Science - Business Administration - International Business

National American University
01.2003 - 01.2005

Associate of Applied Science, Diploma - Business Administration

National American University
01.2001 - 01.2003
Amro Asmael