Anas Imtiaz

• Contributed to go-to-market strategy for Lockthreat's GRC platform prior to commercial launch.
• Built and nurtured a strong network of industry contacts to enhance business development efforts.
• Established and maintained a robust pipeline of prospects through diligent follow-up and engagement.
• Developed sales forecasts and budgets, ensuring alignment with corporate financial goals.
• Conducted competitive analysis to position the organization as a leader in the GRC market.
• Collaborated with leadership to define sales strategy and enhance product-market fit before market entry.
• Developed regional partnership programs with resellers and system integrators, boosting partner engagement by 35% in 2025.
• Led enterprise sales initiatives, securing advanced discussions on high-value deals with C-level executives in finance and government sectors.
• Managed full sales lifecycle including qualification, demos, proposals, and negotiations for complex GRC applications.
• Represented Lockthreat at client engagements, government discussions, and industry events in early 2025.
• Collaborated closely with other departments such as operations, finance and IT in order to ensure smooth running of daily operations.
• Researched target markets in order to identify potential new customers and expand reach.
• Analyzed market trends and competitor activities to develop strategies for success.
• Created detailed reports outlining progress towards monthly, quarterly and annual targets.
• Conducted in-depth research into customer habits, trends in market, and competitor activities.
• Collaborated with marketing and product development teams to align sales strategies with company initiatives.

• Established CirrusLabs' presence in Middle East by driving strategic initiatives and partnerships.
• Supported U.S. leadership in launching U.A.E operations, leading to 60% growth in regional business activity.
• Spearheaded acquisition of struggling U.A.E company, securing access to major enterprise account and onboarding 4,000 entities.
• Conducted market research and stakeholder engagement, expanding client base by 70% in government, finance, and enterprise tech.

• Secured high-value infrastructure projects in UAE, driving 40% increase in lead generation within 12 months.
• Cultivated relationships with government officials and contractors, resulting in three major contracts.
• Negotiated large-scale contracts in oil and gas sector, enhancing project acquisition by 40%.
• Executed tailored sales strategies to penetrate key markets and drive revenue growth.
• Managed portfolio of high-profile accounts, aligning with client objectives for long-term satisfaction.
• Analyzed customer feedback and market trends to refine product offerings, boosting engagement.
• Collaborated with technical teams to deliver customized solutions, improving project outcomes.
• Conducted account reviews and performance assessments to identify improvement opportunities.

• Led the transformation of Desarch from a rental-focused operation into a full-fledged contracts and project delivery company.
• Developed and implemented comprehensive contracts management processes to streamline workflow and enhance efficiency.
• Conducted thorough risk assessments to identify potential issues in contract performance and mitigate them proactively.
• Collaborated with internal teams to ensure alignment on project scopes, timelines, and deliverables for all contract-related activities.
• Managed the end-to-end contract lifecycle, including initiation, negotiation, execution, and monitoring of compliance.
• Trained team members on best practices for contract management, improving overall team performance and contract execution.
• Increased rental business revenue by 35% in the first year through new client acquisition, pricing strategy, and improved fleet utilization.
• Established the contracts division from the ground up, achieving a 100% increase in contract-based revenue by converting the business into a full-service scaffolding solutions provider.
• Secured a breakthrough contract for the Fujairah section of the Etihad Rail project, overseeing end-to-end mobilization and staffing across multiple station sites.
• Delivered a landmark formwork supply project for five buildings on Marjan Island, cementing the company's reputation in large-scale structural works.
• Closed a major rental supply deal with SEPCO for the Emirates Aluminium (EMAL) onshore tank and infrastructure project in Abu Dhabi, boosting market presence in the industrial and energy sectors.
• Increased project acquisition volume by 50% within 12 months, driven by targeted market outreach and team capability development.
• Facilitated regular meetings with stakeholders to discuss contract status, address concerns, and drive project success.
• Created detailed reports on contract performance, identifying trends and areas for improvement to inform future negotiations.
• Negotiated terms and conditions with clients and vendors, ensuring favorable outcomes for all parties involved.
• Maintained accurate records of contracts and related documents, ensuring easy access and compliance with regulatory requirements.
• Utilized project management software to track contract milestones, deliverables, and compliance deadlines effectively.
• Reviewed and updated standard contract templates to reflect changing regulations and best practices in the industry.

• Led sales team of five, achieving monthly sales exceeding AED 1 million.
• Oversaw scaffolding operations with over 300 personnel, ensuring on-time project delivery.
• Managed large-scale scaffolding and contracting projects within budget constraints.
• Mentored team members to exceed sales targets and foster long-term client relationships.
• Contributed to sales strategy and operational planning for enhanced profitability.
• Recognized as top performer annually, exceeding targets by 50%.
• Earned Top Achiever Awards and received executive recognition for exceptional results.

Defined company vision and growth strategy for spare parts and welding solutions in Africa and Dubai.

Founded startup, overseeing all commercial and operational functions to drive sustainable growth.

Built market-driven product portfolios for industrial spare parts and welding consumables.

• Established multi-million-dollar sales pipeline across distributors, industrial buyers, and end users.
• Led international sourcing and logistics for imports and exports of industrial spare parts.
• Forged strategic partnerships with global brands to enhance market presence and growth.
• Expanded welding business into Dubai fabrication market, supplying consumables to local contractors.
• Implemented operational strategies that improved efficiency and reduced costs across departments.

• Analyzing, developing and implementing various marketing strategies like Mall promotions, Brand Space Management for various malls across United Arab Emirates.
• Promotional activities, advertisements and also handling the overall Production for various clients of different sectors.
• Large scale décor, visual merchandising, CRM strategies and leasing are some working fields during the tenure.