Ankita Ghatak
Dubai
Summary
Passionate and skilled MBA Marketing student at Middlesex University Dubai with a B.Tech in Electronics & Communication. Experienced in Salesforce CRM and adept at using data-driven insights and digital tools to drive business growth, strengthen brand presence, and deliver impactful customer engagement.
Overview
1
1
Certification
Work History
Salesforce Admin and Development Intern
DATACOLDA
07.2024 - 12.2024
- Managed Salesforce CRM, dashboards, and KPI analysis to drive business insights. Streamlined workflows through automation, coordinated with technical teams, and supported HR, finance, and administrative functions to enhance operational efficiency. Engaged with clients to improve satisfaction and contributed to organizational planning.
Education
Master in Business Administration - Marketing
Middlesex University
Dubai, United Arab Emirates01-2026
Bachelor of Technology - Electronics and Communication Engineering
Maulana Abul Kalam Azad University of Technology
India06-2024
Diploma in Engineering - Electrical Engineering
West Bengal State Council of Technical Education (WBSCTE)
India06-2020
Skills
- Digital Marketing
- Social Media Marketing
- Marketing Management
- Leadership Strategy
- Sustainable Marketing Strategy
- Salesforce CRM
- SEMrush
Accomplishments
- Best Paper Award, Antenna Track – Co-authored “Compact Design of All Metal Luneberg Lens Antenna with Improved Beam Switching Features” (WAMS 2025, IEEE) (https://ieeexplore.ieee.org/document/1158861) recognized for innovation in antenna design.
- Global Immersion Programme, Baku, Azerbaijan – Completed a 5-day international business programme with Middlesex University Dubai, gaining cross-cultural insights and leadership exposure.
Certification
- Content marketing Principles for Business, Semrush, 07/2025
- PPC Fundamentals Course, Semrush, 07/2025
- SEO Fundamentals Course, Semrush, 07/2025
- Strategic AI: Leveraging Generative AI for Business Insight Lab, Middlesex University Dubai, 07/2025
- Sustainable Supply Chain Management, Centre for Supply Chain Excellence, Middlesex University Dubai, 07/2025
- Salesforce Certified Administrator (SCA), Salesforce, 09/2024
Languages
English
Advanced (C1)
Hindi
Advanced (C1)
Timeline
Salesforce Admin and Development Intern
DATACOLDA
07.2024 - 12.2024
Master in Business Administration - Marketing
Middlesex University
Bachelor of Technology - Electronics and Communication Engineering
Maulana Abul Kalam Azad University of Technology
Diploma in Engineering - Electrical Engineering
West Bengal State Council of Technical Education (WBSCTE)
References
- Seema, Bhardwaj, Senior Lecturer in Marketing, Middlesex University Dubai, bhardwaj.siml196@gmail.com, Middlesex University Dubai, Former Professor (Marketing)
- Shawn, Matthew, Senior Lecturer in Marketing & Head – The Centre for Continuous Learning & Outreach (CCLO), Middlesex University Dubai, SHAWNMATHEWZ3@GMAIL.COM, Middlesex University Dubai, Former Professor (Digital Marketing)
Declaration
I hereby declare that the above information relating to my education and experience is correct. I understand that any willful misstatement described herein may lead to my disqualification or dismissal, if engaged.