Motivated, adaptable, and results-oriented retail professional with over 19 years of experience in the UK and UAE. Dedicated to delivering outstanding KPIs through problem-solving acumen, analytical thinking, and a proactive approach to evolving industry trends. With a passion for leadership and a flair for creative problem-solving, I'm here to shake up the retail world and inspire greatness at every turn!"
through process improvements and effective team management.
Headed operations of the flagship store in Dubai, achieving annual sales of 90 million AED for the top sports retailer, consistently surpassing predetermined targets. Recognized as "Store of the Year" for setting records in daily and monthly sales, exceeding previous benchmarks since the store's inception.
• Surpassed assigned Key Performance Indicators including ATV, UPT, Conversion, Mystery Shop, Sell-thru by category, and average productivity per employee. Achieved by prioritizing exceptional customer service and operational excellence.
• Played a pivotal role in stock control decisions and effectively managed inventory.
• Acted as the primary point of contact to resolve customer issues, ensuring high levels of customer satisfaction.
• Achieved the highest sales per square foot within the business by focusing on key performance indicators.
• Earned the respect of both employees and management through hands-on leadership, actively supporting teams during peak hours, and maintaining consistent engagement.
• Collaborated closely with in-store and external Visual Merchandisers to ensure adherence to presentation standards.
• Developed and implemented weekly schedules in accordance with payroll policies, optimizing staffing levels.
• Analyzed daily sales reports and bestsellers to inform strategic decision-making.
Led team management and ensured store operations compliance, including budget management, logistics, and loss prevention.
• Generated weekly and monthly trading performance reports to align store efforts with sales objectives.
• Achieved a 15% increase in sales during the Christmas period, surpassing forecasted targets.
• Ensured compliance with payroll expectations and expenses while meeting deadlines.
• Maintained evaluation scores for quality control and mystery shops above 90%.
• Provided in-store training to enhance team product knowledge and deliver outstanding customer service.
• Conducted monthly staff performance evaluations to motivate employees and establish career progression tactics for key staff retention and reducing turnover.
• Addressed performance issues promptly and provided effective solutions.
• Offered consistent feedback on competitor activities and best practices to stay competitive in the market.
Conducted daily commercial analysis, including internal reports, market trends, competitor analysis, and customer profiles, and took proactive measures accordingly.
Diploma in Social Media Strategy
Breakthroughs workshop
Present Grievance and Disciplinary
Present Applied Psychology - Introduction to Consumer Behavior Microsoft EXCEL
Present Principles Of People Management