Anna Vereshchagina

As the Partner Program Manager at Infovista, I am entrusted with nurturing collaborative relationships not only with industry giants such as AWS, Ericsson, and Nokia but also with various other vendors in our industry. My role involves orchestrating joint initiatives and executing programs to amplify our joint value proposition and go-to-market strategies. I oversee all facets related to campaigns and initiatives, including coordinating marketing campaigns, fostering trust through transparent communication, and providing dedicated support to optimize partnerships. Additionally, I manage a strategic partner portfolio and collaborate closely with Infovista Channel Managers to coordinate internal projects and programs related to our resellers.

Selected Achievements

• Organized on-site workshops with AWS in multiple countries, including England, London, focusing on MWC marketing campaigns, joint value propositioning, and go-to-market strategies.
• Led preparations for Catalyst with other partners for DTW and similar high-profile events, enhancing market presence and driving business growth.
• Delivered presentations to internal teams and external partners, effectively communicating achievements, challenges, and future plans.
• Established performance metrics and monitored progress towards targets, ensuring consistent goal achievement.
• Developed strategic plans with clear objectives and milestones, guiding team efforts towards success.
• Streamlined communication channels to facilitate efficient collaboration among team members and stakeholders

I was selected to spearhead the establishment of the Bid department from scratch at our company, laying down all processes and implementing them internally. Additionally, I assisted the President of Global Networks Organization in overseeing the Deal Review Board program, which monitored all processes related to deals exceeding 1 million euros in volume.

Selected Achievements

• Developed and implemented all processes within Bid department, ensuring smooth operations and efficiency company-wide.
• Delivered winning proposals by conducting thorough research and competitor analysis, securing competitive advantage in every submission.
• Improved response time to RFPs through efficient planning, prioritization, and delegation of responsibilities among team members.
• Evaluated post-bid results and conducted comprehensive debriefs with internal teams and clients, identifying areas for improvement in future proposals.
• Ensured compliance with all legal requirements throughout entire bid process, mitigating potential risks associated with contractual obligations.
• Effectively managed cross-functional teams, ensuring timely completion of tasks required for development of high-quality bids.

As a Regional Account Manager, I specialized in driving sales growth through strategic account management and targeted sales campaigns. Excelling in managing Tier 2 clients within the European region, I consistently surpassed sales targets by leveraging a deep understanding of technical requirements and effectively promoting Infovista's portfolio. Additionally, I actively engaged in expanding our customer base through targeted outreach efforts and meticulously executed sales campaigns, further contributing to business success.

Selected Achievements

• Exceeded regional sales targets by 15% through implementation of targeted sales campaigns tailored to customer needs.
• Demonstrated proficiency in understanding technical requirements and effectively communicating complex solutions to clients, resulting in increased sales revenue.
• Successfully expanded customer list by 20% through strategic outreach efforts and proactive networking.
• Completed Sales Excellence Course, enhancing sales techniques and strategies to achieve exceptional results.
• Delivered compelling presentations highlighting tailored product offerings, resulting in 25% increase in sales conversion rates.
• Actively engaged in continuous professional development to refine sales techniques and deepen product knowledge, contributing to sustained sales growth.

My recruitment was driven by the company's need to enhance its inside sales capabilities and bolster revenue generation strategies. Recognizing the importance of strengthening its market presence and expanding its customer base, Infovista sought individuals adept at driving inside sales initiatives to achieve these objectives.

Selected Achievements

• Excelled in inside sales strategies, consistently surpassing targets and contributing to revenue growth to 10%.
• Successfully executed demand generation campaigns, generating high-quality leads and expanding customer base.
• Played key role in successful new product launches, educating team members and optimizing overall sales performance.
• Implemented effective strategies to improve lead conversion rates, resulting in increased sales revenue.
• Demonstrated strong organizational skills by maintaining accurate records in CRM systems, streamlining sales processes for efficient follow-up.
• Promoted within the company in recognition of outstanding performance and contributions to the team.