Hi, I’m
Aradhana Dash
Dubai,United Arab Emirates
Summary
Results-driven Management professional with 14 plus years of experience in Operations & Sales across MEA ( Middle East and Africa). Highly adept in planning, coordinating and executing successful sales strategies. Track record of improving operational stability, efficiency and profitability. Strong collaborator with senior stakeholders, effectively prioritizing activities, translating business requirements into solutions and achieving defined objectives.
Overview
14
years of professional experience
Work history
Amazon Web ServicesDubai
Sales Operations program manager
09.2022 - Current
Job overview
- Collaborating with globally dispersed and cross-functional teams to lead on AWS Partner operational processes, reporting, analysis and provision of strategic business insights for EMEA.
- Lead monthly business reporting cadence - sales forecasting and pipeline hygiene (Salesforce), revenue reporting, goal and KPI.
- Analyze and derive insights from internal and external data sources (Excel, Tableau, SQL, Smart Sheet) to create a suite of local reports for the Channel Partner Manager and EMEA team to support GTM planning and operational strategy review.
- Responsible for onboarding new AWS Training Partners (ATPs) across EMEA.
- Partnering with partners/GEO leads to set goals at the regional level.
- Collaborate with sales leaders and stakeholders to identify and address sales gaps and opportunities.
- Highlight key Geo/Regional themes, insights, observations, potential risks proactively to support the Geo leads.
- Supporting team of 52 sales reps in EMEA, driving performance with motivational strategies to exceed sales targets.
InforDubai
Sales Operations Manager
08.2018 - 08.2022
Job overview
- Work cross-functionally to develop Go To Market strategy and lead budgeting, planning, quota setting, and P&L reviews for Middle East & Africa.
- Create quality dashboards to drive analytics on Cloud and Perpetual business & attain revenue budget for each fiscal year.
- Review key performance metrics with business leaders on KPIs and adapt execution as necessary to address risks.
- Create quantitative forecast for full year performance based on known headwinds and tailwinds.
- Drive continuous compliance & improvement in executing the Sales Methodology.
- Design and enforce Rules of Engagement between various teams and resolving complex issues with solid sense of accountability and sound decision making.
- Designing territories and forecast techniques, quota setting and opportunity management.
InforDubai
Account Manager
09.2016 - 07.2018
Job overview
- Grew customer base by identifying needs to deliver cloud solutions that met client budgets and schedule.
- Own and manage the sales cycle of Infor ERP solutions like LN, M3 , Asset management on the cloud.
- Partner management and enablement Build appropriate teams for each account by coordinating Infor personnel including pre-sales, consultants, services, etc., to drive value into the client base and close sales.
- Maintained weekly sales tracking and leadership reports to support operational enhancement and implement corrective actions.
- Covered Middle East, Africa & India and increased annual bookings by over 180%.
Emitac Enterprise SolutionsAbu dhabi
IT Sales Representative
05.2015 - 08.2016
Job overview
- End to end sales of IT Managed services, renewals and support in Abu Dhabi & Dubai
- Responsible for activities from lead generation to customer acquisition
- Assess business opportunities and read prospective buyers Work closely with partners and vendors by exchanging information and contacts, making recommendations, in order to generate additional business
- Responsible for overall sales funnel, creation of sales reports as required
- Handle Tenders and RFP's
NTT DATABengaluru
Manager-Inside Sales
07.2013 - 12.2014
Job overview
- Demand Generation for ERP applications, Infrastructure and Cloud Services.
- Acquire new SAP & Oracle Clients.
- Provide upgrade Services to existing SAP & Oracle Users Initiate and develop high level relationships directly with C-level executives.
- Building healthy pipeline of all opportunities through Leads & Campaigns.
- Involved in e-mail campaigns and driving prospects / clients to webinars.
- Involved in preparing reports like Customer analysis and competitor analysis.
OracleBengaluru
Business Development Consultant
06.2010 - 06.2013
Job overview
- Worked as a Business Development consultant for Oracle Direct North America Sales.
- Identify prospects for Oracle products and services - Technology and Applications.
- Build pipeline and closing revenue Responsible for complete account research (SWOT analysis, run campaigns).
- Build relationship through regular contact with customers, provide regular update on new products, services, and implement Customer Care programs for improving customer satisfaction.
- Drove sales by producing multi-million dollar contract sale.
Education
Alliance UniversityBengaluru
Master of Business Administration from Marketing
Osmania UniversityHyderabad
Bachelor of Applied Science from Biotechnology
Skills
- Competitive and trend analysis
- Forecast accuracy
- Data analysis
- Advanced excel and reporting
- Go to Market strategy
- CRM management - Salesforce
- Resource planning and allocation
- Fund management
- Team and conflict management
Timeline
Sales Operations program manager
Amazon Web Services
09.2022 - Current
Sales Operations Manager
Infor
08.2018 - 08.2022
Account Manager
Infor
09.2016 - 07.2018
IT Sales Representative
Emitac Enterprise Solutions
05.2015 - 08.2016
Manager-Inside Sales
NTT DATA
07.2013 - 12.2014
Business Development Consultant
Oracle
06.2010 - 06.2013
Alliance University
Master of Business Administration from Marketing
Osmania University
Bachelor of Applied Science from Biotechnology
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