My name is Aref Alavi, I'm 29 years old, and I've been living and creating in Dubai for over 16 years. With a deep passion for cinematic visuals, 1 specialize in videography, editing, and directing
— crafting content that is bold, emotional, and visually striking. From luxury real estate films and brand promos to viral social content and music videos, l bring a full-spectrum creative approach: 1 shoot, edit, direct, act, and develop original, story-driven ideas that connect with audiences. I thrive on fast-paced production environments, collaborative energy, and turning ambitious visions into reality. professional with extensive expertise in creative vision, directing, and videography. Proficient in Adobe Premiere Pro, After Effects, and Photoshop, with a strong background in photography and writing. Demonstrates exceptional skills in virtual reality filming, colour grading, multi-camera directing, and post-production processes. Adept at time management in projects, equipment maintenance, sound engineering, setting up equipment, script-writing, lighting techniques, content planning, and video editing. Committed to delivering high-quality productions through meticulous attention to detail and innovative approaches.
What I Did:
Produced high-end cinematic videos and photographs for luxury real estate listings, promotional campaigns, and corporate branding.
Managed the entire creative process from concept development to shooting and post-production editing.
How I Did It:
Used professional-grade equipment (e.g., DSLR/mirrorless cameras, drones, gimbals, and lighting setups) to capture stunning visuals.
Edited footage using Adobe Premiere Pro, After Effects, and DaVinci Resolve to enhance colors, stabilize shots, and add motion graphics.
Collaborated with marketing and sales teams to align visuals with branding strategies.
Results/Outcome:
Elevated the company’s visual content, leading to increased engagement on social media and property listings.
Contributed to faster property sales by showcasing homes in a more appealing and professional manner.
Established a recognizable visual style that strengthened Turyap’s brand identity in Dubai’s competitive real estate market.
What I Did:
Led video production projects from pre-production to final delivery, including concept development, filming, and editing.
Directed and managed a team of videographers, editors, and production assistants.
Created engaging content for TV commercials, corporate videos, and digital platforms.
How I Did It:
Planned shoots meticulously, including storyboarding, location scouting, and talent coordination.
Operated high-end cinema cameras (e.g., RED, Sony FX series) and utilized advanced editing techniques in Adobe Creative Suite.
Ensured brand consistency by aligning visuals with client expectations and marketing goals.
Results/Outcome:
Produced award-winning commercials and viral social media content, increasing client satisfaction and retention.
Improved production efficiency by streamlining workflows, reducing project turnaround time by 30%.
Strengthened Media 24’s reputation as a top-tier production house in the region.
What I Did:
Edited and produced high-quality video content for property showcases, corporate branding, and social media campaigns.
Enhanced raw footage with color grading, motion graphics, and sound design to create compelling narratives.
How I Did It:
Used Adobe Premiere Pro, After Effects, and Photoshop to craft visually stunning edits.
Incorporated drone footage and virtual tours to provide immersive property experiences.
Worked closely with the marketing team to ensure content aligned with sales strategies.
Results/Outcome:
Increased online engagement and lead generation through visually appealing property videos.
Reduced editing time by implementing efficient workflows and preset templates.
Played a key role in boosting Nationwide’s digital presence, contributing to higher conversion rates.
What I Did:
Oversaw the entire video content strategy, including explainer videos, client testimonials, and promotional campaigns.
Managed a team of editors and videographers to ensure high-quality output.
How I Did It:
Developed scripts, storyboards, and style guides to maintain brand consistency.
Edited videos with a focus on clarity and engagement, simplifying complex financial concepts.
Utilized analytics to refine content strategies based on audience response.
Results/Outcome:
Increased customer engagement by 40% through optimized video content.
Improved brand trust and authority in the mortgage industry by delivering professional, informative videos.
Streamlined the content pipeline, reducing production delays and improving team efficiency.
My short film “The Animal List” was recently honored with an award at a film festival in Florida, USA. This recognition highlights the film’s strong storytelling, cinematic vision, and emotional depth.
Winning this award was a meaningful moment in my creative journey, and a confirmation that powerful stories can connect with audiences globally — regardless of budget or borders.