Summary
Overview
Work history
Education
Skills
Languages
Personal Information
Custom
Timeline
Generic
Ashraf Khan

Ashraf Khan

Mumbai,India

Summary

Experienced professional in online ad operations with a strong background in campaign management, planning, and optimization. Demonstrated expertise in revenue management, CPM, and CPC strategies. Adept at driving successful campaigns and maximizing revenue through strategic planning and execution. Seeking to leverage skills in a dynamic environment to contribute to organizational growth and success.

Overview

22
22
years of professional experience
1997
1997
years of post-secondary education

Work history

Team leader

Blis
Mumbai, India
12.2021 - Current

Coordination and Leadership of Teams
Assign tasks based on team members' strengths, set clear deadlines, and monitor progress regularly to ensure all tasks are completed within the given timeframe.
Assisting teams in setting up and optimizing campaigns to enhance performance and ensure timely delivery within the specified timeframe.

Ensuring timely submission of weekly updates and end-of-campaign reports to the client.

Management of Campaigns
Oversee the complete implementation of advertising campaigns, making sure they adhere to timelines and client goals.
Collaborate with clients, creative teams, and sales to collect the required campaign specs and assets.
Track campaign results and give stakeholders frequent updates.

Optimization

Campaign to be optimized for performance and CTR.

Checking client reports for discrepancies.





Senior executive - Advertise operations

News 18
Mumbai, India
08.2017 - 11.2021

Management of Campaigns
Oversee the complete implementation of advertising campaigns, making sure they adhere to timelines and client goals.
Collaborate with clients, creative teams, and sales to collect the required campaign specs and assets.
Track campaign results and give stakeholders frequent updates.

Optimization
Campaigns to be optimized for performance and better CTR.

Checking client report for any discrepancy.

Sharing the screen short after the campaign goes live.

Sr. Executive (Campaign Management/Optimization/Ad Operations)

Rediff.com India Pvt ltd
Mumbai, India
01.2007 - 06.2017
  • Accurate implementation and delivery of campaigns sold by Sales Team/Agency
  • Ensure delivery for campaigns in terms of impressions (page views)/clicks and revenue recognition within the timelines
  • Testing, Planning and implementation of different kinds of ads on the site besides providing relevant usability inputs to the content and design teams
  • To identify areas of concern for under performance and take corrective measures
  • Handling the Ad Operations and Quality Check Process For Rediff.com India
  • Responsible for working with the Business Operations manager to monitor, schedule client orders and recognition of revenue for South Zone
  • Frequent liaison with clients and agencies for creative
  • Daily liaison with sales team to ensure smooth progression of ad campaigns and feedback to sales person as to campaign performance
  • Provision of all round support for sales teams and advertisers

Research Associate and Html Developer

Xwire technology pvt ltd
10.2002 - 01.2007

Education

S.S.C -

H.S.C - undefined

T.Y. B.com - undefined

Skills

  • Online Ad operations
  • Campaign management
  • Campaign Planning
  • Campaign optimization
  • Revenue management
  • CPM
  • CPC

Languages

English
Hindi
Marathi

Personal Information

Date of birth: 06/15/80

Custom

I hereby, state that the above given details are true to best of my knowledge and belief.

Timeline

Team leader

Blis
12.2021 - Current

Senior executive - Advertise operations

News 18
08.2017 - 11.2021

Sr. Executive (Campaign Management/Optimization/Ad Operations)

Rediff.com India Pvt ltd
01.2007 - 06.2017

Research Associate and Html Developer

Xwire technology pvt ltd
10.2002 - 01.2007

H.S.C - undefined

T.Y. B.com - undefined

S.S.C -

Ashraf Khan