ASRIAH LAGUIALAM
DUBAI,U.A.E
Summary
A competent professional with over 10 years of experience in sales, demonstrating proven success in retail store management. Exhibits powerful leadership skills and business orientation, complemented by excellent communication and interpersonal abilities. Adept at customer management and client relationship building, with a goal-oriented mindset that drives sales tracking and problem-solving initiatives. Known for adaptability, flexibility, and a positive attitude, fostering teamwork and collaboration to achieve objectives efficiently. Career aspirations include further enhancing strategic sales capabilities while contributing to organisational growth.
Takes on challenging new role harnessing interpersonal skills, collaboration and problem-solving. Driven to deliver high-quality service and consistent results.
Overview
15
15
years of professional experience
1
1
Certification
Work history
Retail sales promoter
ISPH General trading LLC
Dubai mall/ China town, Uae
10.2025 - 02.2026
- Organised jewellery displays to showcase latest collections effectively.
- Demonstrated intricate details of jewellery pieces, enhancing client understanding and appreciation.
- Increased customer satisfaction by providing knowledgeable advice on precious and semi-precious stones.
- Provided expert knowledge to customers, ensuring their trust and loyalty.
- Achieved sales targets with excellent customer service.
- Managed inventory effectively, keeping track of stock levels regularly.
- Collaborated with team members to enhance store performance.
- Built strong relationships with store managers to secure prime shelf space.
- Utilised persuasive communication skills to convey product value and unique selling points.
- Participated actively in team meetings, contributing innovative ideas.
- Understood customer needs and preferences to highlight product features.
Kiosk IN charged/Sales
Areej Al Noor General Trading LLC
DUBAI MALL MIRDIFF DEIRA DFC IBN BATUTA, uae
08.2015 - 01.2022
- Consistently arrived at work on time and ready to start immediately.
- Managed Day-today kiosk Operations inventory and merchandising.
- Led and motivated sales staff to meet and exceed sales goals.
- Ensured compliance with company policies and retail standards.
- Resolved customer complaints and maintained high satisfaction levels.
- Worked flexible hours, covering nights, weekends and bank holidays.
- Coordinated with management on performance reporting and improvement.
- Successfully delivered on tasks within tight deadlines.
Retail sales associate
Sapna General Trading LLC
Sharjah, United Arab Emirates
06.2013 - 07.2015
- Enhanced sales revenue by establishing strong rapport with customers and suggesting suitable products based on needs
- Enhanced customer satisfaction levels through outstanding service, resolving concerns promptly, and fostering welcoming store environment.
- Cultivated new client relationships through proactive engagement with potential customers, emphasising benefits of product offerings.
- Consistently met monthly sales targets through implementation of effective sales strategies and maintenance of extensive product knowledge.
- Coordinated with team members to enhance overall store performance, sharing best practices and providing support as required.
- Coordinated in-store promotions and events to enhance foot traffic and generate additional sales opportunities.
- Sustained precise inventory records to guarantee sufficient stock levels, reducing out-of-stock occurrences affecting customer satisfaction.
- Facilitated training for new staff members on company policies, product information, and sales techniques to ensure seamless onboarding experience.
- Engaged in team meetings and training sessions consistently for ongoing professional development within retail industry.
Cashier sales associate
AMRI FACTORY MART LLC
Ajman, United Arab Emirates
01.2011 - 01.2013
- Organized racks and shelves to maintain store visual appeal, engage customers, and promote specific merchandise.
- Prepared merchandise for sales floor by pricing or tagging.
- Rotated stock and restocked shelves to maintain product availability and store appearance.
- Provided positive first impressions to welcome existing, new, and potential customers.
- Answered customer questions about sizing, accessories, and merchandise care.
- Managed returns, exchanges and refunds in accordance with store policy.
- Educated clients on current promotional offerings and products using persuasive selling tactics.
- Accurately processed POS transactions, returning coin, currency, payment cards, and receipts to customers.
- Greeted customers and offered assistance with selecting merchandise, finding accessories and completing purchases.
- Served customers with knowledgeable, friendly support at every stage of shopping and purchasing.
Education
Bachelor of Science - Commerce and Management
Cotabato City State Polytechnic College
PHILIPPINES, PHILIPPINESSkills
- Proven successful experience as retail store
- Good communication and interpersonal skills
- Competent professional with over 10yrs of experience as Sales staff
- Adaptability
- Sales tracking
- Flexible
- Leadership
- Point of sale system operation
- Visual merchandising
- Sales techniques
- Demonstrations expertise
- Patience and empathy
Certification
Certification of Participation, Areej Al Noor General Trading LLC
LANGUAGES
English
Arabic
Hindi
Timeline
Retail sales promoter
ISPH General trading LLC
10.2025 - 02.2026
Kiosk IN charged/Sales
Areej Al Noor General Trading LLC
08.2015 - 01.2022
Retail sales associate
Sapna General Trading LLC
06.2013 - 07.2015
Cashier sales associate
AMRI FACTORY MART LLC
01.2011 - 01.2013
Bachelor of Science - Commerce and Management
Cotabato City State Polytechnic College