Badi El Hage Neaimeh
Dubai,U.A.E.
Summary
Proficient in Microsoft Power BI, Jira Project Management, and the Microsoft Office Suite, with a strong foundation in data analysis and project coordination. Adept at leveraging technology to streamline workflows and enhance decision-making processes. Committed to delivering impactful solutions that drive organisational efficiency and support strategic objectives.
Overview
18
18
years of professional experience
4
4
years of post-secondary education
Work history
Senior Specialist – Customer Services Development
Dubai Customs
, U.A.E.
03.2025 - Current
- Presented findings and recommendations to Director General and senior management, influencing strategic decisions and driving organizational success.
- Managed and prioritised multiple strategic projects simultaneously for timely completion and adherence to high quality standards.
- Provided leadership whilst overseeing team of 10 junior specialists.
- Developed crisis management reports assessing operational risks related to regional geopolitical developments.
- Contributed to Green Corridor initiative, enhancing sustainable trade facilitation and operational efficiency.
- Led stakeholder workshops with shipping lines, logistics providers, and trade partners to resolve operational challenges.
- Segmented 80,000+ active clients using transaction volume, compliance history, and duty value to enable targeted engagement.
- Initiate and manage Key Account Management Program, supervising 7 account managers and overseeing relationships with 100+ high-value clients.
- Led customer-centric strategic initiatives impacting millions of annual transactions across digital and physical channels.
- Developed and updated customer service policies, methodologies, and operational manuals.
- Conducted CX studies using surveys, interviews, workshops, and focus groups.
- Monitors response rates, data quality, and survey effectiveness and integrate survey insights with mystery shopping and audit results visualization that can help drive corrective actions as required.
- Built and monitored CX dashboards tracking 30+ KPIs and SLAs.
Senior Specialist – Strategy
Dubai Customs
, U.A.E.
01.2021 - 02.2025
- Ensured strategic alignment across 15+ departments through structured planning and performance cycles.
- Managed implementation of 30+ strategic initiatives, ensuring measurable organizational impact.
- Conducted SWOT analyses, gap assessments, and enterprise risk evaluations.
- Developed and updated strategic methodologies and internal procedures.
- Prioritized and coordinated 30+ cross-functional initiatives beyond routine operations.
- Led development of executive-level KPIs to enhance performance visibility and accountability.
- Produced monthly and quarterly Power BI dashboards for senior leadership.
- Support change and improvement initiatives by providing data driven insights.
- Researched market trends, resulting in informed strategic planning.
- Provided leadership whilst overseeing a team of 2 junior specialists
- Prepared proposals for new initiatives or changes to existing programs or procedures.
Senior Specialist – Research
Dubai Customs
, U.A.E.
02.2013 - 01.2020
- Researched market trends, resulting in informed strategic planning.
- Designed research methodologies, frameworks, and annual plans covering 20+ studies per year.
- Prepared RFPs and project charters for research projects valued at over AED 1M+ annually.
- Built and maintained roster of 10+ pre-qualified consultants, improving vendor selection efficiency.
- Managed external service providers and cross-functional teams to ensure responsible methodologies and statistically sound results.
- Oversaw end-to-end execution of 20+ research studies, ensuring data integrity and actionable insights.
- Prepare ISO's, process and methodology related to surveys
- Coordinated interdepartmental efforts, leading to seamless project execution.
Qualitative Research Executive
Ipsos MENA
, U.A.E.
01.2012 - 12.2012
- Designed proposals and methodologies for 15+ mixed-method research projects.
- Managed client relationships across multiple sectors, ensuring alignment with business objectives.
- Led data collection and analysis activities involving large respondent samples.
- Delivered insights and presentations to senior client stakeholders.
Research Executive
Research & Consulting House
, Lebanon
01.2008 - 01.2011
- Conducted qualitative and quantitative research across 30+ projects in multiple sectors.
- Coordinated fieldwork teams of 10–20 data collectors.
- Ensured data integrity and timely delivery of analytical reports.
Education
Master's Degree - Sociology – Social Psychology
Lebanese University – Institute of Social Sciences
Lebanon 01.2008 - 01.2009
Teaching Bachelor's Degree - Social Sciences
Lebanese University – Institute of Social Sciences
Lebanon 01.2004 - 01.2007
Skills
- Microsoft Power BI
- Jira Project Management
- Microsoft Office Suite
Languages
Arabic
Native
English
Fluent
French
Intermediate
Training
- Single Window Towards Cross-Border Paperless Trade – United Nations ESCAP (2026)
- Strategic Leadership and Future Shaping – ETHRAA Consultation & Training (2017)
- Internal Auditor ISO 9001:2015 – IQMS / SAI Global (2015)
- Principles and Standards of Excellence – Dubai Executive Council (2015)
- Strategic Planning – Knowledge Training Institute (2015)
Timeline
Senior Specialist – Customer Services Development
Dubai Customs
03.2025 - Current
Senior Specialist – Strategy
Dubai Customs
01.2021 - 02.2025
Senior Specialist – Research
Dubai Customs
02.2013 - 01.2020
Qualitative Research Executive
Ipsos MENA
01.2012 - 12.2012
Master's Degree - Sociology – Social Psychology
Lebanese University – Institute of Social Sciences
01.2008 - 01.2009
Research Executive
Research & Consulting House
01.2008 - 01.2011
Teaching Bachelor's Degree - Social Sciences
Lebanese University – Institute of Social Sciences
01.2004 - 01.2007