Summary
Overview
Work History
Education
Skills
Certification
Timeline
GeneralManager
Balaji Prakasham

Balaji Prakasham

Sr.Account Manager
Dubai

Summary

Self-motivated sales professional experienced in both technical and non-technical, fast-paced team environments. Relationship building and closing expert. 14 Years' Experience UAE. Techno savvy professional with solid domain knowledge in MS Office, SAP, CRM. Possess good knowledge of Sales, Business Development, Key Accounts and Channel sales Distribution. Highly motivated, positive & goal-oriented with analytical approach. Outstanding communication skills, verbal as well as written coupled with exceptional presentation skills with the ability to perform above expectations.

Overview

20
20
years of professional experience
3
3
years of post-secondary education
2
2
Certifications
4
4
Languages

Work History

Account Manager-Channel and SMB Sales

Logicom Distribution
12.2021 - Current
  • Primary responsible includes Account handing and solution designing for DELL EMC diversified product & solution portfolio, products include DELL EMC Converged Infrastructure products-Dell EMC Servers, DELL Storage and DELL Networking Switches and VMware
  • The role required recruiting channel partners, enabling them, assigning pricing for Channel Partners, assigning targets, product ordering, inventory forecast, monthly & quarterly sales forecast and regular sales analysis
  • Conducting Marketing Events, aggressive promotions, incentives and bundle offers to get into competitive and new markets in interaction with respective Business Unit Manager
  • Conducting Sales Seminars, Webinars and technical workshops periodically to impart knowledge
  • Achieving assigned targets by increasing revenue, channel partner breadth, profitability, maintaining the top market shares amongst the Distributors through GTM strategies
  • Establish productive, professional relationships with key personnel in assigned partner accounts
  • Sell through partner organizations to end users in coordination with partner sales resources
  • Meet assigned targets for profitable sales volume and strategic objectives in assigned partner accounts
  • Ensures partner compliance with Channel Partner programs and agreements
  • Participate in a partner planning process that develops mutual performance objectives, targets, and critical milestones associated with a productive partner relationship
  • Coordinate the involvement of Dell personnel, including support, service, and management resources, in order to meet partner performance objectives and partners' expectations.
  • Achieved or exceeded company-defined sales quotas.
  • Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
  • Educated clients on new products or services to increase customer engagement with brand.

Sales Account Manager-Corporate and SMB

Black Box Technology
04.2021 - 12.2021
  • Responsible for maintaining relationships with key accounts as well as developing new business opportunities within these accounts
  • Developing sales plan & value-added solutions designed to assure achievement of agreed target
  • Possess track record of successful engagement at Vendor level, Key Corporate decision makers and hunting new business
  • Boosted sales numbers with proactive account servicing and diligent relationship-building
  • Mapping client's requirements & providing them customized business solutions through technical and commercial proposals
  • Expanded customer base by identifying needs, developing solutions and client centered services
  • Possess successful track record in customer relationship management, cracking key accounts, retention & loyalty
  • Planning and implementing various marketing Initiatives & Promotions across UAE targeted around new products & services
  • A high degree of adaptability and interested to learn newer things
  • Have adapted to different changing environment in team and business.

Sales Account Manager-Corporate B2B, IT-Hardware and Software

OFFICE SQUARE LLC
07.2015 - 03.2021
  • Responsible for direct sales & marketing segment for SMB (Small Medium) Business Unit, Large Enterprises, MNCs and Government
  • Anticipates and creatively resolves problems through sales process
  • Assured continual account satisfaction through maximum responsiveness, superior service levels and personalized customer care
  • Drove effective account planning & management process by leading the development and implementation of account plan with a cross functional team approach
  • Identified opportunities for further expansion of services amongst current client base
  • Built high-level strategic relationships, direct contacts and networks in territory
  • Meets assigned targets for profitable sales volume and strategic objectives in corporate accounts
  • Generate New Clients through Cold Calls, Email Campaign& generate lead and convert them into sales in minimal time
  • Estimation, preparation of quotations, product presentations, post and pre-tender review meetings, submissions, follow-ups, negotiations and finalization of order
  • Review Tenders submittals
  • Capturing the customer's requirement, Technical evaluation, Negotiations, Closing Sales orders and Payment collections
  • Effectively manage, sustain and Increase revenue from existing customers
  • Good rapport with all IT Distributors and Local IT Dealer.

Key Account Executive, Toshiba office Automation (Barcode Printers) Laptops, Projectors, Digital B/W & Color Copiers (MFP's)

TECHSERVE - AL-FUTTAIM ELECTRONICS
05.2011 - 05.2015
  • Handling Corporate Sales comprising mainly of Managed Print Services (MPS), Toshiba Printers and consumables, Toshiba IT accessories in UAE region
  • Presales activities for MPS, including Assessment, Design, Optimize and Propose
  • Generating leads with new clients
  • Capturing the customer's requirement, Technical evaluation, Negotiations, Closing Sales orders and Payment collections
  • Preparing Sales Plan for achieving the desired targets
  • Clients base in both Government and Private sectors
  • Managing more than 20 corporate clients with day to day activity from receiving the order till the delivery of the products
  • Work closely with the vendors for product upgrades and market trend
  • Good rapport with all computer local dealers who have shops in Al Alain center, Khaleej Center, Bur Dubai Computer Street and Deira.

Key Account Manager (corporate sales)

AIRCEL LTD
06.2008 - 12.2010
  • Managing all the accounts in the corporate segment
  • Managing a network of areas which are assigned on me and achieving targets
  • Fixing road shows, conducting marketing promotional campaigns
  • Generating leads from the corporate customers and converting non-customers to customers
  • Retain the customers within the network
  • Identifying the new market for the operations and increase market share
  • Hunting new corporate accounts through cold calls
  • Providing customer support in case of a problem & helping them to resolve it
  • Assist account department on the payment collection process.

Sales Executive (ESG – SALES)

YOU Telecom India Pvt Ltd
05.2004 - 06.2008
  • Managing New & Existing Key Accounts
  • Recognized as an effective member of the newly formed Broadband Division of You Telecom, concentrating on high-speed Internet and V.O.I.P connectivity products for the Corporate & SME segments, responsible for direct sales and channel sales & technical issue for this Segments Understanding SME & Corporate usage given the solutions
  • ILL.-Internet Lease Line
  • IPLC-International Private Leased Circuit
  • MPLS-Multi Protocol Labeling Switching
  • IPVPN –Virtual Private Network.

Education

Bachelors of Computer Application (BCA) - Computer

Madras University
07.2001 - 11.2004

Skills

  • Strategic Planning
  • undefined

    Certification

    Toshiba Product Lineup and Design

    Timeline

    Account Manager-Channel and SMB Sales

    Logicom Distribution
    12.2021 - Current

    Sales Account Manager-Corporate and SMB

    Black Box Technology
    04.2021 - 12.2021

    Sales Account Manager-Corporate B2B, IT-Hardware and Software

    OFFICE SQUARE LLC
    07.2015 - 03.2021

    Key Account Executive, Toshiba office Automation (Barcode Printers) Laptops, Projectors, Digital B/W & Color Copiers (MFP's)

    TECHSERVE - AL-FUTTAIM ELECTRONICS
    05.2011 - 05.2015

    Key Account Manager (corporate sales)

    AIRCEL LTD
    06.2008 - 12.2010

    Sales Executive (ESG – SALES)

    YOU Telecom India Pvt Ltd
    05.2004 - 06.2008

    Bachelors of Computer Application (BCA) - Computer

    Madras University
    07.2001 - 11.2004
    Balaji PrakashamSr.Account Manager