Ben Davis

Responsibilities:

• Operational responsibility of two premium studios in prime Dubai locations with a team of 40 staff members, annual revenue exceeding 1.1 million USD.
• Managed budget development, forecasting, and financial reporting processes, including backdating all accounting data since the establishment of the business.
• Oversaw and directed all marketing, sales and partnership development to drive growth and maximise revenue opportunities.

Achievements:

• Increased overall company efficiency by streamlining operations, achieving a reduction in monthly expenditure by 30%.
• Increased average spend per client by 25%, and average visit per private client by 20%.
• Established comprehensive employee training programs to develop skills, and service standards for a new emerging product in the market.

Responsibilities:

• Responsible for operation and service quality, providing gym membership, personal training, and natural therapies including physiotherapy, osteopathy, chiropractic and podiatry.
• Reported to multiple business directors, managing a team of 20 training, therapy and reception team service providers.
• Directly liaised and managed the relationship with the location partners (In & Out Naval and Military Club).
• Tasked with the management and growth of corporate client partnerships.

Achievements:

• Oversaw three month building renovation, providing four treatment rooms alongside brand new functional gym space.
• Business expansion post-pandemic, with a 57% increase in weekly appointments, and doubling monthly membership between January 2022 - January 2023.

Responsibilities:

• Directed operations across three F45 Training studio locations, reaching over 700 members.
• Responsible for increasing membership sales through driving key performance indicator marketing strategies alongside direct customer communications.
• Management of client partnerships and sponsorships.
• Oversaw development and implementation of WeChat mobile booking platform.

Achievements:

• Negotiated and managed a first time two-year partnership with Adidas.
• Effectively identified, negotiated, and facilitated the development of third studio location.
• Lead operations for F45 Playoffs events for up to 500 people, providing four events per year.
• Lead of localisation of customer base, with integration of Chinese classes. Increase in Chinese customers from 14% in March 2020, to 25% in June 2021.

Responsibilities:

• Responsible for overall running of the business, with a team of 30 full time staff.
• Directed finance team to provide financial results and projections in line with the finance calendar with annual revenues exceeding USD 1.3 million as well as proactively managing risks to the business.
• Managed, trained and appointed staff with the responsibility of amending terms and conditions of employment.

Achievements:

• 4% increase in revenue, alongside a 137% increase in profit within first academic year.
• Established Sport for Life as the leading muli-sport education provider in Shanghai, providing programs for over 1,500 children.