Summary
Overview
Work History
Education
Skills
Timeline
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BENAZEER KHAN

E-commerce Merchandiser & Analyst
Dubai,UAE

Summary

Digital Merchandiser with a creative eye to detail, commercially minded approach to the industry. A proven proactive problem solver, trained to think in a digitally progressive and customer-centric way. Highly motivated, enthusiastic, social and hard-working individual with a good knowledge of fashion & luxury brands.

Overview

7
7
years of post-secondary education
2
2
years of professional experience

Work History

E-commerce Merchandiser & Analyst

SPRUCE SUNGLASSES - EYEWA.COM
Dubai, UAE
09.2020 - Current
  • Support the Category Merchandisers in identifying opportunities for increasing revenue using web analytics to improve key performance metrics such as conversion, bounce rate, AOV and page views
  • Take ownership of on-site category merchandising, driving cross/up-sell to increase AOV
  • Commercially visually merchandise all categories and designer pages, being reactive to trade and trends, whilst maintaining a strong visual aesthetic
  • Manage the product lifecycle including the introduction and removal of all products
  • Analyze customer product reviews and ensure appropriate action is taken
  • Plan and schedule site merchandising campaigns including new content launches and promotional campaigns
  • Manage the product catalogue, categorization and sorting rules
  • Ensure all final content including product images, web content, landing pages, and copy are brand appropriate and customer focused
  • Maintain catalogue product and category hierarchy on website and ensure that all SKUs are merchandised within the correct categories
  • Navigate through site and check for accuracy on an on-going basis
  • Work with product content team to ensure products pages on key items are merchandised with rich content with the goal to help improve customer engagement and conversion

Digital Merchandising Assistant

AL TAYER GROUP - NISNASS.COM
Dubai, UAE
09.2019 - 09.2020
  • Experienced working across Women's wear, Beauty, Accessories, Shoes, Handbags & Kids categories
  • I was responsible for driving sales/site conversion through Creative Merchandising Strategies and the Optimization of the taxonomy filters & profitability for the department with seamless on-site customer journey
  • Collaborated with other Digital Merchandisers to navigate new products into the site categories, based on the product attributes & known customer shopping behaviors
  • Responsible for Visual Merchandising trend pages/edits i.e. New Launches, The Gift Shop, Eid edit, Beauty bargains, Seasonal wear, etc.
  • Assisted the Manager to deliver the weekly, monthly reporting/analysis highlighting opportunities and execute the marketing & promotional plan, Emails and homepage content.
  • Managed the stock inventory (Downloading and Uploading the new SKU's in Magento)
  • Worked closely with the team & build great relationships with the other teams like Marketing, Social Media Content, Planning, Buying and CRM to ensure the smooth work flow is maintained

Fashion Stylist & Merchandiser Intern

AW ROSTAMANI LIFESTYLE - AMERICAN RAG CIE ME
Dubai, UAE
07.2019 - 09.2019
  • I was responsible for Ordering and managing inventory stocks, arranged the merchandise for the store to ensure store looks perfect
  • Making sure the products were displayed according to the brand guidelines: high demand pieces displayed in focal position to gain more sales
  • Achieved the sales target by using advanced sales techniques and product knowledge
  • In charge for the monthly Inventory reports & logistics of the products within the store.

Education

DIPLOMA - Luxury Brand Management

FAD INSTITUTE oF LUXURY FASHION & STYLE­
DUBAI
06.2019 - 09.2021

Master of Science - Interior Design

THE MAHARAJA SAYAJIRAO UNIVERSITY oF BARODA
INDIA
08.2013 - 05.2015

Bachelor of Science - Interior Design

THE MAHARAJA SAYAJIRAO UNIVERSITY oF BARODA
INDIA
08.2010 - 04.2013

Skills

MICROSOFT OFFICE

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Timeline

E-commerce Merchandiser & Analyst

SPRUCE SUNGLASSES - EYEWA.COM
09.2020 - Current

Digital Merchandising Assistant

AL TAYER GROUP - NISNASS.COM
09.2019 - 09.2020

Fashion Stylist & Merchandiser Intern

AW ROSTAMANI LIFESTYLE - AMERICAN RAG CIE ME
07.2019 - 09.2019

DIPLOMA - Luxury Brand Management

FAD INSTITUTE oF LUXURY FASHION & STYLE­
06.2019 - 09.2021

Master of Science - Interior Design

THE MAHARAJA SAYAJIRAO UNIVERSITY oF BARODA
08.2013 - 05.2015

Bachelor of Science - Interior Design

THE MAHARAJA SAYAJIRAO UNIVERSITY oF BARODA
08.2010 - 04.2013

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BENAZEER KHANE-commerce Merchandiser & Analyst