Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Personal Information
Timeline
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Bernard Appenteng Asiedu

Sharjah,United Arab Emirates

Summary

Dynamic and results-driven professional with a strong focus on client relationship building and customer retention strategies. Demonstrates expertise in sales strategy, business development, and revenue generation, with a proven track record in B2B sales and client acquisition. Skilled in cross-selling, prospecting, and cash management, leveraging comprehensive product knowledge to enhance team growth and drive business success. Committed to fostering long-term client relationships through exceptional interpersonal communication and strategic planning.

Overview

13
13
years of professional experience
3
3
years of post-secondary education

Work History

Business development executive(sales)

Beyon Money Mobile App
Dubai, United Arab Emirates
04.2024 - 09.2024
  • Company Overview: FINTECH
  • Develop and maintain strong relationships with customers to drive sales and customer loyalty
  • Identify and pursue new sales opportunities through outbound calls and customer meetings.
  • Achieved monthly sales and performance KPIs for improved team success.
  • Proactively contacted prospective customers to increase sales.
  • Increased new business through strategic networking and cold calling.
  • Collaborate with UX/UI teams to design seamless and user-friendly remittance flows.
  • Gather and analyze customer feedback to enhance product features and satisfaction.
  • monitoring the exchange rate of competitor to develop our pricing strategy.

Remittance officer

JOYALUKKAS EXCHANGE llc
Dubai, United Arab Emirates
03.2022 - 01.2024
  • Communicate directly with customers and ensure their service experience is pleasant, productive and memorable
  • Handle Foreign Currency, Remittances, and other customer transactions as required by Corporate or WPS customer or Retail customer.
  • Up selling and cross selling companies allied products to all customers.
  • Followed up customer queries to check provided solutions met expectations.
  • Resolved complaints with proactive problem-solving and analysis.
  • Ensure products adhere to regulatory requirements and mitigate fraud and security risks.
  • Collaborate with compliance teams to manage KYC, AML, and other regulatory processes.

Growth Marketing Executive, (BDE)

UAEEXCHANGE CENTER LLC
Dubai, United Arab Emirates
03.2019 - 03.2020
  • Attending and participating in social centre events, gatherings, special programs and cultural presentations to develop and maintain cordial relationship with stakeholders
  • Assist in development and implementation of marketing plans as needed
  • Identified new customer segments and target audiences to expand reach.
  • Conducted market research and analysis to identify emerging opportunities and maintain competitive market edge.
  • Conducted regular market assessments to stay current on trends and maintain readiness for changes.

Remittance cashier

UAEEXCHANGE LLC BR. UAE
Al Nahda, Sharjah, UAE
01.2018 - 03.2019
  • Handled cash and card payments with precision, maintaining customer confidentiality and discretion throughout.
  • Completed opening and closing procedures each day.
  • Greeted customers entering store and responded promptly to customer needs.
  • Solicit referrals and initiate cross-selling opportunities to existing customers.
  • Processed payments swiftly for improved customer experience.
  • Demonstrated patience while dealing with difficult customers, maintaining professionalism.

Retail Sales Executive

DU TELECOMMUNICATION (IPAY4ALL)
Dubai, United Arab Emirates
01.2016 - 01.2018
  • Take customer calls and provide accurate, satisfactory answers to their queries and concerns
  • Maximised brand visibility and awareness by implementing store merchandising initiatives and maintaining optimal stock levels.
  • Up-selling and cross selling of Recharge cards, postpaid and prepaid sim.
  • Activation of phones with postpaid plans.
  • Achieved sales targets through effective up-selling techniques.
  • Performed cash handling duties efficiently, ensuring accuracy at all times.

BUSINESS BANKING- Direct Sales

FIDELITY BANK
Accra, Ghana
02.2012 - 06.2014
  • Generated qualified leads by executing effective cold calling strategies.
  • Utilised persuasive communication techniques to convert prospects into loyal customers.
  • Developed and implemented strategic marketing plans for increased brand visibility in competitive markets.
  • Selling and marketing of financial product bank.
  • Opening not less than twenty five funded (25) accounts with value target of GH¢30,000.00 or more for every month.
  • Identified new market opportunities for expanding the bank's business client base.
  • Successfully managed a portfolio of high-value business banking clients, maintaining excellent service levels at all times.

Education

BSc. - Banking and Finance

University of Education
02.2007 - 06.2010

Diploma of Higher Education - Sales and marketing management

Cambridge International College

Skills

  • Client relationship building
  • Customer retention strategies
  • Team growth
  • Sales strategy expertise
  • Interpersonal communication
  • Product knowledge
  • Business development
  • Revenue generation
  • Prospecting
  • B2B sales
  • Cross-selling
  • Client acquisition
  • Cash handling
  • Payment Processing
  • Cash management

Accomplishments

  • Introduction to Data Protection and Privacy.
  • Anti-money laundering and counter terrorist financing ( AML/CTF).
  • Fraud prevention.
  • Anti-Bribery training.

Languages

English

Personal Information

Timeline

Business development executive(sales)

Beyon Money Mobile App
04.2024 - 09.2024

Remittance officer

JOYALUKKAS EXCHANGE llc
03.2022 - 01.2024

Growth Marketing Executive, (BDE)

UAEEXCHANGE CENTER LLC
03.2019 - 03.2020

Remittance cashier

UAEEXCHANGE LLC BR. UAE
01.2018 - 03.2019

Retail Sales Executive

DU TELECOMMUNICATION (IPAY4ALL)
01.2016 - 01.2018

BUSINESS BANKING- Direct Sales

FIDELITY BANK
02.2012 - 06.2014

BSc. - Banking and Finance

University of Education
02.2007 - 06.2010

Diploma of Higher Education - Sales and marketing management

Cambridge International College
Bernard Appenteng Asiedu