Billy Liu

Specializing in serving Chinese businesses and individuals expanding into the UAE, as well as local Emirati clients.

• Core Services: Debt Collection, Commercial Litigation, Civil Litigation, Trademark Registration, Company Formation.
• Dual-Function Role: Generated high-quality sales leads for the company while managing the entire client lifecycle from initial consultation to post-sale service.
• Value Proposition: Provided seamless, end-to-end client support, ensuring a smooth experience for international and local clients navigating UAE legal and business frameworks.

• Sales Strategy:
• Developed and executed a brand-focused sales strategy using regional agency tactics. Leveraged ERP and CRM system data to set sales targets, creating detailed monthly, weekly, and daily sales plans. Achieved an annual sales growth rate of 30%.
• Market and Competitor Analysis:
• Collaborated with industry associations and suppliers, using customs data to monitor competitor sales. Conducted monthly and quarterly market analyses and reports, adjusting strategies to market changes, ensuring stable growth and increased customer satisfaction.
• Customer Relationship Management:
• Categorized customers using ERP and CRM data. Implemented targeted online live promotions, reducing sales costs by 90% while achieving equivalent sales results to traditional visits.
• VIP Customer Maintenance:
• Assigned dedicated sales representatives to VIP customers based on regional distribution, using instant messaging software. Established one-on-one groups to promptly address market challenges, ensuring consistent customer sales growth.
• Team Management and Training:
• Organized training in equipment knowledge and sales negotiation. Recruited and trained new members, conducted performance evaluations, and held team-building activities, enabling new hires to independently handle business within three months.
• Cross-Cultural Communication and Coordination:
• Coordinated global market team projects, addressing cultural differences and preparing negotiation strategies for various markets. Resolved communication barriers and contract disputes, ensuring sales performance growth.
• Business Negotiations and Contract Management:
• Participated in key client negotiations, reviewed sales agreements, and adhered to ERP system contract management standards, preventing significant losses.
• Data Analysis and Reporting:
• Analyzed sales data and performance indicators with finance. Conducted longitudinal comparisons and submitted detailed reports, providing data for informed decision-making.
• Budget Management:
• Developed and managed the sales budget, ensuring activities remained within budget and optimizing cost efficiency, receiving recognition from leadership.
• Industry Event Participation:
• Represented the company at international trade shows and conferences, significantly expanding the business network and enhancing brand visibility.
• GIOB is branch company of Zhejiang Yilinnuo Technology Co., Ltd (china), which mainly engaged in B2B export sales of industrial equipment, construction equipment，other heavy machinery，bathroom products and kitchen products.

• Global Marketing Strategy:
• Developed and executed a global brand marketing strategy, increasing brand awareness by 30% in key markets. Adjusted marketing strategies based on analysis and trends to meet annual sales goals.
• Cross-Cultural Communication:
• Coordinated global market team collaboration, resolving cultural differences in international projects. Organized cross-cultural training, enhancing communication skills and customer satisfaction.
• Customer Relationship Management:
• Utilized CRM system to analyze and classify customer data, creating personalized marketing plans that increased retention by 25%. Conducted surveys and feedback to optimize CRM processes.
• Digital Marketing and Data Analysis:
• Executed digital marketing strategies, including SEO, SEM, content marketing, and social media marketing, increasing website traffic by 40% and online sales by 20%. Used analytics tools to optimize ROI.
• Content Creation and Management:
• Led content strategy, publishing high-quality blogs, white papers, and case studies, enhancing brand authority. Improved lead attraction and sales conversion rates through content marketing.
• SEO and SEM Management:
• Conducted keyword research and optimization, improving search engine rankings and organic traffic. Managed paid advertising campaigns, enhancing ROI.
• Social Media Management:
• Managed social media accounts, planning and publishing content to increase followers and engagement. Attracted target customers through social media advertising.
• Email Marketing:
• Designed and executed email campaigns, increasing open and click rates with personalized content. Conducted A/B testing to optimize email effectiveness.
• Market Research and Competitive Analysis:
• Conducted research and analysis to understand market dynamics and competitor strategies. Provided insights through regular reports for informed decision-making.
• Budget Management and Cost Optimization:
• Managed marketing budget, ensuring activities remained within budget and optimizing cost efficiency. Received recognition for cost-effective management.
• Team Management and Training:
• Led and trained the marketing team, improving professional skills and efficiency. Organized team-building activities, strengthening team cohesion.
• Industry Events and Network Expansion:
• Represented the company at trade shows and conferences, expanding the business network and enhancing brand visibility.
• Soga Enterprises is an I/E trading company, which engaged in B2B export sales of heavy industrial equipment such as grinding wheel production line，textile line & abrasive products in Shandong province of China.

• Foreign trade business negotiation:
• Conduct foreign trade negotiations with visiting international customers
• Industry Events and Network Expansion:
• Represented the company at trade shows and conferences, expanding the business network and enhancing brand visibility.
• The factory mainly produce abrasive cloth and all kinds of grinding & cutting wheels. In charge of export sales and report directly to the factory director.