Chandana Ramasamy
Dubai
Summary
A hardworking, reliable & creative individual aspiring to be an E-Commerce Manager with prior experience of 5 years in the same field. Seeking opportunities in an organization to oversee the online retail presence
Overview
5
5
years of professional experience
Work History
E-Commerce Strategy Manager
Instashop DMCC
06.2020 - Current
- Catalog management in diversified verticals - Supermarkets, Restaurants, Pharmacy & Cosmetics
- Market health analysis in Abu Dhabi & Dubai & strategizing business development ideas
- Enhancing Spinneys Meals to GO category and achieving record sales
- Enhancing category content for all major retailers including spinneys and exceeding sales volume budgets
- Gathering customer insights, product insights & brand insights
- Inventory & out-of-stock rate analysis
- Fostering & managing relationships on how to enhance product offerings on the app with clients - 4000+
- Managing a team of 12 - Developing guidelines, training, quality checks & review meetings
- Developing & deploying discount campaigns to drive sales
- Market analysis of competition & developing SEO strategies to be the market leader
- Assessing customer buying patterns with market trends across the app & its impact on brand usage
- Formulating long-term strategies for category & product development
- Analyzing negative order experiences and devising methods to prevent re-occurrence
- Developing strategies & managing the product portfolio across multiple verticals that contributed to generating AED 80 million in revenue P.A.
Content Intern
Zomato Media Pvt. Ltd
05.2019 - 09.2018
- Data collection across 4 countries to be in par with recent trends
- Created various restaurant collections
- Maintained relationships with clients
- Responsible for training of new interns
Education
Master of Business - Retail Marketing
Institute of Management Technology
05.2020
Bachelor of Business - Green Marketing
Symbiosis Centre for Management Studies
05.2018
Skills
- Category Management
- Strategy
- Search Engine Optimization
- Data Analysis
- Merchandising
- Relationship Management
- Market Analysis
- Data Collection
Languages
English
Tamil
Telugu
Hindi
French
References
- Karthick Chandrasekaran, Instashop, +971585753322
- Vinisha Dayalani, Zomato, +971501501248
Valid UAE Drivers License
Yes
Timeline
E-Commerce Strategy Manager
Instashop DMCC
06.2020 - Current
Content Intern
Zomato Media Pvt. Ltd
05.2019 - 09.2018
Bachelor of Business - Green Marketing
Symbiosis Centre for Management Studies
Master of Business - Retail Marketing
Institute of Management Technology
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