CHARISSA GERBER
Marketing
Abu Dhabi,AZ
Summary
Qualified Marketing Executive with 5 years of experience in Digital marketing. Proven successful at digital marketing and working closely with clients to closely manage marketing projects and realize profitable outcomes. Expert in strategizing company growth and monitoring new business technologies and markets closely. Skilled leader and project manager.
Overview
1
1
year of post-secondary education
6
6
years of professional experience
Work History
Secretary
Ministry Of Presidential Affairs
Abu Dhabi
02.2020 - Current
- Responded to emails and other correspondence to facilitate communication and enhance business processes.
- Produced accurate office files, updated spreadsheets and crafted presentations to support executives and boost team efficiency.
- Drafted professional memos, letters and marketing copy to support business objectives and growth.
- Answered telephone calls to field inquiries from clients.
- Monitored premises, screened visitors, updated logs and issued passes to maintain security.
- Created and updated physical records and digital files to maintain current, accurate and compliant documentation.
Supervisor /Marketing Executive
Beauty Academy International
07.2018 - 12.2019
- Applied strong leadership talents and problem-solving skills to maintain team efficiency and organize workflows to meet any daily demand.
- Increased brand awareness by developing technical/non-technical marketing collateral and presentations, public relations campaigns, articles and newsletters.
- Developed and executed marketing programs and general business solutions resulting in increased company exposure, customer traffic and elevated sales numbers.
- Developed new branding strategies and marketing collateral to foster business development and achieve revenue targets.
- Identified value propositions and key messages for company marketing campaigns.
- Established targets for social media platforms to reflect business objectives.
- Planned and executed marketing campaigns to target groups, areas and wider community.
Marketing Executive /Sales Assistant
Beauty Academy International
East London
01.2018 - 07.2018
- Created unique and engaging content for range of social media platforms including Pinterest, FaceBook and Instagram.
- Assisted in creation of pre-season marketing plans to support department and divisional strategies.
- Tracked and analyzed web analytics to recommend proactive adjustments to strategies.
- Stayed updated with latest marketing concepts and techniques.
- Worked with vendors to complete projects according to schedule and specifications.
- Contributed to mock-ups, email campaigns and social media content.
Beauty Therapist / Co Owner
Serenity Spa
East London
02.2017 - 01.2018
- Enhanced operational efficiency and productivity by managing budgets, accounts and product.
- Stayed current with market trends to determine optimal pricing of goods and services and to capitalize on emerging opportunities.
- Maintained up-to-date administrative records to monitor operational conditions.
Beauty therapist
Basically beautiful
East London
09.2016 - 02.2017
- Helped clients achieve desired looks for routine wear and special events by crafting ideal makeup strategies.
- Created memorable customer experiences by including special services such as head and neck massages during appointments.
- Recorded notes for future reference, including customer preferences and services delivered.
- Kept work areas, tools and equipment clean and properly sanitized to minimize risk and cross-contamination.
Saleslady /Marketing Assistant
Beauty Academy International
East London
10.2015 - 09.2016
- Used consultative sales approach to understand customer needs and recommend relevant offerings.
- Provided pricing information to customers regarding specific products.
- Boosted team profits with efficient time and resource management focused on meeting and exceeding sales targets.
- Opened new merchandise and stocked sales floor racks and shelves.
- Greeted customers and offered assistance with selecting merchandise, finding accessories and completing purchases.
Vodacom Berea
Saleslady
02.2015 - 10.2015
Education
Beauty Academy
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Westring High School
01.2014 - 12.2014
Digital Marketing
Open University
Skills
Social commerce
Corporate messaging
Story development and brand management
E-mail and direct mail marketing campaigns
Social media engagement
Analytics
Strong time management
Strategic marketing
Persuasive
Promotions
Digital marketing
Additional Information
- Additional languages: , Afrikaans Driver’s license: Valid Code B , International drivers license
Timeline
Secretary
Ministry Of Presidential Affairs
02.2020 - Current
Supervisor /Marketing Executive
Beauty Academy International
07.2018 - 12.2019
Marketing Executive /Sales Assistant
Beauty Academy International
01.2018 - 07.2018
Beauty Therapist / Co Owner
Serenity Spa
02.2017 - 01.2018
Beauty therapist
Basically beautiful
09.2016 - 02.2017
Saleslady /Marketing Assistant
Beauty Academy International
10.2015 - 09.2016
Vodacom Berea
Saleslady
02.2015 - 10.2015
Westring High School
01.2014 - 12.2014
Digital Marketing
Open University
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Beauty Academy