Summary
Overview
Work History
Education
Accomplishments
Timeline
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Disha Teckani

Disha Teckani

Mumbai

Summary

Social Media Marketer with over 4 years of experience in campaign planning, execution, client coordination, and content strategy. Skilled in supporting retainer accounts, managing influencer collaborations, and driving project success through strong communication, and strategic planning. Eager to leverage hands-on experience and proven results to grow into an Account Manager role.

Overview

7
7
years of professional experience

Work History

Sr. Account Executive

SoCheers
Mumbai
08.2023 - 03.2025
  • Project Management & Execution:

- Led 6+ projects, such as Charlie Chopra, Half Love Half Arranged, Gutar Gu, Crushed S3 and S4, Amber Girls, and digital campaigns aligned with client goals and audience insights.

- Devised campaign strategies that resulted in high engagement and social media traction, including influencer-led initiatives and content aggregation.

- Actively coordinated with internal teams and clients to manage campaigns, outreach, and influencer seeding, contributing to significant campaign performance improvements.

  • Client Servicing & Retainer Management:

- Built strong client relationships through clear communication and timely delivery for the brands, Reliance General Insurance and MeeMee.

- Navigated onboarding challenges through in-depth brand research.

- Drove satisfaction and retention through impactful, long-term campaigns.

  • Strategic Thinking & Account Growth:

- Identified upselling opportunities and led account expansion through data-driven planning and execution, contributing to business growth.

  • Team and Time Management:

- Optimized team output by assigning tasks based on strengths.

- Prioritized deliverables effectively, ensuring the timely completion of concurrent projects.

Digital & Admin Associate

Locavore Co.LLP
Mumbai
06.2022 - 05.2023
  • Managed the social media calendar to align strategy with overall marketing goals.
  • Developed content focused on increasing both brand engagement and revenue. Grew the follower base on Instagram from 9,000 to 100K organically. (@raksha_fat.loss_femininity)
  • Observed trending stories and participated in conversations to deepen connections with the social community.
  • Monitored content and engagement trends, and tested new strategies to foster improvements.
  • Coordinated with clients for brand collaborations and business development.
  • Planned and designed decks for workshops.
  • Shot and edited video content (reels) for the brand's account.
  • Organized the administrative calendar to optimize and prioritize the in-person and online meeting schedule.

Content Manager

Social Media Dissect
Mumbai
12.2019 - 06.2021
  • Researched and published content for their digital media handles (Instagram, Facebook, LinkedIn, Twitter, and website) with a follower base of 150,000 marketing professionals.
  • Dissected and reviewed everything ranging from digital to offline marketing content.
  • Worked with brands to help increase their social media presence and online activities.
  • Identified the current marketing trends and determined the best way to promote the brand.
  • Prepared content decks for clients from varied industries.
  • Planned, executed, and measured the effectiveness of marketing strategies implemented.
    Created and presented pitch decks to acquire new clients.
  • Managed ORM by responding via DMs, comments on social media, or inquiries via email.
  • Communicated and coordinated with clients regarding a collaboration with Social Media Dissect.

Social Media Intern

Ideate Labs
Mumbai
07.2019 - 08.2019
  • Ideated and executed content for Things To do in Mumbai to build brand awareness via WhatsApp Marketing.
  • Researched the upcoming events, shows, workshops etc and updated the target audience/clients.
  • Designed graphics and published them via WhatsApp Marketing.
  • Ensured Online Reputation Management by responding to queries.

Social Media Intern

Facilius Inc.
Mumbai
06.2018 - 07.2018
  • Created engaging and interactive content pieces to build a strong community for the brand.
  • Prepared monthly reports by studying insights, interaction and engagement to monitor the growth of the brand.
  • Assisted in product/event shoot of the client to get live coverage for their respective social media handle.
  • Managed ORM of the brands with timely responses.

Education

Bachelor of Management Studies - Marketing

Smt. MMK College
Mumbai, Maharashtra
06.2019

Digital Marketing Graduate Program -

IIDE
Mumbai, Maharashtra
01.2018

Higher Secondary Education (Science) -

St. Xavier's College
India
06-2016

SSC -

Children's Academy
Mumbai, Maharashtra
06.2014

Accomplishments

  • Bagged the Occasion Marketing Campaign at ET Brand Equity Trendies 2025 for Reliance General Insurance's Women's day #AajNahiRozHi campaign

Timeline

Sr. Account Executive

SoCheers
08.2023 - 03.2025

Digital & Admin Associate

Locavore Co.LLP
06.2022 - 05.2023

Content Manager

Social Media Dissect
12.2019 - 06.2021

Social Media Intern

Ideate Labs
07.2019 - 08.2019

Social Media Intern

Facilius Inc.
06.2018 - 07.2018

Bachelor of Management Studies - Marketing

Smt. MMK College

Digital Marketing Graduate Program -

IIDE

Higher Secondary Education (Science) -

St. Xavier's College

SSC -

Children's Academy
Disha Teckani