Deena Al Shamsi
Abu Dhabi,United Arab Emirates
Summary
Creative Senior Graphic Designer with knack for transforming concepts into compelling visuals. Led redesigns that increased user engagement and spearheaded campaigns elevating brand presence. Known for collaborative approach and innovative solutions driving project success.
Overview
17
17
years of professional experience
7
7
years of post-secondary education
Work History
Senior Graphic Designer
ADEK
Abu Dhabi
04.2020 - Current
- Executed detailed proofreading before finalising designs, eliminating errors and improving overall quality.
- Developed innovative design concepts by constantly researching latest trends in graphic design industry.
- Enhanced brand identity for clients with creative and unique visual designs.
- Collaborated with marketing team to develop compelling advertising campaigns.
- Designed visually appealing graphics for client websites to improve user experience.
- Design and produce a wide variety of print and digital media, including brochures, social media content, and educational materials.
- Collaborate with various departments to create visually engaging materials that align with the department’s objectives.
- Lead the creative process for branding and promotional campaigns, ensuring consistency and high-quality output.
Ensure designs meet accessibility standards and are optimized for different platforms. - Worked closely with clients to understand their design needs, providing satisfactory solutions every time.
- Embodied brand style to generate aligned content targeted on specific uses.
- Create editable template for the employee to use example: (forms, memo, presentation, occasion cards, letter heads .....etc)
E-Communication Officer
ADEK
Abu Dhabi
07.2012 - 04.2020
- Maintained efficient channels of internal communication by developing a user-friendly intranet system.
- Enhanced company profile for increased brand visibility through successful public relations strategies.
- Managed and enhanced the department’s online communication channels, including website updates and social media platforms.
- Developed and implemented digital communication strategies to improve engagement with internal and external stakeholders.
- Coordinated with the IT team to ensure website functionality and improve user experience.
- Created content for newsletters, announcements, and press releases, ensuring clarity and professionalism in messaging.
- Tracked and analyzed performance metrics for digital communication, providing reports and insights to improve strategies.
Executive Seretary
ADEK
Abu Dhabi
09.2007 - 07.2012
- Provided high-level administrative support to senior management, including managing schedules, preparing reports, and handling correspondence.
- Organized meetings, conferences, and events, ensuring all logistical details were handled efficiently.
- Managed confidential information and handled sensitive communications with discretion.
- Assisted in the preparation of official documents, ensuring accuracy and compliance with internal policies.
- Acted as a liaison between departments, ensuring clear communication and the smooth flow of operations.
- Created comprehensive reports for senior management decision-making.
- Offered superior customer service to clients leading to increased client satisfaction rates.
- Provided ad hoc support around the office as required leading to seamless daily operations.
- Booked flights and hotels for domestic and international meetings.
Education
Bachelor of Science - Applied Communications - Applied Media
Higher Collages of Technology
Abu Dhabi 01.2014 - 09.2019
Diploma - Information Technolnogy
Information Technology
Abu Dhabi 07.1996 - 05.1997
Skills
- Graphic Design (Adobe Creative Suite: Photoshop, Illustrator, InDesign)
- Digital Marketing & Social Media Management
- Administrative Support & Office Management
- Strong Communication & Interpersonal Skills
- Ms Project
- Media Training and Press Conference
- Creative Problem Solving & Decision Making
Languages
Arabic
Native
English
Upper intermediate
Affiliations
- Drawing, Designing and Writing Short Stories
Quote
The way to get started is to quit talking and begin doing.
Walt Disney
Timeline
Senior Graphic Designer
ADEK
04.2020 - Current
Bachelor of Science - Applied Communications - Applied Media
Higher Collages of Technology
01.2014 - 09.2019
E-Communication Officer
ADEK
07.2012 - 04.2020
Executive Seretary
ADEK
09.2007 - 07.2012
Diploma - Information Technolnogy
Information Technology
07.1996 - 05.1997
References
References available upon request.
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