DEVANAND BOTHARAJ

Sales Manager

Premier Inn Hotels LLC

Abu Dhabi, Abu Dhabi

08.2015 - Current

Www.premierinn.ae Responsibilities.
Fully responsible of handling the Corporate, Group and Airline segments.
Full knowledge of Opera Sales and Catering, Lanyon, IDEAS and Pipe Drive.
Monitoring the production of all existing clients and to overcome any objections and to make sure the client needs are met according to hotel standard.
Following the Funnel Processes of New Leads and contracting based on the potential.
Always maintaining strong business relationship with the Key Clients and Secondary Clients through regular meetings and to make sure they are happy with the product and their production continues.
Preparing yearly Sales plan which includes yearly budgeting of the Managed segments, Prospecting New Business Plan, Rate structure, Client Retention plan, Client Acquisition Plan, Key Performance Measures.
Client entertainment for the key clients to make sure they have been take care of.
Understanding market share of all clients and trying to improve their production and to overcome any objections through client meeting.
Full knowledge of competitors key clients and their product through regular competitor visits.
Targeting the competitor clients with unique selling points and clients objections with competitors.
To work closely with operation teams and to ensure all the client specific requests are met.
Maintains highest level of professionalism in activities and appearance at all times.
Focusing on getting more new business through Sales Blitz, Competitor Visits, Online research, nearby projects, client referrals.
Focusing on getting more site inspections by bringing the new client to see the product by offering complimentary stay or meal.
Updating the Sales Activity system on daily basis.
Reporting on the monthly sales performance to General Manager and Sales Directors.
Distributes information to all Departments regarding needs and requirements of corporates, Airlines and events taking place in our hotel.
Monitors business trends and directs adjustments to Revenue Maximization Strategies.
Monitoring the monthly performance with Sales KPI.
Effectively managing the shift timings and replying to the clients on timely manner.
Maintaining the record of Future projects and new hotel openings to understand the out spacing demand and future potential business.