Dhan Genesis Garcia Corpuz

Senior Content Producer
LocalBH / LocalDubai · Full-time
Jan 2025 – Present · 6 mos
Remote · United Arab Emirates

• Scaled LocalDubai’s Instagram from 9.5K to 30K followers organically in just 6 months — with zero ad spend.
• Crafted culturally resonant, high-impact multimedia content that drove 12.6M+ monthly viewers and 315K+ interactions across platforms.
• Built a loyal, engaged digital community by producing scroll-stopping content rooted in Dubai’s evolving trends, voices, and local stories.
• Led content strategy, social planning, and video production with a deep focus on relevance, consistency, and creativity.
• Collaborated with a high-performing team to deliver data-driven campaigns that continuously increased reach and engagement across all metrics.

• Produced dynamic multimedia content, including professional photography and cinematic videography, to strengthen brand identities and elevate market positioning for sister companies and external clients across diverse industries.
• Designed and curated comprehensive mood boards to articulate creative vision, align with brand objectives, and ensure consistent visual storytelling across campaigns and projects.
• Directed all aspects of the content creation lifecycle, from strategic planning and resource allocation to on-site production and post-production editing, delivering high-quality results within deadlines and budget constraints.
• Collaborated closely with clients and internal stakeholders to translate conceptual ideas into impactful narratives, leveraging advanced storytelling methodologies to drive audience engagement and amplify brand reach across multiple platforms.

• Conceptualized and implemented forward-thinking marketing strategies that significantly increased audience engagement, brand visibility, and market share.
• Led the planning, creation, and distribution of high-quality social media content, including photography, videography, and graphic design, ensuring alignment with brand identity and marketing objectives.
• Redesigned and standardized operational processes to enhance team performance, improve resource allocation, and shorten campaign execution timelines.
• Authored and developed impactful brand stories and messaging frameworks to articulate core values, fostering strong customer loyalty and reinforcing brand reputation.

• Spearheaded the creation and execution of comprehensive visual branding strategies, ensuring consistent representation of the brand across digital channels and physical retail spaces.
• Orchestrated innovative social media campaigns, resulting in a 40% increase in follower engagement and audience growth across multiple platforms.
• Collaborated with cross-departmental teams, including design, sales, and marketing, to successfully launch product lines that drove a 20% surge in sales performance.
• Utilized advanced data analytics tools to extract actionable insights, refining marketing campaigns to enhance customer engagement and maximize ROI.

• Designed and implemented impactful visual marketing campaigns, effectively enhancing client brand visibility and positioning within highly competitive markets.
• Oversaw the full creative lifecycle of multimedia projects, including concept development, design execution, and delivery, ensuring alignment with brand standards and marketing objectives across all channels.
• Directed photography sessions and developed high-quality content, contributing to a 25% boost in social media engagement by leveraging innovative storytelling techniques and audience-centric strategies.
• Conducted in-depth analysis of campaign performance metrics, utilizing data to optimize creative approaches and achieve measurable growth in key performance indicators, including audience reach, click-through rates, and conversion rates.