

Results-driven Senior Sales Associate with 11+ years of experience in the FMCG wholesale segment, possessing in-depth knowledge of sales strategies, market trends, and customer relationship management. Proven track record of driving sales growth, expanding customer base, and consistently meeting targets. Skilled in negotiation, product promotion, and team collaboration. Strong analytical skills with the ability to interpret sales data and market insights to inform business decisions. Flexible to work in any working environment as required.
● Customer Relationship and Profit Margin Improvement: Proactively recommended products based on customer needs, achieving 98% customer satisfaction rate. Improved gross profit margins through effective vendor negotiations and strategic procurement practices.
● Workforce and Stakeholder Management: Lead a team of 10+, improving productivity by 20% through task allocation and shift scheduling during peak seasonal sale period. Managed network of 50+ suppliers and distributors, ensuring 98% on-time delivery and consistent product availability.
● Analysis : Analyzed sales data to identify trends & opportunities, providing actionable insights to drive business growth.
● Training: Trained and mentored new sales team members, enhancing team performance & productivity.
● Inventory Control: Monitored and managed inventory levels to ensure product availability, conducted stock checks, and reported discrepancies to management, contributing to 90% order fulfillment rate.
● Banking and Financing Coordination: Managed credit lines, overdraft facilities, and short-term loans to address liquidity gaps. Ensuring timely repayments to maintain strong credit profile and daily bank balance for smooth cheque clearing.
SOFT SKILLS :
COMPUTER SKILLS :
● Basics of Financial Modelling Course by Udemy (2024)
● Basics of Generative AI by Google (2024)
● Participation certificate in Student Induction Programme by ICSI (2013)
Date of Birth : 12 January 1992
Nationality : Indian
Marital Status : Single
Passport No. : U3113678
Validity : 20 April 2030
Visa Status : Visit Visa