Dima Abdelqader
Dubai
Summary
Award-winning Senior Medical Representative with over a decade of expertise driving pharmaceutical sales, market access, and institutional account management across the UAE. Proven track record in managing all Prime Medical Centres and Hospitals in Dubai and Sharjah, all private hospitals in Dubai, and the Aster and Medcare networks, consistently exceeding targets and expanding market share. Skilled in strategic account planning, strategic thinking, tender negotiation, emotional intelligence , product launches, and stakeholder engagement, with a reputation for mentoring high-performing teams and delivering sustainable growth. Recognized for leadership, analytical insight, and ability to translate commercial strategies into measurable business outcomes.
Overview
22
22
years of professional experience
Work History
Senior Sales Representative
AstraZeneca
08.2015 - Current
- Managed over 50 key hospital and clinic accounts across Dubai, Sharjah, and major chains, achieving 120% of annual sales targets consistently.
- Mentored 4 junior sales representatives, improving team performance and helping them collectively achieve 105% of their sales targets. Attending introductory visits and venues.
- Strategically manage all Prime Medical Centres and Hospitals in Dubai and Sharjah, all private hospitals in Dubai, and the Aster and Medcare networks, ensuring maximum market penetration and revenue growth.
- Deliver 50–60 high-impact presentations and clinical updates per year, influencing prescribing behavior and increasing brand loyalty.
- Increased key account product uptake by 35% through strategic account plans.
- Conducted product presentations and training sessions for medical staff, enhancing knowledge of pharmaceutical offerings.
- Collaborated with cross-functional teams to align marketing initiatives with sales objectives.
- Recognized with Circle of Excellence (COE) MEA 2025, MEA Prixil Award 2025, and multiple Star Awards for outstanding sales performance and leadership in the UAE market.
- Led 5+ product launches, achieving 100% on-time adoption and promotional goals.
- Conducted monthly sales and KPI analysis, to ensure the adherence to the set targets and perform the necessary corrected measure for any deviations proactively.
- Developed and executed strategic territory plans to maximize sales opportunities.
- Cultivated relationships with healthcare professionals to enhance product visibility and adoption.
- Streamlined reporting processes and CRM usage, improving accuracy and accountability by 20%.
- Successfully launched Breztri in Dubai, achieving full market adoption within the first 6 months
- Consistently receive High ratings in coaching and performance analyses from managers, demonstrating strong leadership, strategic execution, and team influence.
Professional Medical Representative
AstraZeneca
02.2012 - 08.2015
- Managed 35–40 key accounts, including major hospitals and specialist clinics.
- Achieved 109% of annual sales targets consistently.
- Increased product adoption among pulmonologists by 30% through targeted scientific presentations.
- Mentored 2 junior medical reps, improving their sales performance by 25%.
- Awarded Star Award multiple quarters for consistent overachievement of targets.
- Delivered quarterly sales reports with 100% accuracy, aiding senior management decision-making.
- Implemented weekly and monthly sales plans, improving territory coverage efficiency by 20%
- Analyzed market trends and competitor activities to inform strategic planning and promotional efforts.
Medical Representative
AstraZeneca
06.2009 - 02.2012
- Managed 25–30 hospital and clinic accounts, achieving 105% of sales targets consistently.
- Increased pulmonologists adoption rates by 30% through scientific presentations.
- Monitored competitor activity, increasing market share by 15%.
- Maintained CRM records for all accounts, improving follow-up efficiency by 20%.
- Executed 5 regional campaigns annually, boosting product awareness by 25%.
- Led territory analysis to identify growth opportunities, increasing sales by 12% YoY.
- Developed weekly and monthly sales plans, improving territory coverage efficiency by 20%.
- Maintained long-term relationships with hospital procurement teams, facilitating faster approvals.
Medical Representative
Sanofi-Aventis Pharmaceuticals
10.2006 - 10.2008
- Managed 30+ hospital and clinic accounts, consistently achieving 102% of annual sales targets.
- Developed and maintained strong relationships with healthcare professionals to promote product knowledge.
- Delivered targeted presentations to medical staff, enhancing understanding of therapeutic areas and product benefits.
- Coordinated and executed product sampling initiatives to boost brand visibility and physician engagement.
- Collaborated with sales team to develop targeted marketing strategies that boosted overall revenue growth.
- Coordinated with marketing for promotional events, boosting brand awareness by 25%.
Pharmacist
Al Jamal Pharmacy
10.2003 - 10.2006
- Provided patient consultations on medication management and potential side effects.
- Ensured compliance with pharmacy laws and regulations through rigorous quality control measures.
- Managed inventory levels, optimizing stock to reduce waste and maintain availability of essential medications.
- Supervised pharmacy staff, fostering a collaborative environment to enhance workflow efficiency.
- Implemented training programs for new pharmacists, improving onboarding processes and knowledge retention.
- Developed strategies for patient outreach, increasing adherence to medication regimens among chronic condition patients.
- Analyzed prescription data trends, identifying opportunities for service improvements and community health initiatives.
Education
Certificate - Regulatory Affairs Certificate
Dubai Pharmacy College DMU
Dubai, United Arab Emirates01-2020
Bachelor of Pharmacy - Pharmacy
Al-Zaytoonah University of Jordan,
Amman, Jordan10-2003
Skills
- Strategic sales planning
- Strategic account management
- Mentoring and coaching junior sales representatives
- Excellent communication and presentation skills
- Performance management and KPI tracking
- Client relationship management
- product launch
- market access strategy
- Training and onboarding new staff
- Knowledge of pharmaceutical market regulations and standards
Accomplishments
- Recognized with Circle of Excellence (COE) MEA 2025 for outstanding contribution to regional sales and account management.
- Awarded MEA Prixil Award 2025 and multiple Star Awards for exceptional performance, leadership, and team impact.
- Successfully launched Breztri in Dubai, achieving full market adoption within 6 months.
- Mentored 4 junior medical representatives, enabling them to consistently achieve and exceed targets of 105 %.
Languages
Arabic
Bilingual or Proficient (C2)
English
Advanced (C1)
Timeline
Senior Sales Representative
AstraZeneca
08.2015 - Current
Professional Medical Representative
AstraZeneca
02.2012 - 08.2015
Medical Representative
AstraZeneca
06.2009 - 02.2012
Medical Representative
Sanofi-Aventis Pharmaceuticals
10.2006 - 10.2008
Pharmacist
Al Jamal Pharmacy
10.2003 - 10.2006
Certificate - Regulatory Affairs Certificate
Dubai Pharmacy College DMU
Bachelor of Pharmacy - Pharmacy
Al-Zaytoonah University of Jordan,
Certifications & Professional Development
Regulatory Affairs Certification (RAC)
college of Pharmacy DMU
Sales Operations/Management Specialization
by West Virginia University
Excel basics for data analysis
by IBM
Thriving in the age of AI
by AstraZeneca