Driven professional with knack for leadership and strategic planning, bringing strong organizational and communication skills. Adept in managing sales processes and operational workflows to optimize business performance. Proven ability to drive growth and enhance operational efficiency. Offering strong organizational and leadership skills with background in sales and operations. Knowledgeable about team management, customer relationship building, and process optimization. Ready to use and develop communication, problem-solving, and strategic planning skills in Sales Manager role.
Overview
22
22
years of professional experience
3
3
years of post-secondary education
Work history
Sales & Operation Manager
Apparel Group GCC - LA VIE EN ROSE
Dubai , Dubai
08.2018 - 08.2025
Spearheaded sales operations for stores in UAE, Oman, Bahrain, and Qatar for LA VIE EN ROSE.
Responsible for facility standards to maximize revenue through training and Development of operational teams by setting goals, objectives, and financial targets for retail stores & channels.
Collaborate with regional and store managers to ensure smooth store operations, including stock management, visual merchandising, and compliance with brand guidelines.
Guide and mentor to develop direct reporters and operational managers with constructive performance appraisals for personal and professional growth through succession planning to ensure high-performance standards.
Business communication of relevant information to improve internal departmental communication to accomplish personal, department and organizational goals.
Understand KPI to exceed operational requirements and maintain professional brand image for all concerned stakeholders.
Streamline & standardize department processes, policies, procedures, forms and reference documents and assist in operational needs; Support organization's balanced scorecard approach in achieving executive strategic plan.
Assist with exclusive events and preparations for special functions and themed evenings to contribute to success; enforce leisure facility rules and amicably provide crowd control to ensure safe and enjoyable experience.
Analyze actual expenses and ensure budget is within limits to increase profit; maintain building, facilities, equipment and supplies to minimize damage, reduce waste and control costs.
Strategically collaborate with Retail Business Manager to plan store budgets and analyze P&L, monitor and analyze business performance by sell-out, gross margin and turnover and translates insights into key selling points and opportunities.
Conduct regular market research to assess operational performance, provide guidance, and identify new improvement areas through teamwork, collaboration, and positive work environment across all regional stores.
Coordination with finance and buyer teams to optimize stock management, minimize shrinkage and maintain healthy inventory records with timely liquidation plans for ageing inventory.
Sculpted high-performing sales culture through regular motivation sessions and reward schemes.
Led high-performance sales teams, ensuring achievement of targets.
Handled cash transactions accurately, maintaining financial integrity of store.
Created engaging window displays to attract foot traffic into shop.
Trained staff to enhance their product knowledge and improve customer interaction.
Fostered a positive shopping environment with effective crowd management during peak hours.
Store Manager
BURBERRY
04.2011 - 02.2018
Responsible for meeting budgetary & sales targets by consistently motivating and developing staff to achieve and surpass targets.
Managing overall store and reporting to Regional Business Manager and monitoring and controlling store compliance, including customer care, effective planning, staff training and Development, visual merchandising principles and commercial floor layout planning.
Maintaining internal documents and updating reports of special projects to present to GM.
Develop quality succession plans for store teams, managing through Personal Development and Improvement Plans.
Capitalize on every sales opportunity by promoting high standards of customer care and developing potential through training opportunities to review service levels, on-job coaching, and constructive feedback.
Instrumental in Project management functions for various new store openings throughout southeast.
Assistant Store Manager
Rivoli Group - MONT BLANC
Dubai
12.2006 - 03.2011
Drive the store operations, opening the tills, updating and encoding departmental sales figures at the end of the day, and consistently follow up on the sales team's performance.
Managing refund and exchange authorized by senior management; generating Corporate clients; identified new opportunities for extending services & solutions.
Training staff and working a flexible schedule based on business needs, full and part-time shift scheduling, holidays and weekend schedules of employees.
Supervised product inventory; verified quantity and quality of products received to ensure that customers received the highest standard of customer service.
Ensuring store policies and procedures are implemented and maintained, providing quantitative information on fast /slow movers, stock levels, customer trends and specific likes/dislikes to the retail management and buying department.
Customer Service Specialist
BNKE Group
India
02.2004 - 10.2006
Efficiently processing orders on calls (US Clients) by gathering necessary information, including billing address, payment and shipping details.
Develop and maintain consecutive sales relationships with all key-buying influences in each account, and maintain complete knowledge of each account's current and long time purchase plans and objectives.
Conducting Customer Satisfaction Surveys and coordinating with FedEx and UPS, ensuring delivery of product /parts on time and informing management of all changes in plans, objectives and key buying influences.