Summary
Overview
Work History
Education
Skills
Software
Languages
Timeline
ISUNIKA LAKMAL

ISUNIKA LAKMAL

Store Supervisor
Dubai
The way to get started is to quit talking and begin doing.
Walt Disney

Summary

Spearhead strategic marketing campaigns by developing custom events and engaging digital content. Effectively handle all support needs with skill and accuracy by tracking milestones and promoting cross-functional collaboration. Demonstrated history of successfully planning and executing multi-channel approaches to market diverse brands.

Overview

8
8
years of professional experience

Work History

Retail Store Supervisor

Al Shaya Group
12.2021 - Current
  • Answered product questions and assisted customers in selection and checkout.
  • Liaised with store manager to set up visually appealing layout for store merchandise.
  • Determined layout of store merchandise for visual appeal to consumers.
  • Reviewed store sale numbers, cost of inventory, operational expenses and inventory losses.
  • Oversaw continuous floor maintenance and recovery efforts, keeping displays and shelves customer-ready and professionally presented.
  • Built successful retail teams by instilling culture of collaboration and developing daily plans centered on common group goals.
  • Processed exchanges, refunds and team member purchases to keep cashiers focused on efficiently checking out regular customers.
  • Coordinated merchandising displays, signage and sales enablement.
  • Adaptable and proficient in learning new concepts quickly and efficiently.
  • Passionate about learning and committed to continual improvement.

Marketing Executive

Hemas (pvt)
08.2019 - 04.2022
  • Managed relationships with key industry partners and implemented promotional initiatives to maximize marketing program performance.
  • Worked with communications team to drive internal promotion of company programs, initiatives, guiding principles and mission.
  • Planned and executed marketing campaigns to target groups, areas and wider community.
  • Launched marketing activities for new product lines and market penetration.
  • Communicated marketing strategy and campaign performance to verify alignment with corporate sales objectives.
  • Consulted with product development teams to enhance products based on customer interest data.
  • Completed and submitted monthly and yearly reports to support executive decision making.
  • Increased market awareness and penetration through development of creative collateral.

Event Coordinator

Hemas (pvt)
02.2016 - 07.2019
  • Collaborate and work with the digital marketing team and departments for the successful execution.
  • Identify client-specific / department - specific campaign requirements and collaborate with the digital marketing team for campaign execution.
  • Arranged availability of audio-visual equipment, transportation and displays for various types of events.
  • Consulted with customers to determine objectives and requirements for events.
  • Designed and implemented efforts to publicize events and promote sponsorships.
  • Ensure social postings, social listening and reporting for all the assigned handles.
  • Trained and supervised event staff to complete tasks on time.
  • Creating and executing email campaign calendar in line with the marketing calendar.

Education

Higher National Diploma - Marketing And Business Management

University of Coventry In UK National Business

Diploma of Higher Education - IT

Information Technology, Colombo Sri Lanka

Ordinary Level & Advance Level - Commerce

Mahanama College , Colombo - Sri Lanka

Certificate of Higher Education - Account

The Association of Accounting Technicians, Colombo - Sri Lanka

Skills

  • Social media
  • Project Management
  • Collaboration
  • Staff Management
  • Product lifecycle management
  • Analytical and reporting
  • Promotions
  • Compliance Requirements
  • Content Creations

Software

Databases

Spreadsheets

Word Processing

Presentation Software

Design and Video Skills

Social Media

Languages

English
Proficient
C2
Hindi
Intermediate
B1
Sinhala
Bilingual or Proficient (C2)

Timeline

Retail Store Supervisor - Al Shaya Group
12.2021 - Current
Marketing Executive - Hemas (pvt)
08.2019 - 04.2022
Event Coordinator - Hemas (pvt)
02.2016 - 07.2019
University of Coventry In UK National Business - Higher National Diploma, Marketing And Business Management
Information Technology - Diploma of Higher Education, IT
Mahanama College - Ordinary Level & Advance Level , Commerce
The Association of Accounting Technicians - Certificate of Higher Education, Account
ISUNIKA LAKMALStore Supervisor