Summary
Overview
Work History
Education
Skills
Certification
Languages
References
Timeline
Generic
El Mehdi Smerjel

El Mehdi Smerjel

Dubai

Summary

Enthusiastic Marketing Manager adept at working with colleagues and customers of all backgrounds. Team builder and clear communicator with strong problem solving and planning skills.

Overview

8
8
years of professional experience
1
1
Certification

Work History

Marketing & IT Manager

Abdulaziz Altamimi Real Estate
08.2022 - 08.2024
  • Established a data-driven marketing approach by analyzing consumer behavior, refining target demographics, and optimizing ad spending, resulting in a 60% increase in conversion rates and improved campaign performance
  • Managed and optimized Zoho CRM platform to Streamline Operations and Enhance Customer Relationships
  • Trained team members on effective CRM utilization, resulting in enhanced productivity and customer service
  • Organized a successful overseas roadshow that showcased the company's services to new international markets, resulting in a significant increase in sales leads and brand awareness
  • Planned and executed impactful open house events with major real estate developers in Dubai, establishing valuable partnerships and generating numerous sales leads and new business opportunities
  • Led the website development project from concept to launch, ensuring the design, functionality, and content aligned with brand identity and marketing goals
  • Developed and executed social media strategies to increase online presence, foster community, and drive lead generation

E-commerce Manager (Owner)

WM HouseLTD
03.2021 - 04.2022
  • Created and managed e-commerce websites
  • Implemented marketing strategy and analyzed trends to define and establish sales objectives
  • Managed post-sales requests directly with the clients in 5 countries
  • Worked on analytics to improve the conversion rate at different stages of the customer journey.

Digital Marketing Specialist

Synergium SARL
10.2016 - 01.2021
  • Managed all SEO activities such as keyword research, On-Page, Off-Page and Technical SEO
  • Collaborated with content teams to ensure that SEO best practices are implemented correctly
  • Managed SEM campaigns on day-to-day basis to deliver high ROI
  • CPC/CPA/CPM on given budgets
  • Prepared reporting dashboard and organised conference calls with clients in order to review weekly/monthly progress and completed tasks.

Education

Master of Software engineering -

IT Learning Campus, FST SETTAT
Settat, Morocco
08.2012

Bachelor of Computer Science -

High Polytechnic Studies
Casablanca, Morocco
06.2010

Skills

  • Market Analysis
  • Advertising Management
  • Customer Relationship Management (CRM)
  • Brand Development
  • Customer Acquisition
  • Search Engine Optimisition

Certification

  • Google Analytics Individual Qualification.

Credential ID: 97991930

  • Google Ads Search.

Credential ID: 114607208

  • Fundamentals Of Digital Marketing(Google).

Credential ID: LMU 38Z G6R

Languages

Arabic  /  English  /  French  /  Turkish

References

CEO / Abdulaziz Altamimi Real Estate 

+971 50 744 4603  /  nada.ehlali@altamimirealestate.com

Timeline

Marketing & IT Manager

Abdulaziz Altamimi Real Estate
08.2022 - 08.2024

E-commerce Manager (Owner)

WM HouseLTD
03.2021 - 04.2022

Digital Marketing Specialist

Synergium SARL
10.2016 - 01.2021

Master of Software engineering -

IT Learning Campus, FST SETTAT

Bachelor of Computer Science -

High Polytechnic Studies
  • Google Analytics Individual Qualification.

Credential ID: 97991930

  • Google Ads Search.

Credential ID: 114607208

  • Fundamentals Of Digital Marketing(Google).

Credential ID: LMU 38Z G6R

El Mehdi Smerjel