Farhan Saeed
Dubai
Summary
Dynamic and results-oriented professional with over 6 years of experience in digital marketing, customer service, and sales management across real estate, fitness equipment, and women's fashion e-commerce industries. Skilled in developing targeted campaigns, driving revenue growth, and delivering exceptional client support to foster loyalty and business success.
As customer service professional, brings valuable experience in addressing and resolving customer issues effectively. Known for strong focus on team collaboration and achieving positive outcomes. Reliable and adaptable with excellent communication and problem-solving skills.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Customer Service Representative
Al Shams Al Saeed Real Estate
United Arab Emirates
02.2024 - Current
- Delivered high-quality customer service to clients in the real estate industry, managing inquiries via phone, email, and in-person interactions to ensure timely resolution and client satisfaction.
- Coordinated property viewings, appointments, and follow-ups for potential buyers and sellers, contributing to efficient transaction processes and positive client experiences.
- Handled administrative tasks including document preparation, data entry, and updating client records in CRM systems to support real estate agents and maintain accurate information.
- Resolved customer complaints and escalated issues as needed, fostering strong relationships and repeat business while adhering to company policies and industry regulations.
- Collaborated with cross-functional teams to provide accurate information on property listings, market trends, and financing options, enhancing overall service delivery.
- Managed high-stress situations effectively, maintaining professionalism under pressure while resolving disputes or conflicts.
- Resolved customer complaints with empathy, resulting in increased loyalty and repeat business.
- Handled escalated calls efficiently, finding satisfactory resolutions for both customers and the company alike.
Marketing Manager
Denimistic
Lahore, Punjab, Pakistan
04.2021 - 12.2023
- Developed and executed digital marketing strategies for an e-commerce women's clothing startup, focusing on promoting co-ord sets, denim apparel, tops, and trousers to drive online traffic, engagement, and sales growth across platforms like Instagram, Facebook, and the company website.
- Managed social media campaigns, content creation, and influencer partnerships to enhance brand visibility and customer loyalty, resulting in increased follower growth and conversion rates for high quality global-sourced fashion products.
- Optimized SEO and PPC efforts, including keyword research and ad placements, to improve search rankings and attract targeted audiences interested in casual, printed, and party wear collections.
- Analyzed performance metrics using tools like Google Analytics and social insights to refine marketing tactics, track ROI, and support product launches such as knitted co-ords and denim sets.
- Collaborated with cross-functional teams on email marketing, promotional content, and customer engagement initiatives, contributing to overall business expansion in the competitive fashion e-commerce sector.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Managed social media accounts for optimal audience engagement and increased online presence.
Sales Manager
INTENT SPORTS LLC
United States
04.2020 - 12.2021
- Led sales strategies and team efforts for a US-based sports and fitness equipment supplier, driving revenue growth through targeted marketing, client outreach, and product promotions across platforms like Amazon, Walmart, and eBay.
- Managed a sales team to achieve and exceed quarterly targets, focusing on high-demand items such as resistance bands, pull-up assist bands, and core training equipment, resulting in increased market share and customer loyalty.
- Developed and maintained key relationships with retailers, distributors, and online marketplaces, negotiating contracts and ensuring optimal product placement to maximize visibility and sales performance.
- Analyzed market trends, competitor activities, and customer feedback to refine sales approaches, introducing new product bundles and promotions that enhanced overall business profitability.
- Oversaw inventory management, order fulfillment, and customer service resolutions, collaborating with cross-functional teams to streamline operations and support seamless delivery of fitness solutions to enthusiasts and professionals.
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Increased sales revenue by developing and implementing effective sales strategies.
Digital Marketing Specialist
chahyay
Lahore District, Punjab, Pakistan
12.2019 - 04.2020
- 60% non-branded and 40% in Branded increase in traffic within 4 months
- Draught and company SEM, SEO, SMM and create a road map for accomplishments.
- Monitor the effectiveness of SEO and marketing programs in terms of traffic.
- Optimize keyword use and effectiveness.
- Troubleshoot poor rankings and develop improvement strategies.
- Utilize keyword research tools to track progress and performance.
- prepare comprehensive strategy updates, reports, and forecasts.
- Create presentations to convey strategies, results, and goals to both internal and external stakeholders.
- Implemented new strategies to improve click-through rates and conversion.
- Collaborated with cross-functional teams to develop integrated marketing plans that included both traditional and digital channels.
Analyst, Marketer
SeleniumRay
Lahore, Pakistan
08.2019 - 04.2020
- Developed on-site body content, meta descriptions, and page titles in support of SEO strategies.
- Designed templates for the content management system to promote SEO and conversion
- best practices and the efficient use of HTML tags.
- Increased relevant click-through and conversion rates by 35% through contests and promotions.
- Worked productively with clients and staff to establish project scopes and accomplish milestones.
- Stayed up-to-date on evolving SEO trends, practices, and guidelines.
- Completed daily, weekly, and monthly tracking reports for traffic and keyword performance.
- Collaborated with cross-functional teams to identify opportunities for process improvement and increased efficiency.
- Improved internal knowledge sharing by developing comprehensive documentation outlining standard operating procedures for various tasks.
- Enhanced team collaboration by providing clear communication of complex findings through visualizations and reports.
Search Engine Optimization Specialist
Urban Galleria
Lahore, Pakistan
10.2018 - 08.2019
- 70% Increase in non-branded traffic within 11 months
- Draught and company SEO plan and create a road map for accomplishments.
- Monitor the effectiveness of SEO and marketing programs in terms of traffic.
- Optimize keyword use and effectiveness.
- Troubleshoot poor rankings and develop improvement strategies.
- Utilize keyword research tools to track progress and performance.
- prepare comprehensive strategy updates, reports, and forecasts.
- Create presentations to convey strategies, results, and goals to both internal and external stakeholders.
- Worked closely with copywriters to optimize content for both user engagement and search engine performance purposes.
- Enhanced website visibility by implementing on-page and off-page SEO strategies.
- Implemented schema markup to enhance rich snippet visibility on search results pages.
- Developed high-quality backlink profiles through targeted outreach campaigns and guest posting opportunities.
- Collaborated with web developers to ensure optimal site structure for search engine crawling and indexing.
SEO Expert
Ruba SEZ Group
Lahore, Pakistan
03.2018 - 08.2018
- Getting clients sites higher on the search engine results.
- Actively researching, testing and proposing new approaches to improving search engine rankings.
- Selecting search phrases and choosing keywords.
- Advising and training up clients on the basics of search engine optimization so they can look after their own websites.
- Launching SEO campaigns for clients.
- Implementing online search strategies.
- Analyzing search results via Web Analytics and other specialist software.
- Optimizing websites and landing pages.
- External link building with relevant high-quality third party websites and directories.
- Internal link building within sites.
- Building relationships with other SEO professionals.
- Resolving technical issues related to a client's website.
- Analyzed SEO outreach goals and presented findings to marketing director.
- Streamlined technical aspects of websites, such as reducing page load times, improving mobile responsiveness, and addressing 404 errors.
- Partnered with web development teams to implement structured data markup for enhanced SERP displays.
- Maximized local search presence by optimizing Google My Business listings and implementing local schema markup.
- Increased client leads through data-driven keyword research and competitor analysis.
- Enhanced online visibility for clients through optimized meta tags, on-page content, and backlink building.
SEO Specialist
Ruba SEZ Group
Lahore, Pakistan
04.2018 - 07.2018
- Getting clients sites higher on the search engine results.
- Actively researching, testing and proposing new approaches to improving search engine rankings.
- Selecting search phrases and choosing keywords.
- Advising and training up clients on the basics of search engine optimization so they can look after their own websites.
- Launching SEO campaigns for clients.
- Implementing online search strategies.
- Analyzing search results via Web Analytics and other specialist software.
- Optimizing websites and landing pages.
- External link building with relevant high-quality third party websites and directories.
- Internal link building within sites.
- Building relationships with other SEO professionals.
- Resolving technical issues related to a client's website.
- Enhanced website rankings by implementing effective on-page and off-page SEO strategies.
- Managed multiple client accounts simultaneously, ensuring timely delivery of results-driven campaigns tailored to each specific business need.
- Spearheaded ongoing competitor analysis efforts to reveal new opportunities for growth and differentiation in the crowded marketplace.
- Streamlined website structure, optimizing internal linking and navigation for better user experience.
- Educated internal stakeholders on the importance of SEO best practices, fostering a collaborative environment conducive to long-term digital marketing success.
- Evaluated existing content inventory, identifying gaps and opportunities for expansion or consolidation based on data-driven insights into audience needs and preferences.
Education
High School Diploma - Computer and Information Sciences and Support Services
BISE Multan
Multan, Pakistan03.2017
Skills
- Customer Relationship Management (CRM)
- Microsoft Office
- Communication
- Customer service
- Critical thinking
- Active listening
- Complaint handling
- CRM software
- Data entry
Certification
Google Tools Certification
Timeline
Customer Service Representative
Al Shams Al Saeed Real Estate
02.2024 - Current
Marketing Manager
Denimistic
04.2021 - 12.2023
Sales Manager
INTENT SPORTS LLC
04.2020 - 12.2021
Digital Marketing Specialist
chahyay
12.2019 - 04.2020
Analyst, Marketer
SeleniumRay
08.2019 - 04.2020
Search Engine Optimization Specialist
Urban Galleria
10.2018 - 08.2019
SEO Specialist
Ruba SEZ Group
04.2018 - 07.2018
SEO Expert
Ruba SEZ Group
03.2018 - 08.2018
High School Diploma - Computer and Information Sciences and Support Services
BISE Multan