Fatat Fattal
Dubai
Summary
Driven Product Manager focused on deepening client relationships by providing superior service and support. Outgoing and ambitious professional with 17 years' experience in Healthcare.
Overview
12
12
years of professional experience
10
10
years of post-secondary education
Work History
Product Manager
Boston Scientific
1 2020 - 1 2023
- Expertise: Specialized in Cardiac Catheterization medical device equipment, with strong focus on Category and Product management to enhance market penetration and customer engagement.
- Customer Expansion: Conducting regular customer meetings in person to develop customers relationships and follow up on leads to promote and market products, with up to 50% time being spent within territory for live meetings
- Industry Credibility: Maintaining strong industry credibility through industry events attendance, staying up to date on new market developments and vendor solutions
- Effectively achieving set targets by liaising closely with Channel Managers, whilst defining and executing channel strategy
- Further responsibilities include competitive analysis, managing customer quality and product issues and leading launch of new products in assigned territories.
- Managed full product lifecycle, from ideation through post-launch support, ensuring consistent quality control measures were in place
Relationship Manager - UAE Market
Nexhold Medical Supplies
01.2016 - 01.2019
- Oversaw significant marketing management whilst implementing successful sales and marketing strategies for Philips-Volcano and OrbusNeich's product lines
- Enhancing customer knowledge and product adoption by conducting product and clinical application presentations in workshops and continuous medical education programs.
- Strategic pricing and promotions: Developing pricing guidelines and product strategies, ensuring compliance and leading targeted promotions and sales campaigns to optimize market share.
- Analyze and conduct market research to understand dynamics and identify emerging trends withing healthcare sector, positioning products strategically for maximal impact
Product Specialist
Abbvie Bio-Pharmaceuticals
01.2013 - 01.2015
- Worked closely with Marketing team in performing marketing research to help running marketing campaigns smoothly
- Performed product and clinical educational presentations to clients and hospital staff to increase clients' knowledge of products, and engaged key opinion leaders in workshops and continuous medical education programs
- Worked with hospitals along with Market Access team to improve accessibility of products and better efficiency of processes
- Located or proposed potential business deals by contacting potential partners; discovering and exploring opportunities
- Screened potential business deals by analyzing market strategies, deal
Senior Medical Representative
Abbott Laboratories
01.2008 - 01.2013
- Work with Field Marketing to enable market sales teams (e.g., conduct presentations ahead of new product launch)
- Achieved 125% of sales target
- Conducted client executive presentations, coordinated as part of sales campaigns with priority customers
- Coordinated pricing across releases to ensure profitable growth
- Conducted sales monitoring, analysis and forecast
- Participated in meetings to share strategies, sales, surveys, market statistics, and discuss new marketing tools.
Medical Representative
Itihad Drug Store
01.2007 - 01.2008
- Promoted OTC products with private sector health care providers
- Analyzed market by identifying competitors and market share
- Updated team with market feedback.
Education
Master of Business Administration -
University of Bradford
01.2015 - 05.2018
Bachelor of Pharmacy - undefined
Beirut Arab University
01.2000 - 05.2006
Skills
Product Management
Competitor & Market Analysis
Business Development
Sales Forecasting
Licensing & Negotiation Management
Alliance Management
Creative Problem-Solving
Communication & Presentation Skills
Crisis management skills
Additionalinformation - Fluency
English, Arabic, French & Spanish beginner
Awards
Best Sales Achiever Award, Abbott UAE (2010)
Training
- IVUS clinical support Accredited
- Rotablation Accredited
- Selling skills
- Product knowledge- Immunology & Interventional Cardiology
- Public speaking
- Customer social behavior
Timeline
Relationship Manager - UAE Market
Nexhold Medical Supplies
01.2016 - 01.2019
Master of Business Administration -
University of Bradford
01.2015 - 05.2018
Product Specialist
Abbvie Bio-Pharmaceuticals
01.2013 - 01.2015
Senior Medical Representative
Abbott Laboratories
01.2008 - 01.2013
Medical Representative
Itihad Drug Store
01.2007 - 01.2008
Bachelor of Pharmacy - undefined
Beirut Arab University
01.2000 - 05.2006
Product Manager
Boston Scientific
1 2020 - 1 2023
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