Fathima P Nizar
Digital Marketing Specialist | Software Developer
Dubai
Summary
Versatile software developer with a passion for innovation and a strong foundation in SEO, social media, and content creation. Over 4 years of experience in crafting effective digital strategies and developing innovative software solutions. Eager to contribute dynamic skills and creativity to a collaborative team, enhancing brand visibility in both IT and Digital Marketing domains.
Overview
4
4
years of professional experience
6
6
Certificates
Work History
Freelance Digital Marketing Specialist
Freelance
01.2024 - Current
- Managed marketing campaigns to cultivate brand awareness and drive website traffic.
Assisted in management email marketing campaigns, resulting in 20% increase in open rates and 15% increase in click-through rates
Prepare detailed campaign reports and digital marketing strategies, communicating key findings.
Developed and executed A/B testing strategies to optimize campaign performance.
Increased customer engagement through social media.
Monitored and optimized advertising campaigns using Google, Facebook etc.
Coding Instructor
WhiteHat Jr - WhiteHat Education Technology
07.2020 - Current
- Conducts training sessions on JavaScript, HTML, CSS, APIs, Python, and React Native.
- Supports software development and debugs code across various formats.
- Builds and maintains CRUD apps using JS & React JS, integrating Google Firestore and cloud storage.
- Teaches data visualization and correlation using Google Colaboratory.
- Instructs on Material UI, app publishing, and local environment setup.
- Conducts assessments to measure training effectiveness and drive improvement.
- Presents diverse programming languages in engaging ways.
- Develops web pages, applications, and games using cutting-edge technologies.
- Mentors instructors to enhance their delivery and subject expertise.
Jr. Software Engineer
Spawoz Technologies Pvt Ltd
11.2019 - 03.2020
- Collaborated within an agile team using PHP, JavaScript, and Laravel.
- Applied PHP concepts for interactive content; developed front-end web apps with HTML/CSS, JavaScript in Laravel.
- Tested, optimized software; resolved bugs, and documented processes.
- Communicated for user experience solutions; participated in code reviews, learning scalable coding from senior engineers.
Education
Master of Computer Application -
Rajagiri College of Social Sciences
Kalamassery, KeralaBachelor of Computer Application - undefined
SS College
Poothotta, KeralaHigher Secondary Education (Science) - undefined
International Indian School Riyadh
Riyadh, KSASecondary Education - undefined
International Indian School Riyadh
Riyadh, KSASkills
Java Python Php React-JS
JS JSP MySql
Web Application Design & DevelopmentAbility to Work in a TeamSEO analytics and reporting
Social Media Marketing
Content Marketing
Email Marketing, Mailchimp
PPC campaign management
A/B Testing
Google Ads, Facebook Ads
MailChimp
Search Engine Marketing
Google Analytics Setup
Certification
Advanced Digital Marketing Course - Zeon Academy, 26/02/2024
Personal Information
- Passport Number: U9492334
- Date of Birth: 10/23/96
- Nationality: Indian
- Marital Status: Married
- Visa Type: Residence
Timeline
Freelance Digital Marketing Specialist
Freelance
01.2024 - Current
Coding Instructor
WhiteHat Jr - WhiteHat Education Technology
07.2020 - Current
Jr. Software Engineer
Spawoz Technologies Pvt Ltd
11.2019 - 03.2020
Master of Computer Application -
Rajagiri College of Social Sciences
Bachelor of Computer Application - undefined
SS College
Higher Secondary Education (Science) - undefined
International Indian School Riyadh
Secondary Education - undefined
International Indian School Riyadh