Fathima Shabnam
Dubai
Overview
14
14
years of professional experience
1
1
Certification
Work History
Senior Data Analyst
Dubai Taxi Corporation
09.2020 - Current
- Company Overview: Dubai's public Taxi platform with 100K+ trips per day
- Website: https://www.dubaitaxi.ae/
- Designed and implemented data-driven performance measurement frameworks by defining key metrics, translating business requirements, and developing scalable reporting solutions using SQL, Tableau, and Python
- Extracted and analyzed data from multiple sources, including RDBMS, MongoDB, and external APIs, leveraging SQL, Pandas, NumPy, SciPy, and Scikit-learn to generate actionable insights that optimized key performance indicators
- Developed and maintained ETL data pipelines using KNIME workflows, ensuring data integrity and compliance with company standards, while implementing automated email alerts to enhance reporting accuracy
- Collaborated with cross-functional teams to streamline offline reporting processes, identifying and automating manual, repetitive tasks using Python and Tableau, resulting in significant reductions in report turnaround time
- Dubai's public Taxi platform with 100K+ trips per day
- Website: https://www.dubaitaxi.ae/
- Technologies used: SQL | Tableau | Python | Excel | Knime | Machine Learning | Data Modeling
Data Analyst
Careem
11.2017 - 05.2020
- Company Overview: Subsidiary of Uber providing rides/food deliveries in 100+ cities in the Middle Eastern/Northern Africa with 50M+ active users
- Website: https://www.careem.com/
- Worked with a team of 6 to assist marketing teams in configuring marketing campaigns, conducted campaign analysis using SQL and Python to identify non-revenue-generating campaigns, leading to a 20% reduction in campaign costs and enhanced resource utilization
- Built interactive Tableau dashboards and automated reports to run on schedule using Python which reduced the manual efforts by 35%
- Improved operational transparency by generating and sharing net revenue reports and KPI reports with stakeholders and the management board, resulting in acceleration in financial decision-making processes
- Subsidiary of Uber providing rides/food deliveries in 100+ cities in the Middle Eastern/Northern Africa with 50M+ active users
- Website: https://www.careem.com/
- Technologies used: SQL | Excel | Tableau | Python | Redash | Jira
Senior Software Developer
UST Global
10.2016 - 06.2017
- Company Overview: Application support and analysis for German parcel delivery service for the UK market with 4,500 parcel shops
- Website: https://www.hermesworld.com/us/about-us/locations/united-kingdom/
- Handled app monitoring and quality control for COBOL-DB2 Jobs, maintaining in-scope applications and performing health checks to uphold high standards
- Achieved a 98% error-free job execution rate, enhancing operational efficiency
- Developed permanent solutions for defects, conducted performance testing, and seamlessly integrated changes into production, resulting in significant reduction in incidents
- Application support and analysis for German parcel delivery service for the UK market with 4,500 parcel shops
- Website: https://www.hermesworld.com/us/about-us/locations/united-kingdom/
- Technologies used: SQL | COBOL | Jira | Excel
Database Executive
IRI
03.2015 - 10.2015
- Company Overview: Analysis of Austrian based Energy drinks company data to deliver a competitive advantage in the marketplace
- Processed raw data from different data providers and applied complex business rules to align sales and product specific data to client specifications using various in house ETL tools
- Analyzed sales metrics against top regional competitors, generating reports and dashboards using SQL and Microsoft Excel to provide actionable business insights to stakeholders
- Analysis of Austrian based Energy drinks company data to deliver a competitive advantage in the marketplace
- Technologies used: SQL | Excel | PowerPoint | Visio
Senior Systems Engineer
Infosys
08.2011 - 05.2015
- Company Overview: Data migration project for a UK based bank selling its branches to another bank in the UK with 1.8 million customers in 2010
- Involved in various stages of software development life cycle including design, development (using COBOL-DB2), testing and production support of a data migration program for a credit application system in the UK
- Managed data mapping between two systems using complex business rules to ensure accurate alignment based on specific business cases
- Data migration project for a UK based bank selling its branches to another bank in the UK with 1.8 million customers in 2010
- Technologies used: SQL | COBOL | Excel | REXX
Education
Bachelor of Technology - Computer Science & Engineering
Mahatma Gandhi University
India05.2011
Skills
- Data Analysis & Visualization
- Python
- SQL
- Tableau
- PowerBI
- Statistical Analysis
- KNIME Analytics
Certification
- GCP - Certified Professional Data Engineer, 05/2025
- Snowflake - Snowpro Core Certification, 07/2025
- Tableau Desktop Specialist
- DAG Authoring for Apache Airflow (By Astronomer)
Personal Information
Title: Data Analyst | Business Intelligence Analyst
Timeline
Senior Data Analyst
Dubai Taxi Corporation
09.2020 - Current
Data Analyst
Careem
11.2017 - 05.2020
Senior Software Developer
UST Global
10.2016 - 06.2017
Database Executive
IRI
03.2015 - 10.2015
Senior Systems Engineer
Infosys
08.2011 - 05.2015
- GCP - Certified Professional Data Engineer, 05/2025
- Snowflake - Snowpro Core Certification, 07/2025
- Tableau Desktop Specialist
- DAG Authoring for Apache Airflow (By Astronomer)
Bachelor of Technology - Computer Science & Engineering
Mahatma Gandhi University
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