Firas Al Alami

Responsibilities:

· Lead and mentor a team of 200 colleagues, 10 members as head of departments to ensure operational excellence and team development.

· Lead the hotel commercial team to boost the occupancy level and enhance all revenue centers in the hotel, Rooms, Food and Beverage outlets.

· Develop and oversee budgets, monitor financial performance and implement cost savings strategies.

· Ensure high guest satisfaction by maintaining service quality standards and addressing complaints effectively.

· Dealt with many contractors since the hotel was under DLP phase with several snagging that should be executed within the agreed period of DLP.

· Develop and execute business strategies to enhance revenue and market position.

· Maintain effective communication with staff, guests, and stakeholders to ensure smooth operations and relationship.

· Dealing with all commercial segment’s accounts (Transient, Corporate, Leisure, Airlines, Governments and Long-term business) and establishing a healthy percentage of occupancy between all segments.

Achievements:

· Enhancing the hotel ranking in Trip Advisor from 444 out of 850 to 75 out of 850 hotels in Dubai within 3 years of operation.

· Ranking 8.4 out of Ten at Booking.com – Very good.

· STR Positioning – 1 out Eight on Occupancy % / 4 out of Eight on ADR / 3 out of Eight on RevPAR at Deira district.

Responsibilities:

· Manage day-to-day operations of the entire hotel including Rooms, F&B, Spa, Sales, etc along with all team members and the cluster department heads.

· Accountable for achieving and exceeding business goals, key performance standards and measures in line with Rotana brand standards.

· Meet the stakeholders monthly to discuss budgets, forecasting, and monthly P&L figures.

· Engage constantly with major accounts of the hotel, in-house guests, and any future potential business.

· Monitor the departments on their monthly P&L reports and undertake cost control measures where necessary.

· Leading the facilities team along with all refurbishment / renovation projects at the hotel.

Responsibilities:

• Manage day-to-day operations of the entire hotel, including Rooms, F&B, Spa, Sales, etc across staff of 250 personnel including Eleven department heads.

• Accountable for achieving and exceeding business goals, key performance standards and measures in line with Rotana brand standards.

• Follow up with the commercial team for potential future business to maximize the occupancy level along with ADR & RevPAR to achieve the hotel revenue budgets; budgeting & forecasting committee member from 2019 to 2022.

• Engage constantly with major accounts of the hotel, in-house guests, diplomatic missions and visiting delegations.

• Lead the F&B team on new initiatives and opportunities to increase covers and revenues.

• Monitor guest satisfaction survey systems & results closely.

• Monitor the departments on their monthly P&L reports and undertake cost control measures where necessary.

• Manage the projects related to the renovation and refurbishment of hotel outlets and rooms.

• Welcoming and managing the arrival and the departure of TOP VIP’s guests to the hotel such as Previous countries presidents, Current the Kurdish region President, Embassies Ambassadors, UN head missions.

Achievements:

• Exceeded assigned targets: GOP – 9%, Revenue – 10%, Rooms ADR/ RevPAR – 5%, NPS - 5%

• Erbil Rotana was nominated as “Best Business Hotel in Iraq” by “World Travel Awards” from 2012 to 2019.

• Achieved one of the highest guest satisfaction scores across Rotana hotels chain.

Responsibilities:

• Lead HOD's during the pre-opening phase from all aspects.

• Work closely with the property contractors to ensure progress as planned until handover.

• Test and commission all MEP services with Engineering team before opening.

• Deal with the contractors after the soft opening for any faults related to the project before the official handover. Follow up with Sales and Marketing teams to have an acceptable occupancy base upon opening.

• Supervise and test all operations before opening the hotel as dry run period.

• Host media visits, familiarization trips and show-rounds to create awareness about the project around the region.

• Close large deals for with major organizations in the region like Oil & Gas companies, UN Organizations and NGO’s

• Manage day-to-day operations for the entire hotel.

• Lead the committee of the budgeting and forecast for the business.

Pre – opening and operated hotels.