Hi, I’m
Danica Simone Thomas
Dubai,UAE
Summary
As the Head of Social Media Management and Operations Lead, I am deeply committed to building lasting client relationships and driving forward-thinking marketing strategies. My extensive experience in social media marketing, particularly within the hospitality industry, has honed my ability to create campaigns that not only capture attention but also deeply engage audiences. I lead our team with genuine enthusiasm, consistently securing new clients and ensuring their complete satisfaction. I am responsible for the development of innovative, standout content that sets the standard for creativity and impact in our industry. With a strong passion for the dynamic digital landscape, I am constantly seeking to break new ground, surpass expectations, and transform visionary brand concepts into reality. Let's connect and nurture your brand into something truly special, crafting a marketing experience that envelops your brand in warmth, detail, and luxury.
Overview
12
years of professional experience
Work History
Kingsmen AgencyDubai, UAE
Operations & Senior Account Manager
08.2023 - Current
Job overview
- Managed all account managers as a senior account manager. Overseeing and planning content for various hospitality accounts such as: FIVE Palm, FIVE JVC, Nazcaa, Playa, Play, Lucky Fish, Gallery 7/40, FRNDS, Secret Room, August, Salvaje, Birds and more.
- Manage a team of 30 employees working as part of the agency and oversee and quality assure all work produced for clients.
- Develop strategies, tailoring each plan to meet the unique needs and goals of the brand.
- Oversee marketing campaigns and initiatives.
- Upskilled staff through targeted training opportunities, enhancing team capabilities.
- Analysed and resolved complex management issues.
- Acted as point of contact for high-level queries and represented the team at senior leadership meetings.
- Onboarding of new clients and employees.
- HR and hiring duties.
- Oversee production and attend production shoots for clients with account managers where needed.
- Implement marketing strategies.
- Point of contact for new and existing clients.
Kingsmen AgencyDubai, UAE
Social Media Account Manager
01.2023 - 08.2023
Job overview
- Managed various hospitality social media accounts.
- Implemented campaigns and developed strategies
- Identified areas for content improvement by monitoring competitor social media activity and trends.
- Engaged paid and unpaid online marketing opportunities to reach new and target audiences.
- Collaborated with traditional marketing teams to deliver cohesive campaigns across varied platforms.
- Designed posting schedules, strategies and layouts.
- Managed feed posting, story posting and community management.
- Worked within a multi-disciplinary team of Graphic Designers, Video Editors, Production team, SEO, Web Developers, Media team to create viral content and maintain client accounts.
Doctor Anam AestheticsLondon, UK
Social Media Manager
04.2021 - 01.2023
Job overview
- Manage enquiries and bookings via Instagram
- Increasing brand awareness via ads and campaigns launches on Instagram
- Create engaging posts and visuals.
- Monitored market and customer trends to capitalise on marketing opportunities.
- Adapted social media plan based on market research and customer data.
- Established industry contacts and relationships with media.
- Produced photo and video content with excellent editing skills.
- Recruited writers and creators to build content across multiple platforms, building brand reach.
- Assessed impact of current communications and tackled areas of weakness.
- Maintained brand values, verifying consistent copy and visual tone in line with brand guidelines.
- Engaged paid and unpaid online marketing opportunities to reach new and target audiences.
Satryna TequilaLondon
Social Media Manager
10.2019 - 09.2020
Job overview
- Networked with media and PR professionals to build campaign reach.
- Created engaging, topical content tailored to target audiences.
- Assisted in editing and writing content for blogs and newsletters.
- Brainstormed interesting ideas for social media posts.
- Planned online content management and social media strategy.
Tooth Dental Care
Lead Dental Nurse & Social Media Manager
09.2018 - 12.2019
Job overview
- Responsible for the management and operation of Dental nurses.
- Manage the running of the business, organise appointments and billing, manage and hire staff within the practice, maintain records
- Ensure the practice and staff comply with all rules and regulations
- Creating brand social awareness for the clinic as well as managing the clinic's social media accounts and responding to the clinics google reviews.
King's College Hospital
Trainee Dental Nurse Diploma Leading to Qualified Nurse
09.2016 - 09.2019
Job overview
- 2-year training leading to the registration of a qualified dental nurse
- Experience nursing for a variety of treatments in various specialities within a multidisciplinary team.
FRF Motors
Internship Leading to Account Manager
07.2013 - 09.2016
Job overview
- Source new clients and manage existing accounts
- Overseeing customer account management, including negotiating contracts and agreements to maximize profit
- Maintain an up-to-date diary in order to facilitate a constant throughput of work
- Ensure that all customers' queries are dealt with efficiently and enthusiastically.
Tesco PLC, Wales, UK
Customer Service Assistant
06.2012 - 07.2013
Job overview
- Resolved customer issues using strong interpersonal skills and conflict resolution techniques.
- Maintained customer happiness with forward-thinking strategies focused on addressing needs and resolving concerns.
- Listened actively to offer accurate information and best solution to their needs.
- Answered customer telephone calls promptly and improved on-hold wait times.
- Assisted customers with varying questions using product knowledge and service expertise.
Education
University Of EssexLondon
Foundation degree from Dentistry
09/2019 - 09/2021
Kings College LondonLondon
Diploma from Dentistry
09/2016 - 09/2018
Strade School Wales, UK
11 GCSE's A*-C
09.2011
Strade Sixth Form
3 A Levels & Baccalaureate
06.2013
Skills
- Business development
- Client management
- Team building
- Social media marketing
- Project budgeting
- Brand management
- Visual design strategy
- Digital media consultancy
- Influencer marketing amplification
Languages
English
Native
Welsh
Native
Timeline
Operations & Senior Account Manager
Kingsmen Agency
08.2023 - Current
Social Media Account Manager
Kingsmen Agency
01.2023 - 08.2023
Social Media Manager
Doctor Anam Aesthetics
04.2021 - 01.2023
Social Media Manager
Satryna Tequila
10.2019 - 09.2020
Lead Dental Nurse & Social Media Manager
Tooth Dental Care
09.2018 - 12.2019
Trainee Dental Nurse Diploma Leading to Qualified Nurse
King's College Hospital
09.2016 - 09.2019
Internship Leading to Account Manager
FRF Motors
07.2013 - 09.2016
Customer Service Assistant
Tesco PLC
06.2012 - 07.2013
University Of Essex
Foundation degree from Dentistry
09/2019 - 09/2021
Kings College London
Diploma from Dentistry
09/2016 - 09/2018
Strade School
11 GCSE's A*-C
Strade Sixth Form
3 A Levels & Baccalaureate
Affiliations
- Yoga & Wellness
- Dance
Custom
True
References
References available upon request.
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