Hadeer Sabry
Dubai
Summary
Versatile Executive Director focused on promoting mission and increasing effectiveness of key programs. Passionate about managing and overseeing implementation of company's daily operations. Quick and firm decision-maker possessing first-rate communication and organizational skills. Recognized for successfully collaborating with management to develop work plans, financials and strategies.
Overview
19
19
years of professional experience
Work History
Executive Director/Correspondent
AL Qahera News Channel
11.2022 - Current
- Worked closely with organizational leadership and board of directors to guide operational strategy.
- Set organizational goals and objectives to guide and direct company focus and achieve mission fulfillment.
- Represented organization to local public by giving presentations and speeches and participating in community events.
- Monitored compliance with laws and regulations to protect organization from legal liabilities and penalties.
- Defined company roles and responsibilities to establish and enhance processes.
- Built and maintained strong company teams by hiring and training qualified staff to create positive and productive work environments.
- Aligned department vision, goals, and objectives with company strategy to achieve consistently high results.
- Conducted top-tier media interviews, highlighting key messages of major developments and enhancing company reputation.
- Drove strategic improvements to enhance operational and organizational efficiencies.
- Devised and presented business plans and forecasts to board of directors.
Media Relations Manager/Public Relations Manager
Expo 2020 Dubai
09.2021 - 03.2022
- Raised brand awareness through consistent marketing efforts and product campaign launches.
- Developed innovative marketing and PR strategies.
- Produced and distributed internal and external communications.
- Aligned projects and daily activities with company vision, strategies and tactics.
- Managed internal, external and crisis communications.
- Designed and created campaign e-mail invitations, articles and marketing videos.
- Wrote and edited articles, web content, advertising copy, periodicals and publications for internal and external audiences.
- Collaborated with media to encourage company and product coverage and promote brand mission and values.
- Wrote press materials and delivered presentations to media representatives.
- Collaborated with production team to coordinate advertisements and promotions.
- Defined and achieved project and overall organizational vision, strategies and tactics.
- Researched, negotiated, implemented and tracked advertising and public relations activities.
- Communicated with media weekly to build relationships and optimize press coverage.
- Represented organization to customers, public, government officials and other external sources. Developed key and valued relationships with customers, public, government officials and other external sources by resolving issues quickly and implementing process.
Senior Reporter/TV Presenter
MBC Masr-MBC Group
04.2013 - 09.2021
- Researched and produced daily news reports.
- Conducted live and taped interviews to obtain information.
- Partnered with media executives to produce compelling stories.
- Developed and deepened relationships with useful sources.
- Established and maintained contacts with variety of government offices, public agencies and community organizations.
- Created articles on wide range of topics such as politics, finance and sports.
- Maintained current understanding of events from local level up to international news.
- Assigned topics and events to junior reporters and managed schedules.
- Reviewed, edited and headlined work of less experienced reporters.
- Wrote and submitted accurate, engaging, and fact-checked stories.
- Collaborated with other journalists and departments to produce well-rounded and comprehensive news coverage.
- Built strong relationships with sources to gain access to exclusive information.
- Utilized social media to promote stories and build audience.
- Developed stories by researching facts and tracking down sources.
- Edited stories for accuracy and clarity.
- Responded quickly to emergencies and other breaking news stories.
- Stayed up-to-date with current events and trends to stay ahead of competition.
- Developed and maintained network of contacts to facilitate story development.
- Captured and edited audio, video and photographs to provide multimedia content to enhance stories.
TV Presenter/Reporter
ON TV-ON TV LIVE
04.2012 - 03.2013
- Collaborated with editors and other staff members to refine story angles and content.
- Anchored popular broadcast program with good ratings and audience engagement.
- Developed relationships with sources and contacts to gain additional insight.
- Participated in editorial meetings to discuss story ideas and content.
- Selected material to develop interesting and professional presentations for different formats.
- Coordinated with photographers, videographers and graphic designers to supplement stories with multimedia content.
- Covered special events and breaking news with eye for detail and tenacious pursuit of important information.
- Collaborated with producers and management to develop newscasts, promotions and teases.
- Reported from field locations and wrote stories under tight deadlines.
- Drafted news headlines for broadcasting to capture listeners with clear and condensed writing.
- Edited, proofread and fact-checked content for accuracy.
- Fact-checked breaking news headlines by performing background research.
- Attended press conferences and other media events to gather relevant information and quotes for stories.
- Planned and conducted research and pitched long-form stories to promote investigative news topics.
- Presented developments in stories in live broadcasts and recordings.
TV Presenter/TV Reporter
Al Tahrir Channel
05.2011 - 04.2012
- Collaborated with editors and other staff members to refine story angles and content.
- Anchored popular broadcast program with good ratings and audience engagement.
- Developed relationships with sources and contacts to gain additional insight.
- Participated in editorial meetings to discuss story ideas and content.
- Researched and analyzed newsworthy events, trends and issues.
- Coordinated with photographers, videographers and graphic designers to supplement stories with multimedia content.
- Selected material to develop interesting and professional presentations for different formats.
- Covered special events and breaking news with eye for detail and tenacious pursuit of important information.
TV Producer/Voice Over
OTV
03.2007 - 07.2010
- Facilitated communication between production staff and other departments to synchronize work.
- Planned video shoots in studio and remotely by managing production through stages to completion.
- Coordinated with producers and on-air talent to create program content, new ideas, and segments.
- Developed production plans and organized resources to achieve prompt delivery of projects.
- Presented production ideas and determined creative scenarios for production and delivery.
- Developed schedules for production, editing, and duplication for timely delivery.
- Liaised with directors, actors and other creative staff to successfully complete projects.
- Hired, trained and managed production staff and crew members to build highly qualified team and boost overall performance.
- Developed and implemented strategies to increase production efficiency.
- Remained highly composed and calm in very fast-paced, stressful and constantly changing environments to provide optimal leadership and achieve desired results.
- Conducted meetings with staff to discuss production progress and to attain production objectives.
- Participated in meetings with producers and production crew to keep program in step with creative vision.
- Developed project budgets and managed production costs.
- Directed work of lighting and sound crews to coordinate efficient production operations.
Field Producer
Arab News Agency
01.2006 - 02.2007
- Performed background research and conducted interviews to enable creation of story narrative.
- Worked with in-house producer to create professional video to engage audience while presenting story.
- Obtained story participants' cooperation through completion of consent forms to gain relevant facts for story.
- Allocated resources and managed field production to meet schedule parameters while building compelling story.
- Served as liaison between newsroom and field crew to facilitate timely production communications.
- Collaborated with reporter and photographer to compile videos and gather information to create balanced story.
- Facilitated communication between production staff and other departments to synchronize work.
- Planned video shoots in studio and remotely by managing production through stages to completion.
- Developed production plans and organized resources to achieve prompt delivery of projects.
- Presented production ideas and determined creative scenarios for production and delivery.
- Developed schedules for production, editing, and duplication for timely delivery.
TV Reporter
Kuwait TV
02.2005 - 01.2006
- Participated in editorial meetings to discuss story ideas and content.
- Edited, proofread and fact-checked content for accuracy.
- Reported from field locations and wrote stories under tight deadlines.
- Researched and analyzed newsworthy events, trends and issues.
- Collaborated with editors and other staff members to refine story angles and content.
- Covered special events and breaking news with eye for detail and tenacious pursuit of important information.
- Developed relationships with sources and contacts to gain additional insight.
- Attended press conferences and other media events to gather relevant information and quotes for stories.
- Drafted news headlines for broadcasting to capture listeners with clear and condensed writing.
- Selected material to develop interesting and professional presentations for different formats.
Journalist
Kuwait News Agency
02.2005 - 01.2006
- Researched and gathered information to develop accurate and credible stories.
- Wrote and published articles for leading newspapers and magazines.
- Developed story ideas and conducted interviews with industry experts and celebrities.
- Wrote, edited and produced stories for Internet and digital channels.
- Maintained up-to-date knowledge of current events and industry trends.
Education
Bachelor of Arts - Journalism, Broadcast
Akhabar Alyoum Academy
Cairo09.2004
Skills
- Report Compilation
- Training Methods
- Management Team Leadership
- Employee Motivation and Performance
- Team Bonding
- Analytical and Critical Thinker
- Submission Coordination
- Avid
- Premier
- I News
- Communications Strategies
- Media Relations
Timeline
Executive Director/Correspondent
AL Qahera News Channel
11.2022 - Current
Media Relations Manager/Public Relations Manager
Expo 2020 Dubai
09.2021 - 03.2022
Senior Reporter/TV Presenter
MBC Masr-MBC Group
04.2013 - 09.2021
TV Presenter/Reporter
ON TV-ON TV LIVE
04.2012 - 03.2013
TV Presenter/TV Reporter
Al Tahrir Channel
05.2011 - 04.2012
TV Producer/Voice Over
OTV
03.2007 - 07.2010
Field Producer
Arab News Agency
01.2006 - 02.2007
TV Reporter
Kuwait TV
02.2005 - 01.2006
Journalist
Kuwait News Agency
02.2005 - 01.2006
Bachelor of Arts - Journalism, Broadcast
Akhabar Alyoum Academy
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