Ambitious promoter and skilled people manager with deep understanding of market trends and successful strategies to achieve sales and marketing results. Strengths include leveraging data to optimize approaches and capitalizing on new opportunities.
Overview
19
19
years of professional experience
4
4
years of post-secondary education
Work History
Customer Services Supervisor
CBD
Dubai
09.2004 - 06.2006
Customer Services officer
CBD-Financial Services
Dubai
07.2006 - 10.2008
Internal Control Officer
CBD
08.2008 - 11.2013
Credit Card Portfolio Manager
CBD
11.2013 - 04.2016
Support P&L management and optimize performance of the UAE cards Portfolio
Continuously working on the product modification and upgrading product features & benefits
Responsible for credit card portfolio analysis and identifying trends, risks and opportunities to drive profitable growth.
Support in identifying areas of growth & efficiency.
Senior Card Product Manager
CBD
07.2016 - 11.2018
Leading product strategy for assigned product lines and executing product modifications and new product development, discovery and development of advanced or innovative features and functionality.
Monitored market trends and competitor performance and analyzed gaps to update promotional strategies and maximize sales.
Increased revenue by launching new product lines.
Sr. Card Product Manager-Elite & Private Segment
CBD
11.2018 - Current
Years of banking experience in Commercial, credit/debit card- Private Banking Segment)
Consulted with product development teams to enhance offerings based on customer data.
Boosted profit margins through product enhancements.
Managed product development cycle, prototyping designs and coordinating mass production.
Build new partnerships and tie-ups to enhance the CVP to drive acquisition and spend across Elite and P.B segment.
Plan campaigns and offers to drive spend and acquisitions to grow the portfolio
AVP- Products & Services (Heading cards Business)
Aafaq Islamic Finance
Dubai, UAE
09.2022 - Current
Represented business in negotiations with external partners.
Analysed financial performance to implement key improvement strategies.
Developed strategies to increase profits and cost savings.
Designed dashboards to enhance Business Intelligence and KPI reporting.
Education
Diploma - Business Information Technology
Higher Colleges of Technology
UAE
10.1997 - 07.2001
Skills
PROFISSIONAL SKILLS
Excellent influencing skills through verbal and written communications
Can greatly handle working pressures and customers complaints
Demonstrated excellence in project management and prioritization
Employee training
Languages
English
Fluent
Arabic
Fluent
Accomplishments
Launched a product for the Emirati Private Banking segment, the portfolio performance was exceeding expectation by achieving above the target from the first year.
Initiated and managed a complaint framework to reduce the TAT of product and services related issues/complaints.
Got an award for employee of the quarter for collaboration and delivery by going extra miles in order to deliver projects
Timeline
AVP- Products & Services (Heading cards Business)
Aafaq Islamic Finance
09.2022 - Current
Sr. Card Product Manager-Elite & Private Segment
CBD
11.2018 - Current
Senior Card Product Manager
CBD
07.2016 - 11.2018
Credit Card Portfolio Manager
CBD
11.2013 - 04.2016
Internal Control Officer
CBD
08.2008 - 11.2013
Customer Services officer
CBD-Financial Services
07.2006 - 10.2008
Customer Services Supervisor
CBD
09.2004 - 06.2006
Diploma - Business Information Technology
Higher Colleges of Technology
10.1997 - 07.2001
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