Retail and beauty sales professional with over 10 years of experience in luxury fashion and multi-brand retail. Currently engaged with Ulta Beauty (Alshaya Group), specializing in fragrance consultation, makeup demonstrations and skincare advisory. Demonstrated success in driving sales and enhancing customer experiences while consistently achieving KPIs in dynamic luxury retail settings.
Overview
15
15
years of professional experience
Work history
Fragrance & Beauty Specialist
Ulta Beauty (Alshaya Group)
Dubai, United Arab Emirates
2025.12 - Current
Assisted in delivering personalised fragrance consultations while cross-selling makeup, skincare and haircare products across a portfolio of over 250 international beauty brands.
Facilitated skincare consultations and live demonstrations, including makeup trials to enhance customer experience and support sales conversion.
Cultivated strong client relationships through tailored beauty recommendations to encourage repeat business and customer loyalty.
Maintained up-to-date knowledge through ongoing brand training in fragrance, skincare, makeup and haircare.
Contributed to overall store performance by supporting sales targets, upselling strategies and maintaining premium customer service standards.
Cooperated with team members to ensure visual merchandising and brand presentation adhered to luxury retail standards.
Acknowledged for delivering impactful customer engagement and effective multi-category selling in a dynamic retail environment.
Senior Brand Ambassador
Lagardère Travel Retail
Abu Dhabi, United Arab Emirates
2023.10 - 2025.05
Managed Versace perfume section at Duty-Free, delivering premium service to high-end international travellers.
Specialized in luxury skincare sales and consultations for L'Occitane, Lancôme, Clinique, and Estée Lauder.
Assisted customers with cosmetic product selection from Dior and Benefit based on skin tone and occasion.