Hasmeet Parmar
Al Qusais,UAE
Summary
Engineering and business development leader with experience in sales territory management, market analysis, and product positioning. Track record in contract negotiation and customer retention strategy execution. Growth driven through strategic planning and team leadership.
Overview
4
4
Languages
1
1
Certification
7
7
years of post-secondary education
16
16
years of professional experience
Work history
Senior Area Sales Manager
Technica Mena Trading LLC (Technica Intl SAL)
Dubai, UAE
2021.02 - Current
- Managed Technical sales for packaging and end-of-line automation machinery and solutions across UAE, Oman, Kuwait, Qatar, and Bahrain territories with ownership.
- Drove new customer acquisition and strengthened existing customer account governance.
- Directed tender participation, covering design evaluation and techno-commercial decision inputs.
- Led alignment with HQ engineering to standardise solution fit for projects.
- Owned OEM and customer negotiations to set commercial direction and agreements.
- Oversaw business visits across GCC territories to advance stakeholder engagement.
- Account-managed existing customers and approved openings for new door-to-door accounts.
- Owned regional budget and target accountability for sustained sales progress.
- Managed OEM collaborations and structured system integrations with solutions.
- Directed exhibition planning and participation to support pipeline generation goals.
- Owned customised project development from new inquiries through structured evaluation.
- Set market intelligence on end-of-line automation and emerging trends for proposals.
- Delivered accountable sales performance against 3.5M euro yearly target.
- Devised successful sales pitches for significant conversion rates.
- Coordinated promotional campaigns to boost brand visibility.
- Drove revenue growth by identifying and capitalising on emerging market trends.
- Enhanced market penetration with effective territory management.
- Monitored competitor activity to maintain crucial market advantage.
Sales Unit Manager
Anasia Middle East
Dubai, UAE
2016.10 - 2020.12
- Owned the launch and day-to-day leadership of the UAE branch.
- Conducted performance evaluations with constructive feedback, resulted in performance improvement.
- Regularly reported progress updates to senior management, kept them informed of any major developments.
- Delegated tasks appropriately to maximise productivity of the team.
- Set annual sales plans and targets across UAE, Kuwait, Oman, Qatar markets.
- Approved yearly budgets and managed budgeting decisions for UAE, Kuwait, Oman, Qatar.
- Developed strategic plans for achieving unit objectives.
Sales Executive
Al Thika Packaging LLC
Dubai, UAE
2013.02 - 2016.08
- Target new and existing packaging and end-of-line customers with machine outreach.
- Discuss requirements and packaging projects to align technical scope.
- Provide customised automation solutions and support selected exhibition participation in Dubai.
Sales Executive
Solyman Services UK Ltd.
Dubai, UAE
2011.01 - 2013.01
- Handled sales for the Lower Gulf region for pharma packaging equipment suppliers.
- Covered packaging and process machines across pharma, food, and chemicals industries.
- Grew UAE machinery division turnover from AED 3 million to AED 10 million.
Education
Master of Business Administration - Sales and Marketing
Mumbai University
Mumbai India 2007.06 - 2009.04
Bachelor of Science - Mechnical
Finolex Academy of Mgmt. & Tech.
Ratnagiri India 2001.07 - 2006.04
Skills
- Business development expertise
- Collaborative teamwork
- Leadership and ownership
- Goal-oriented mindset
- Sales territory management
- Product knowledge
- Market analysis
- Customer retention strategies
- Contract negotiation skills
- Team leadership
Custom
- Presently Working: Technica International SAL -HQ
- Registered Company-Technica Middle East Trading LLC-UAE
- Joined: 01-02-2021
- Designation- Area Sales Manager- GCC-(UAE, Kuwait, Oman, Qatar, Bahrain)
- Positioned in UAE
- Portfolio of Equipment: End-of-Line Industrial Automation Solutions and related packaging machinery for the Dairy, Food, Pharma, and Chemical Sectors, Filling lines, Bagging Lines, Robotic Automation Solutions- Palletizers, Case Packers, and product automation. Complete Turnkey solutions for the food and other packaging factories. Truck Loading, E-Commerce and Warehouse Automation Solutions.
- Past Experience:
- Anastasi Middle East –UAE
- Joined: 1-06-2016
- Post: Sales Unit Manager- (Handling UAE Sales Team and international Market –Kuwait, Oman & Qatar)
- Products: Secondary Packaging Machines and Industrial Automation Solutions for Food, Pharma, and Chemical Sectors.
- From: 2011-2014
- Product portfolio: Packaging and processing equipment of various suppliers from Europe and Asia.
- TRAINING
- LEADERSHIP
Languages
English
Fluent
Hindi
Native
Gujarati
Native
Arabic
Beginner
Affiliations
- Travelling
- Reading
- Listening Music
- New Machine Technologies
Certification
Nebosh Saftey Certified
Timeline
Senior Area Sales Manager
Technica Mena Trading LLC (Technica Intl SAL)
2021.02 - Current
Sales Unit Manager
Anasia Middle East
2016.10 - 2020.12
Sales Executive
Al Thika Packaging LLC
2013.02 - 2016.08
Sales Executive
Solyman Services UK Ltd.
2011.01 - 2013.01
Master of Business Administration - Sales and Marketing
Mumbai University
2007.06 - 2009.04
Bachelor of Science - Mechnical
Finolex Academy of Mgmt. & Tech.
2001.07 - 2006.04