Hi, I’m
Hisham Almetnawy
Summary
Serviced-focused General Manager dedicated to delivering positive customer experiences to promote loyalty and repeat business. Orchestrates optimal resource utilization to handle expected operational needs. Sales leader with sound judgment, good planning abilities and interpersonal communication strengths. General Manager with 30 years of experience focused on increasing revenues and expanding margin. Adaptive and deadline-oriented consistently executes and completes multiple projects in high-stress environments. Meticulous leader and strategic planner with comprehensive managerial acumen, offering vision and motivational acumen.
Overview
34
years of professional experience
1
Certificate
Work History
Ajman University, EVENTS & SZC
General Manager
03.2014 - Current
Job overview
- Maintain a complete and accurate list of Events and activities
- Plane and coordinate Events in accordance with agreed timelines, scope of works and budgets
- Pitch, plan, execute and manage all Events in a professional manner and to the highest standards
- Achieve Events targets and expectations for each assigned project
- Achieve Events annual budgets and targets
- Responsible for the development of marketing collateral related to allocated Events projects
- Liaise with all external third parties regarding Events marketing issues
- Supply all requested marketing information to internal and external parties involved in the project
- Liaise with internal AU departments to ensure design, layout and content of the marketing materials is within corporate guidelines
- Liaise with the web department to ensure the Events are covered accurately on the event website and in a timely fashion
- Follow up on any business leads/contacts a timely fashion
- Distribute Events information to relevant parties in an accurate and timely manner
- Keep an accurate and current record of the project on a designated shared drive
- Liaise with clients as to any special requirements
- Secure hotel venues, A/V and all other suppliers and materials for events
- Work with venues on room set ups and ordering of event food and beverage
- Attend client, sponsor and partner project and meetings
- Take responsibility for the on the day management of each designated project
- Organize and supervise all sub-contractors and service providers for the duration of a project
- Act as a point of contact and reference for all designated projects.
Green Mart Trading
General Manager
10.2012 - 08.2013
Job overview
- Managed all 8 outlets and the wholesale business
- Renegotiated with venders on payment terms and new purchasing price agreements
- Created all new polices for receiving, deliveries and invoicing
- Green Mart warehouse had about 700,000 AED of expired products, negotiated with all companies and was able to get more than 500,000 AED in credits to Green Mart
- Added 2 van sale/driver and increased our sales about 80,000 AED a day from 10,000 AED
- Negotiating with Almarai to have delivery of all products (Dairy and Bakery) to all outlets
- Negotiated with Lay's and got wholesale price agreement and started delivery
- Negotiated with IFFCO's and got wholesale price agreement with 20% discount
- This enabled us to sale to other wholesalers Tiffany biscuits and Bugles chips at a better price than the company
- Negotiated with Turkey, Philippine and Egyptian manufacture for UAE agency
- Made a website for Green Mart on number one international trade portal
- Visited wholesale venders and supermarket chains purchasing managers to introduce Green Mart and let them know we are back in business
- Hired final interview for outlets to cover the schedule and replace resigning employees
- Reorganized the staff and have a performance appraisal.
Ajman University
10.2003 - 09.2011
Sheikh Zaid Center
General Manager
10.2009 - 09.2011
Job overview
- For Conferences & Exhibitions
- Implementation of company policies, procedures, methods and practices to promote the organization's key messages and achieve a competitive advantage
- Directs and continuously improves operations to meet company objectives for operational excellence
- Identifies, develops and executes improvement plans
- Responsible for building effective relationships with business partners and challenges and inspires partners to achieve business results
- Establish and maintain appropriate systems for measuring necessary aspects of operational management and development
- Pre-event and onsite communication with the organizers and relationship building with key events Organizers
- Establish staff schedules and task assignments to ensure conformance with department objectives and goals
- Negotiate agreements with Event organizers/ corporate companies and subcontractors to ensure lowest cost and highest quality of service
- Work closely with internal and external event planning organizers and client groups to define event goals, objectives and specific implementation plans that promote the company brand
- Maintain calendar of events and implement a system that enables and anticipate a long-term planning and effective event management for the meetings, conferences and other events
- Conduct research and develop feasibility studies to identify new events opportunity for the Hotel
- To prepare BEO (banquet even order), coordinate with the operational staff and make sure that all the necessary preparations are in order with the client requirements
- Provide post events analysis, budget recaps and participant feedback and incorporate learning into future plans
- Participate in the development and administration of the Department Budget; forecast of additional funds needed for staffing, equipment, materials, and supplies; direct the monitor and approve expenditures; implement adjustments as necessary
- Analyze challenges, identify alternative solutions, and project consequences of proposed actions; implement recommendations in support of organizational objectives
- Communicate clearly and concisely in the English language, both orally and in writing
- Establish and maintain effective working relationships with all facility users
- Work a flexible schedule, including long nights, early mornings, weekends and holidays as needed
- Preparation of building to meet the requirements of upcoming events/shows
- Completion of pre-show event financial estimates
- Advise lessees on services available from independent contractors for events
- Create work schedules for event, parking and security staff, delegate assignments
- Function as a liaison between users of the facility and the facility staff
Technosphere Center of Excellence, Ajman University
Sales & marketing Manager
10.2003 - 10.2009
Job overview
- Collaborates with other functional/departmental managers so as to understand all necessary aspects and needs of operational development, and to ensure they are fully informed of sales & marketing objectives, purposes and achievements
- Contribute to the evaluation and development of operational strategy and performance in cooperation with the leadership team
- Plan, develop and implement strategy for sales & marketing to meet agreed organizational performance plans within agreed budgets and timescales
- Strong customer focus and ability to manage client expectations
- Communicate effectively with all levels of internal and external customers
Technosphere Center of Excellence UAE, UAE
Assistant Sales & Marketing Manager
10.2003 - 07.2006
Job overview
- Passionate about learning and committed to continual improvement.
- Participated in team projects, demonstrating an ability to work collaboratively and effectively.
- Developed and maintained courteous and effective working relationships.
- Cultivated interpersonal skills by building positive relationships with others.
- Proved successful working within tight deadlines and a fast-paced environment.
- Used critical thinking to break down problems, evaluate solutions and make decisions.
- Strengthened communication skills through regular interactions with others.
- Excellent communication skills, both verbal and written.
- Managed time efficiently in order to complete all tasks within deadlines.
- Demonstrated respect, friendliness and willingness to help wherever needed.
Hilton Hotels Corporation
06.1989 - 02.1993
Pasadena Hilton
Director of Purchasing
10.1991 - 02.1993
Job overview
- Meet with all department heads and budget for all departments (yearly & quarterly)
- Planned, organized directed and controlled all purchasing functions
- Supervised purchasing staff, interviewed prospective employees trained, coached, counseled and disciplined to ensure smooth ordering, receiving, issuing and storing
- Ensured a highest quality product was purchased at the best possible price, while adhering to corporate policies and scheduling demands
- Obtained bids from vendors, complying with specifications set by department heads
- Checked and ensured appropriate levels of inventories were maintained to minimize the waste and maximize ratio turnover.
A.M.B. International
Assistant Sales & Marketing Manager
01.1994 - 06.2002
Job overview
- Supervision of P& L statement and reporting the results to the G.M
- Directly responsible for the company $ 81 million in sales
- Supervising 12 sales representatives, planning, forecasting, setting goals, performance reviewing and reprimanding
- Budgeted for the Sales & Marketing Department and meeting to oversee the company's budget
- Was in charge of a project to if it is feasible to own a bottling plant or use a plant
- Was in charge of overseeing all company's territories: California, Nevada and Arizona
- Managed sales and marketing on a day- to – day basis
- Assisted the corporation to achieve and surpass sales and marketing goals
- Represented the corporation in US and foreign sales negotiations and Conferences
- Imported new products and marketed to new and existing accounts
- Worked closely with US customs to ensure Timely deliveries of imports
- Worked with retail outlets to design marketing campaigns at a retail level.
Albert Fisher Group, G&G
Sales Representative
02.1993 - 01.1994
Job overview
- Worked with hotels, restaurants and hospital chains to achieve the highest Quality production
- Presented new products and promotion to new and existing accounts
- Kept client's up-to-date food service trends
- Established and maintained solid business relationships
- Built up one of the largest territories for G & G
- Achieved and surpassed sales objectives and goals
- Forecasted and developed future goals for each quarter
Beverly Hilton
Assistant Director of Purchasing
08.1990 - 10.1991
Job overview
- Assisted Director of purchasing with food and general purchasing as well as office procedures
- Trained and motivate personnel
- Maintained guidelines to be followed in storerooms
- Negotiated with vendors on price, quality and delivery
- Directly managed 15 employees
- Coordinated daily payroll and bi-monthly pay cycle
- Attended meetings relation to menu food & beverage and staff
- Worked closely with department heads
- Assumed duties of the Director in his absence.
Hilton Hotels Corporation
Assistant Purchasing Agent
01.1990 - 08.1990
Job overview
- Coordinated food and beverage requirements for seven Los Angeles Hilton Hotels with over 45 established Purveyors
- Negotiated and Maintained current pricing quotes on approximately 2,000 Hilton specified products
- Acted as liaison between each hotel's Purchasing
- Department and the food and beverage distributors resolved delivery discrepancies and managed hotel emergency product needs
- Developed communication adeptness in buyer-seller negotiations
- Assisted chefs with necessary product information and reviewed new menus with Food and Beverage Departments
- Acquired crisis management skills
- Managed multiple tasks in a professional business manner
- Purchased all poultry, meats and seafood and specially food products.
Hilton Hotel Corporation
Personnel Development Program
06.1989 - 12.1989
Job overview
- Completed orientation to Hilton System, Policies and Procedure
- Familiarized myself with each department of the hotel
Education
Washington State UniversityUSA
Bachelor of Arts from Business Administration/ Hotel & Restaurant
Skills
- Total Quality Management
- Performance Improvement
- Leadership
- Cross-Functional Team Management
- Operations Management
- Profit and Loss Accountability
- Cross-Cultural Communications
- Exceptional Interpersonal Communication
- Departmental Operations Management
- Facility Management
Additional Information
- Holding a valid UAE driving License Transferable visa
Certification
- Certified Manager, Ajman University 2020
Languages
Arabic
Bilingual or Proficient (C2)
Timeline
General Manager
Ajman University, EVENTS & SZC
03.2014 - Current
General Manager
Green Mart Trading
10.2012 - 08.2013
General Manager
Sheikh Zaid Center
10.2009 - 09.2011
Assistant Sales & Marketing Manager
Technosphere Center of Excellence
10.2003 - 07.2006
Ajman University
10.2003 - 09.2011
Sales & marketing Manager
Technosphere Center of Excellence, Ajman University
10.2003 - 10.2009
Assistant Sales & Marketing Manager
A.M.B. International
01.1994 - 06.2002
Sales Representative
Albert Fisher Group, G&G
02.1993 - 01.1994
Director of Purchasing
Pasadena Hilton
10.1991 - 02.1993
Assistant Director of Purchasing
Beverly Hilton
08.1990 - 10.1991
Assistant Purchasing Agent
Hilton Hotels Corporation
01.1990 - 08.1990
Hilton Hotels Corporation
06.1989 - 02.1993
Personnel Development Program
Hilton Hotel Corporation
06.1989 - 12.1989
Washington State University
Bachelor of Arts from Business Administration/ Hotel & Restaurant
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