Summary
Overview
Work History
Education
Skills
Career Achievements
Timeline
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HUDA ABRAHAMS

HUDA ABRAHAMS

BUSINESS DEVELOPMENT/PRODUCT MANAGER
Abu Dhabi

Summary

Strategic Senior Business/Product Manager bringing exceptional skill in Medical technology. Increasing client acquisition and maximizing revenue opportunities. Focused and sales-oriented with a proven history of driving product awareness illustrated over twelve years of success within the sales landscape.

Overview

11
11
years of professional experience
7
7
years of post-secondary education

Work History

Business Development/Senior Product Manager

Access Medical LLC
10.2022 - Current

· Generate leads and oversee the entire sales cycle from initial contact to sale closure. Overall achievement in year one achieving 148% vs target for double portfolios. Profitability margin increased 46% vs PY.

· Identify potential new business/clients and opportunities and introduce new product lines.

· Manage product portfolios and safety stock supply forecasting.

· Provide technical support and clinical support in the market and perform comprehensive in-depth market research to uncover new trends & opportunities.

· Cultivate and build strong relationships with Key Opinion Leaders (KOLs) and potential clients.

· Maintain market share and monitor client satisfaction with existing products.

· Problem-solving with existing clients and articulate the value proposition effectively through proposals and presentations.

· Coordinate with marketing about marketing campaigns and conferences.

· Prepare and present a monthly report summarizing monthly sales results achieved and new opportunities.

· Participate in sales training of new hires and planning meetings to learn about new products and marketing promotions.

· Set and achieve personal performance goals and sales volume, new contacts leads, new client sales, and other related sales results achieved.

· Required to maintain vendor credentialing for assigning territory.

· Demonstrate ability to relate to customers and constituents within the assigned market.

  • Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits.
  • Drove go-to-market plans for product releases, coordinating marketing efforts to raise brand awareness and generate leads.
  • Developed marketing plans and strategy to promote specific products to target demographics.
  • Developed and executed data-driven product strategies for consistent revenue growth.
  • Optimized pricing strategy through thorough market research and data analysis, maximizing profit margins.
  • Created product positioning strategies designed to achieve optimal market penetration. Utilize CRM to leverage customer data and grow market.

Senior Business Development Manager

Ecolab
04.2021 - 10.2022
  • Increased profit margins by 34%, by effectively controlling budget and overhead and optimizing product turns. Restructured pricing strategies based on market conditions, ensuring competitiveness while maintaining profitability.
  • Collaborated cross-functionally with headquarters, regional and other teams nationally to maintain consistent message and experience.
  • Optimized the sales funnel through data-driven insights, streamlining processes for improved efficiency.
  • Spearheaded the expansion into new markets by conducting in-depth analyses of competitor landscapes.
  • Exceeded annual sales targets consistently by cultivating a high-performance team culture focused on results.
  • Increased sales revenue by strategically identifying and pursuing new business opportunities. Increased sales incrementally by 88% in the first year.


Cataract Procedure Commercial Manager

Alcon Industries
07.2019 - 03.2021


  • Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
  • Established a robust sales pipeline by cultivating leads through targeted prospecting efforts.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • .Led successful Governmental contract negotiations resulting in long-term agreements that benefited both parties involved strategically.

Senior Cardiovascular Sales Specialist

Medtronic
07.2015 - 06.2019
  • Spearheaded key opinion leader outreach program identifying essential stakeholders within cardiovascular field contributing to enhanced product credibility.
  • Created customized sales proposals tailored to individual client needs, demonstrating value proposition of cardiovascular solutions offered by the company.
  • Utilized CRM software to track client interactions, enabling data-driven decision making and increased efficiency in sales processes.
  • Facilitated upselling by cultivating productive relationships with clients, doctors' office staff and clinical center personnel.
  • Increased cardiovascular product sales by developing and executing strategic plans to target key accounts.

Sales Representative-Wound Closure/Womens Health

Johnson & Johnson
02.2013 - 06.2015


  • Streamlined sales processes by identifying inefficiencies and implementing improvements for enhanced productivity.
  • Developed strong rapport with customers and created positive impression of business.
  • Clinical support for all cases in women's health procedures.
  • Conducted product demonstrations to highlight features and redirect objections to positive aspects.


Education

Bachelor of Sciences (Honours) - Medical Microbiology

University of the Western Cape, South Africa
01.2010 - 05.2010

Bachelor of Science - Medical Biosciences

University of the Western Cape, South Africa
01.2006 - 05.2009

Master's Degree - Health Economics and Pharmacoeconomics

Pompeu Fabra University – Barcelona School of Management
01.2021 - Current

Skills

Business Development- New Sales

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Career Achievements

  • Highest revenue growth in CVG group - 2018, Medtronic, Inc. Africa
  • African Innovation Group Team Award – Solutions Consultancy - 2017, Medtronic, Inc. Africa
  • Sales consultant highest revenue growth of the year - 2018, Medtronic, Inc. Africa
  • Highest Revenue Achiever, 2023, Product Specialist and clinical support, Access Medical LLC

Timeline

Business Development/Senior Product Manager

Access Medical LLC
10.2022 - Current

Senior Business Development Manager

Ecolab
04.2021 - 10.2022

Master's Degree - Health Economics and Pharmacoeconomics

Pompeu Fabra University – Barcelona School of Management
01.2021 - Current

Cataract Procedure Commercial Manager

Alcon Industries
07.2019 - 03.2021

Senior Cardiovascular Sales Specialist

Medtronic
07.2015 - 06.2019

Sales Representative-Wound Closure/Womens Health

Johnson & Johnson
02.2013 - 06.2015

Bachelor of Sciences (Honours) - Medical Microbiology

University of the Western Cape, South Africa
01.2010 - 05.2010

Bachelor of Science - Medical Biosciences

University of the Western Cape, South Africa
01.2006 - 05.2009
HUDA ABRAHAMSBUSINESS DEVELOPMENT/PRODUCT MANAGER