IMANE ELOUJJANI
Director of Events
Summary
Experienced Director of Events with a proven track record in managing and delivering exceptional events in dynamic, multicultural environments. Renowned for building high-performing teams and developing innovative strategies that elevate event standards and drive success. With a keen eye for detail and a commitment to excellence, I excel in orchestrating all phases of event management. Seeking to leverage my expertise in a new managerial role that offers opportunities for continued personal growth and the development of others within a vibrant, cross-cultural team.
Overview
11
11
years of professional experience
Work History
Director of Events
The Westin Doha Hotel & SPA
02.2024 - Current
- Develop and implement strategies to maximize event revenue and market share.
- Collaborate with the sales team to create and execute sales plans and promotions.
- Analyze market trends and performance data to identify opportunities for growth.
- Oversee the planning and execution of all hotel events to ensure client satisfaction.
- Foster a positive and healthy work environment for the events team, ensuring their well-being and productivity.
- Work closely with other departments to align event offerings with the hotel's brand and standards.
Assistant Director of Events
The Westin Doha Hotel & SPA
1 2022 - 02.2024
- Developing & Executing Sales Strategies
- Works with sales leader to ensure understanding of sales strategy and effective implementation of this strategy for the segment
- Assists with the development and implementation of promotions, both internal and external.
- Recommends booking goals for sales team members.
- Analyzes market information by using sales systems and implements strategy to achieve property's financial rooms and catering goal
- Reviews sales and catering guest satisfaction results to identify areas of improvement
- Ensures that a customer recognition program is in effect throughout Sales
- Serves the customer by understanding their needs and recommending the appropriate features and services that best meet their needs and exceed their expectations, while building a relationship and loyalty to the company
- Executes exemplary customer service to drive customer satisfaction and loyalty by assisting the customer and ensuring their satisfaction before and during their program/event
Events Manager
The Westin Doha Hotel & SPA
08.2020 - 01.2022
- Proactively manage and generate residential and non - residential events
- Actively solicit sales leads through telemarketing, client entertainment, collaboration with sales team
- Closely monitor account revenue, production
- Work closely with the Sales & Events team, to maximize groups and catering revenues through effective space management, up-selling and other sales activity
- Maintain and effective communication with internal and external customers
- Actively support group wide marketing initiatives for events
- Follow up and collects post-event and events assessment after the event
Assistant Sales Manager Weddings
JW Marriott Marquis Dubai
10.2016 - 09.2019
- Receive & meet & discuss the client inquiries (face to face, email, phone)
- Follow up with clients, and proceed with contracts and deposit.
- Prepare & distribute BEOs to all concerned departments.
- Apply & coordinate with CID regarding all events and outlets license (Ministry of Interior & Dubai Tourism Authority)
- Agreeing budgets and timescales with the client
- Researching venues, contacts and suppliers
- Negotiating prices with suppliers and contractors booking venues, entertainment, equipment and supplies
- Make sure that everything runs smoothly during the event
- Ensuring that health, safety and insurance regulations are followed
Events Sales Manager
Sheraton Abu Dhabi Hotel & Resort
04.2015 - 04.2016
- Solicit new and existing accounts to meet/exceed revenue goals through telephone solicitation, outside sales calls, site inspections and written communication.
- Prepare correspondence to customers, internal booking reports and file maintenance.
- Participate in daily business review meeting, pre-convention meetings, training and other catering sales related meetings as required.
- Work with other departments within the hotel to provide quality service to customers.
- Attend community/social events and industry meetings.
- Develop/maintain knowledge of market trends, competition and customers.
Social Events Executive
Doha Marriott Hotel
07.2014 - 04.2015
- Receive inquiries from guests.
- Prepare proposals for weddings, birthday parties, graduation parties, and other social events.
- Prepare all social events contracts and collect deposit payment.
- Prepare and follow up on entertainments licenses.
- Distribute BEOs to all concerned departments.
- Check daily cheques and master accounts.
- Be on site during the event and ensure guest satisfaction.
- Coordinate with CID regarding events licenses.
Banquet Captain
Doha Marriott Hotel
08.2013 - 06.2014
- Prepare and review written documents (e.g., daily logs, business letters, memoranda, reports).
- Assign and ensure work tasks are completed on time and that they meet appropriate quality standards.
- Coordinate tasks and work with other departments to ensure that the department runs efficiently.
- Ensure employee compliance with company standards and policies and external regulations (e.g., safety, OSHA, department-specific procedures such as food standards).
- Handle sensitive issues with employees and/or guests.
- Communicate additional meal requirements, allergies, dietary needs, and special requests to the kitchen.
- Set tables according to type of event and service standards, including types of linens, glassware, plate/chinaware, and silver/flatware, ensuring all supplies meet quality standards.
- Conduct meetings with Servers and review information pertinent to set-up and service, and coordinate service.
- Ensure banquet rooms, restaurants, and coffee breaks are ready for service at least 15 minutes prior to posted time
Education
High School Diploma -
Al Khawarizmi High School
Agadir, Morocco 09.2009 - 2010.07
Diploma - Training Centre For Flight Attendant, Reception An
IFAERO Institute - CFPNC Group
Agadir, Morocco 09.2011 - 2012.08
Skills
Time Management
Event sales
Events logistics management
People Management
Languages
Arabic
Advanced
English
Advanced
Frensh
Intermediate
Timeline
Director of Events
The Westin Doha Hotel & SPA
02.2024 - Current
Events Manager
The Westin Doha Hotel & SPA
08.2020 - 01.2022
Assistant Sales Manager Weddings
JW Marriott Marquis Dubai
10.2016 - 09.2019
Events Sales Manager
Sheraton Abu Dhabi Hotel & Resort
04.2015 - 04.2016
Social Events Executive
Doha Marriott Hotel
07.2014 - 04.2015
Banquet Captain
Doha Marriott Hotel
08.2013 - 06.2014
Diploma - Training Centre For Flight Attendant, Reception An
IFAERO Institute - CFPNC Group
09.2011 - 2012.08
High School Diploma -
Al Khawarizmi High School
09.2009 - 2010.07
Assistant Director of Events
The Westin Doha Hotel & SPA
1 2022 - 02.2024
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