Imran Ansari

Managing some of the giant KDR accounts in UAE - Carrefour, Etisalat, E-City, Jarir Book Store & Union Coop.

• Managed relationships with key accounts, ensuring high levels of customer satisfaction and retention.
• Planning & Strategizing timely promotions for C4 booklets & Etisalat. Managing inventory, Sell-Out & Sell Through (PSI).
• Responsible for overseeing a team of 17 promoters, each with specific roles and responsibilities aimed at achieving the overall sales objectives. The promoters are stationed at various Carrefour stores, each tasked with representing and promoting the company's products to customers. Simultaneously developing Category B & Category C stores who are non-promoter locations.
• Responsible for setting achievable monthly sales targets for each promoter based on historical data, market trends, and individual performance levels. Collecting and analyzing sales data on a weekly basis to monitor the performance of each promoter. This involves using sales reports, ERP reports and other tracking tools to gather accurate data. Offering timely feedback to promoters based on their weekly performance. This includes recognizing and rewarding high performers, as well as addressing areas where improvement is needed.
• Conducting formal performance reviews on a regular basis, typically monthly to evaluate each promoter’s overall performance against their targets. These reviews should be comprehensive, covering both quantitative and qualitative aspects of performance.
• Developing action plans based on review outcomes, including specific steps to improve performance or additional training needs. Ensuring that promoters are aware of and agree with these plans.
• Timely Coordinating with Finance Internally and with Customers on Day-to-Day Processes and obtaining updated Statements of Accounts. These documents provide a detailed record of all transactions, including sales, payments, and outstanding balances.
• Keeping track of all issued credit notes and ensure they are reflected in the SOA and the company's financial records. Follow up with finance to confirm that credit notes are processed correctly and timely.
• Regularly send updated Statements of Accounts to customers, ensuring they have a clear and accurate record of their transactions with the company.
• Analyzing stocks against sales on weekly basis and identifying fast & slow moving items to reduce impact on regular business.
• Keeping regularly in touch with category managers, buyers & section managers which helps planning and developing new business opportunities/promotions for various events. Planning and running some exclusive launches/promotions at national level or at store level. Maintains healthy relationship with all the retailers; which eventually helps us to increase sales.
• To ensure monthly sell-out targets are achieved, implement effective sales strategies like promotions and attractive product displays, closely monitor performance with regular tracking and adjustments, and motivate the sales team through incentives and continuous training. Collaborate with internal departments and external partners for aligned efforts and resource optimization.
• Preparing the following reports and updating regularly:

- Target Vs Achievement Report (Updating on daily basis Quantity & Value)

- Store-wise sales performance report to analyze the impact of promotions implemented and to plan future actions to improve store sellout.

- Promoter Performance Report (Target Vs Achievement of each promoter and updating on weekly basis)

- Incentive Report of Promoters

• Managing & engaging with Wholesale/Export Clients in UAE and outside UAE (Oman, KSA, Africa), dealing in Mobile accessories, IT accessories & gaming products.
• Keeping in regular touch with all export customers for business requirements and updating them with the details of upcoming launches, new launces and promotions and closing the orders.
• Meeting clients, understanding their requirements, providing suitable solution, serving exceptional services to customer by supporting them on urgent requirements. Products consisting all Electronics items across categories (IT, Gaming & Mobile Accessories).
• Successfully developed the retail business of Mobile accessories by planning and implementing the new technology products on the shelves.

• Selling the company's medications to doctors, pharmacists, and other relevant healthcare professionals.
• Scheduling appointments with doctors, pharmacists, and other healthcare professionals to promote company medications.
• Developing an in-depth understanding of company medications.
• Building and maintaining good business relationships with customers to encourage repeat purchases.
• Following up on leads generated by the company.
• Preparing presentations for potential customers.
• Researching competitor’s medications and their respective market performances.
• Keeping abreast of new developments in the medical field to determine the effect of such developments on the company's business strategies.